The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting
Pete Godfrey: Sales & Marketing Strategist | Professional Direct Response Copywriter | Pete talks with Ben Settle, Mal Emery and other special guests...
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Top 10 The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting Episodes
Goodpods has curated a list of the 10 best The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting episode by adding your comments to the episode page.
PGS 165: How to Create a Winning Persuasive Attitude (Part 1)
The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting
05/13/19 • 16 min
Have you ever wondered what makes some people so damn persuasive and influential? If so, then get excited. That’s because today’s show is all about you and the character traits, habits and attitudes you need to acquire to become a true Persuasion Player. I show you what attitudes and characteristics you must nurture to become a true player. Plus, what behaviours rob you of your persuasion powers and why you should avoid them like the plague.
This is a big subject so I’ve split this into two shows... so this is part one.
Listen in and discover...
- How to build unshakeable confidence that attracts an audience like moths to a candle ... see the simple mantra understood by all top influencers that puts steel in your backbone and instils an aura of self-assurance others will notice (and crave for themselves)
- The 15 word quote by Helen Keller that fires up your persuasion powers... this gives your audience a clear compelling reason to buy into your story and to listen to you while ignoring others
- Why giving out ‘participation medals’ should get banned immediately and why this kind of thinking robs you of your persuasion super powers... this ‘everyone wins’ philosophy is the exact opposite of how persuasion players think and behave
PLUS plenty more.
Press the play button above.
Enjoy!
Cheers,
Pete Godfrey
Wizard of Words
P.S. To continue the conversation with me, join my facebook group that supports this show.
Just make sure you answer the one simple question when prompted... otherwise you won’t get in.
You can join here: https://www.facebook.com/groups/PeteGodfreyShow
2 Listeners
PGS 178: How to lose friends and irritate people
The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting
08/17/20 • 18 min
On today’s show we talk about a simple way to get along with people and make them feel special... and also, if you’re a leader of a team, you’ll see how to get the most out of people so they are happy and more productive.
And you’ll see how my Persuasion Players Doctrine #21 achieves all this... and what’s even better, it’s easy to do... and you don’t need any new hacks or Ninja secrets or any of that bullshit.
Listen in and discover...
- The worst thing you can do to a person if you want them on your side... and why this shatters any hope of them doing your bidding
- What people secretly crave but rarely receive... do this to win over anyone, anytime
- The insidious behaviour that robs people of their persuasion powers... and the one book you need to read and study to make you a master of people and persuasion
- And plenty more
Press the play button above.
Enjoy!
Cheers,
Pete Godfrey
Wizard of Words
P.S. To continue the conversation with me, join my Facebook group that supports this show.
You can join here: https://www.facebook.com/groups/PeteGodfreyShow
2 Listeners
PGS 164: The Missing Word of Persuasion
The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting
04/26/19 • 16 min
Today’s show is all about something I see lacking in many promotional pieces I review, and it’s this one thing that can be your greatest strength when it comes to connecting with your audience.
Listen in and discover...
- Why looking for copywriting tricks, hacks and techniques is not the way to build trust and connection with your audience... and what you should look for instead
- What great copy is NOT... yet many take this path and wonder why their promotions fail
- The missing word of persuasion that connects, persuades and ultimately sells... without this word it won’t matter how many copy strategies you know, how many clicks on the dial you’ve got; you’ll never have true success with your promotions.
- 3 questions to ask of any copy piece to insure your copy connects at a deep, emotional level... this is an awesome checklist to use on any of your copy pieces
- A simple lesson on human psychology...
PLUS so much more.
Press the play button above.
Enjoy!
Cheers,
Pete Godfrey
Wizard of Words
P.S. To continue the conversation with me, make sure to join my facebook group that supports this show.
Just make sure you answer the one simple question when prompted... otherwise you won’t get in.
You can join here: https://www.facebook.com/groups/PeteGodfreyShow
1 Listener
PGS 173: Gary Halbert the Master of the BIG Idea
The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting
10/15/19 • 19 min
On today’s show we talk about coming up with the BIG Idea for your promotions... and we take a look at few winning BIG Ideas... and I show you a couple from the late and great Gary Halbert.
Understand, coming up with the BIG Idea is where the money is. Basically... the money is made before you write a word of copy. So we’re gonna have some fun today.
Listen in and discover...
- A line by line breakdown on one of Halbert’s most successful headlines... see how each line captures the BIG Idea and makes this headline absolutely irresistible
- The amazing THIGHMASTER® promotion that sold over $100,000,000.00 worth of products... and the BIG Idea behind this promotion that took an obscure product and turned it into a worldwide sensation
- Movie taglines that capture the BIG Idea... and my personal favourite that instantly paints a vivid picture in your mind
- How I took a confusing environmental cause and wrapped a BIG Idea around it to make it easy, understandable, and thoroughly engaging
PLUS loads more.
Press the play button above.
Enjoy!
Cheers,
Pete Godfrey
Wizard of Words
P.S. To continue the conversation with me, join my Facebook group that supports this show.
Just make sure you answer the one simple question when prompted... otherwise you won’t get in.
You can join here: https://www.facebook.com/groups/PeteGodfreyShow
1 Listener
PGS 172: Facebook Ad Hacks That Get You More Clicks
The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting
10/02/19 • 22 min
Facebook has made a few big changes of late and on today’s show, we’re going to look at one of those changes, and that’s the reduction in the number of lines of primary text shown on Mobile News Feed ads. This new change means only 3 lines of primary text get shown on Facebook Mobile News Feed, after which people get prompted to click to view additional text.
Point is, your leads have always been important, but now, more than ever, you’ve got to get them right. But this isn’t bad news if you know what you’re doing. And on today’s show we look at what these changes mean, and how to adapt your ads so you still get plenty of clicks.
Listen in and discover...
- Joe Sugarman’s advice on how to write captivating leads... so simple yet extremely effective
- The book that solves your lead writing problems... and it doesn’t cost an arm or a leg
- Ad agency owner’s advice on how to prosper with the changes in facebook ads... see her simple approach to creating winning ads
PLUS loads more.
Press the play button above.
Enjoy!
Cheers,
Pete Godfrey
Wizard of Words
P.S. To continue the conversation with me, join my Facebook group that supports this show.
Just make sure you answer the one simple question when prompted... otherwise you won’t get in.
You can join here: https://www.facebook.com/groups/PeteGodfreyShow
1 Listener
PGS 171: Why Your Swipe-File is Just The Start
The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting
09/12/19 • 18 min
We all know Swipe-Files are important. But that’s just the start. There is something else. Something much more important. You need it. I need it. And it’s kept me on track for many years. What is it? Well that’s what I reveal on today’s show.
Listen in and discover...
- My Master File principle... and why this almost guarantees you a winning promotion
- 6 essential elements of a Master File... this gives you an unfair advantage when putting together any promotion
- The fluid nature of Master Files... and the importance of updating your information to reflect the changes in your market
PLUS loads more.
Press the play button above.
Enjoy!
Cheers,
Pete Godfrey
Wizard of Words
P.S. To continue the conversation with me, join my Facebook group that supports this show.
Just make sure you answer the one simple question when prompted... otherwise you won’t get in.
You can join here: https://www.facebook.com/groups/PeteGodfreyShow
1 Listener
PGS 169: 10 Must Read Copywriting Books
The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting
08/27/19 • 22 min
On this show, I reveal 10 must-read copywriting books that had a big impact on the way I think about copy and the way I write copy. I could have listed 50 books but my plan was to keep this brief.
And sure, I’ve left out many and some will find fault in my list (yeah, some people are like that), however these 10 books have stood the test of time... and... the info they reveal is 100% applicable to today’s fast changing world.
Listen in and discover...
- A big mistake many make with facebook ads... and the 50-year-old book that fixes this problem
- The 100-year-old copywriting book that gives you the core essence of Direct Response Copywriting... and it’s freely available all over the web
- A hard to find book from the man who invented monthly membership marketing reveals great lessons for modern-day marketers
PLUS plenty more.
Press the play button above.
Enjoy!
Cheers,
Pete Godfrey
Wizard of Words
P.S. To continue the conversation with me, join my Facebook group that supports this show.
Just make sure you answer the one simple question when prompted... otherwise you won’t get in.
You can join here: https://www.facebook.com/groups/PeteGodfreyShow
1 Listener
PGS 170: 7 Must Read Life Books For Entrepreneurs
The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting
09/04/19 • 13 min
On the last show (#169), I revealed 10 must read books for copywriters. I got a lot of feedback from the show so I thought I’d keep the theme going today and reveal 7 must read life books for entrepreneurs. These are the books that get you fired up and get you thinking clearly.
Listen in and discover...
- If you’re at a crossroads in your life this is the book to get... makes you realise it’s never too late to change and if you’ve got the energy and will you can reinvent yourself and your circumstances any time you please
- Age-old wisdom packaged to suit today’s world... and how this book has caused outrage and scorn from the politically-correct, easily-offended crowd
- 2 books that help you think clearly and see what’s really important... and the one critical chapter that explains exactly why over-sharing and being too ‘authentic’ ruins your reputation
- How not doing your work takes more work than actually doing it ... see the book that helps you banish procrastination so you lead a productive, purposed-filled life
- The book that shows you how to get through tough times... and come back even stronger
PLUS loads more.
Press the play button above.
Enjoy!
Cheers,
Pete Godfrey
Wizard of Words
P.S. To continue the conversation with me, join my Facebook group that supports this show.
Just make sure you answer the one simple question when prompted... otherwise you won’t get in.
You can join here: https://www.facebook.com/groups/PeteGodfreyShow
1 Listener
PGS 168: How to Get Better At Persuasion Almost Instantly
The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting
06/21/19 • 17 min
On today’s show, I talk about one of my Persuasion Players Doctrines and how by implementing this doctrine into your life makes you a better persuader. And it’ll make you a better human too. (Which has to be a good thing right?)
I brought this up in my facebook group the other day and I got plenty of positive feedback... one guy even said it was the best advice he ever got... so I go a bit deeper into this today, because it’s such a big lesson and has made a big impact on many who have heard it and took the advice on board.
Listen in and discover...
- It’s not easy, but if you practice this one thing each day you will get better at persuasion... and you’ll be a better human too
- A way of thinking that lets you see what’s really going on... gives you perfect 20/20 vision ... you’ll never see through rose-coloured glasses again
- How to be more understanding with other people’s stuff-ups and idiosyncrasies ... however, keep a look out for patterns of self-sabotage and if you spot them in others, do this one thing I recommend
- The ‘old guy on the train with two out of control kids’ story... and how it rams home a powerful lesson when dealing with others
PLUS plenty more.
Press the play button above.
Enjoy!
Cheers,
Pete Godfrey
Wizard of Words
P.S. To continue the conversation with me, join my Facebook group that supports this show.
Just make sure you answer the one simple question when prompted... otherwise you won’t get in.
You can join here: https://www.facebook.com/groups/PeteGodfreyShow
1 Listener
PGS 174: 3 Instant Rapport-Building Hacks
The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting
11/15/19 • 15 min
We all know people buy from people they know, like and trust. So on today’s show I talk about how we humans bond with each other, but more importantly, how to speed up the bonding process. Good for marketing, but also good in your civilian life too.
Listen in and discover...
- The one thing your audience secretly craves from you (give it to them to build instant rapport)... this puts you on the same page as your audience, like you’re a trusted confidante who understands their lives
- 4 critical things to know about your market... and how this gives you an unfair advantage when it comes to building rapport and bonding with your audience
- Share these two things with your audience to create instant connection... so easy to do yet so thoroughly effective
- The number one trait you must possess to persuade any audience... without it, your attempts at persuasion fall flat, and your persuasion powers remain weak and unfocused
PLUS loads more.
Press the play button above.
Enjoy!
Cheers,
Pete Godfrey
Wizard of Words
P.S. To continue the conversation with me, join my Facebook group that supports this show.
Just make sure you answer the one simple question when prompted... otherwise you won’t get in.
You can join here: https://www.facebook.com/groups/PeteGodfreyShow
1 Listener
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What is the most popular episode on The Pete Godfrey Persuasion Show | Strategic Selling | Direct Response Marketing | Copywriting?
The episode title 'PGS 178: How to lose friends and irritate people' is the most popular.