How to Launch Your First Sponsored Products Campaign on Amazon?

Wondering how to start with Amazon ads? Join Michael and Elizabeth Greene from Junglr in our podcast. They'll show you how to start with Amazon ads, like picking the right kind of ad, setting them up easily, and choosing the best words and prices for your ads. Great for beginners who want easy steps to get better at advertising.

We’ll see you in The PPC Den!

🦡 Highlights ​​

00:00 - Intro

1:37 - Creating a campaign

5:15 - Choosing a campaign type

7:06 - Sponsored Product

9:40 - Ad group name

13:51 - Add the products you're advertising

16:35 - Targeting: automatic or manual?

24:50 - Negative keyword targeting

31:57 - Negative product targeting

32:31 - Campaign section - Campaign bidding section

42:21 - Settings

48:31 - Launching manual targeting

🦡 Resources & Links

• An Important Update To Sponsored Product Placement Bid Modifiers
• How Can I Utilize Sponsored Brand Placements for my Amazon PPC Campaigns?
• Are your Amazon PPC Bids Healthy? | Ad Badger Product Demo
• Introduction to Sponsored Product Campaigns in Seller Central
• 6 Steps To Have A Successful Product Launch For Your Amazon PPC Campaign
• What Is The Best Way To Fix Low Sales for my Amazon PPC Campaign?
• How and Why to Use Negatives in Your Amazon PPC

🦡

• Book a call to discuss your Amazon PPC strategy
• 📚 Get our content library with a checklist that covers every nook and cranny of Amazon Marketing
• Join our next Amazon PPC webinar 💻 📢
• Subscribe to our newsletter
• Look through all our show notes

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Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Elizabeth Greene

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator and Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno