Ep #2: How To Use Buyer Personas To Attract and Persuade Customers
The Pursuit Of Relevance08/18/15 • 24 min
Do you know who your customers are? Developing persuasive messages and building buyer loyalty boils down to knowing your customer. By segmenting your audience into the most definable person, you’ll be able to create relevant messages, appeal to their self-interest and motivate them to take action.
08/18/15 • 24 min
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