S2 E8 The Gucci Effect - What Photographers can learn from the Gucci buying experience.

07/28/24 • 16 min

In this episode, I use a recent trip to the Gucci store as inspiration for building our brand experience as photographers in the service-based industry.

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In this episode, I use a recent trip to the Gucci store as inspiration for building our brand experience as photographers in the service-based industry.

Support the show

Previous Episode

S2E7 The Client Journey - Adding the Post Shoot Follow Up

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In this episode, I dive into my client journey and workflow, showcasing how I nurture each client to ensure they receive an exceptional experience. I discuss the strategies I use to foster strong relationships, encourage referrals, and deliver a memorable, service they want to tell their friends about.

Links:

https://www.gracecosta.com/

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https://www.gracecosta.com/photographers-shot-list-download/

Until next time friends, thanks for hanging out!

Grace x

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https://www.linkedin.com/in/grace-costa-829b2837/

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Next Episode

Understanding Content Marketing- with Mel Daniels

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In this episode we have special a guest. Mel Daniels, is a content marketing strategist, speaker, podcast host, and author. Mel's purpose is to teach and empower women who aspire to take their businesses to the next level by using content in a powerful way. She aims to give them the confidence they need to become more visible and recognized as experts in their field. During the podcast, Grace and Mel discussed various aspects of content marketing and content strategy and so much more.
The episode will so inspire you to take action on your marketing in a more creative and thoughtful way. We cover:

The definition of Content marketing

How photographers can strategically plan their content so that it's not overwhelming and they get it done.

Ideas photographers can try to write better blog posts about their work

Captioning/writing tips to add to your images on socials.

How to drive your message, and bring your personality into your marketing

How to find and bring your core beliefs into your content.

You can connect with Mel here:

Instagram: https://www.instagram.com/meldbusiness

Facebook: www.facebook.com/meldbusiness

Facebook Group: The Content Project

Website: www.meldbusinessservices.com.au

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