#5 - Darby Sieben, CPO at Unbounce: Product Differentiation in a Competitive Market

Darby Sieben is the Chief Product Officer for Unbounce leading engineering, product management, product marketing, UX/design and business development focused on using ML/AI throughout its product features to help marketers create and optimize their marketing efforts. Prior to Unbounce, Darby was the co-founder and head RBC Ampli Inc., a Royal Bank of Canada Venture business leading the business from ideation to public launch and scale. He is also an active investor in several start-ups. In this episode, we talk about how to differentiate your product strategy amidst a competitive market.

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Darby Sieben
https://www.linkedin.com/in/darbysieben/
darby.ca

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