008: Demystifing the CTA - Call To Action

10/24/21 • 12 min

Sometimes talking to someone in marketing can feel a lot like speaking with someone in the military. Especially when it comes to just how many acronyms they can squeeze into a single sentence - like CPC, CTA, ICP, ROI...

I wanted to demystify one of the biggest acronyms, that if you know none of the others, this is the one I want you to know of. This is the 'CTA' or the 'call to action'. This is about always giving your audience somewhere to go, the next action to take (especially off the back of creating some really inspiring or engaging marketing content).

This is the one thing that if you don't study any other of the acronyms when it comes to the marketing space, I want you to be fully aware of this one and are putting it into practice every single time you put yourself out there into the world.

Let's jump in!

For show notes, links and more: W: meredithpaige.me // E: [email protected] // Insta: @meredithpaige.me // FB: @meredithpaige.me

Let's jump in!

For show notes, links and more: W: meredithpaige.me // E: [email protected] // Insta: @meredithpaige.me // FB: @meredithpaige.me

Previous Episode

007: Unsubscribing from the Shit - 3 Ways to Get Your Head Back in the Game

We've all heard the phrase, 'block and delete' right? The idea that you've got that drama llama on your social media or that friend that's constantly toxic, a Debbie Downer. And we've all heard the saying that when they suck way more energy than they give, you've got to do the old block and delete.

Well, what if I told you that this idea of blocking and delete could actually be great way to get your head back in the game for your small business?

I want to show you how you can unsubscribe from some of the shit in your life when it comes to both business marketing and your business admin. I want to show you how you can go through some of your key communication channels and start finding out ways to cut some of the crap out of your incoming mail so you can get a bit more clarity about what it is that you do need to take in what's going to be beneficial for you to take in and how you can start clearing some of the clutter and getting your head back in the game when it comes to running and growing your business.

Let's jump in!

For show notes, links and more: W: meredithpaige.me // E: [email protected] // Insta: @meredithpaige.me // FB: @meredithpaige.me

Next Episode

009: The Unexpected Power of Podcasting with Jill Noble

Here on taking back joy, my mission is to share with you all the possible ways you can market your small business that are efficient, that are effective and that actually bring back joy rather than feeling like a chore. And that's why I'm so excited to share this episode's guest with you, one of my clients and very good business buddies, Jill Noble.

Jill's one of your typical small business owners that's probably wearing more hats than she would like do somedays. However, she's brilliant at all of them and today we're going to talk about the unexpected benefits that podcasting brought to her farming business. Jill runs a fabulous podcast called, 'The Sheep Show' and also runs a beautiful farm in Victoria in the Hallston Valley. She's going to share with us today how she got involved with podcasting, how easy it is to get started and keep going if you've got everything lined up and you've made yourself an efficient system, and the unexpected benefits that have come out of it. I really can't wait to share this one with you guys because Jill is a fantastic person and she's very, very great to learn off.

So without further ado, let's jump in.

For show notes, links and more: W: meredithpaige.me // E: [email protected] // Insta: @meredithpaige.me // FB: @meredithpaige.me