Episode 21 - Contenders & Pretenders

I get a lot of emails promoting the newest product or technique. I’m sure you have the same thing in your inbox, too. So how do we sort the contenders from the pretenders? I think its common sense to say don’t take everything you hear as gospel. I know I’ve certainly made a few mistakes over the years, but I’ve learned a thing or two. Now don’t get me wrong, there are some really good new things out there. So, how to you tell the difference before you sign up for something? Today, I want to talk more about how you can ask the right questions and look for the right things when vetting the newest techniques, technologies, or procedures.