Marketing Week Explores: The Career and Salary Survey 2019

01/11/19 • 21 min

How does company size impact on career development? Do you need a marketing degree to break into the industry? Are businesses catching up to the demand for flexible working and which sectors offer marketers the highest wage packets?The 2019 Marketing Week Career and Salary Survey gets under the skin of these issues as the UK's biggest analysis of the state of marketing as a career destination.In the latest edition of the Marketing Week Explores podcast, editor Russell Parsons, features editor Lucy Tesseras and senior writer Charlotte Rogers wrap up the key takeaways from the survey and explore what it reveals about the marketing industry in 2019.........The 2019 Marketing Week Career and Salary Survey analysed the responses of 4,415 marketers from 24 different industries including agencies and consultancies, the automotive sector, entertainment, FMCG, financial, telecoms, sport and travel. The seniority of the respondents ranged from graduates and marketing assistants to senior managers, board directors and partners. This is a nationwide sample of UK marketers, including digital specialists. In all cases relating to pay marketers were asked to give their basic wage, excluding bonuses and benefits.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Previous Episode

Marketing Week Explores: 2018 in review and looking ahead

In the latest Marketing Week podcast, editor Russell Parsons and reporters Ellen Hammett and Molly Fleming share their marketing moments of 2018, predictions for the year ahead and what they would like to consign to Marketing Week's Room 101 in 2019.

Hosted on Acast. See acast.com/privacy for more information.

Next Episode

Marketing Week Meets: Fernando Machado

Fernando Machado is a marketer on the up. Since joining Burger King in 2014 after 18 years at Unilever he has been celebrated for the brand’s quirky creativity and its willingness to take a stand on societal issues, achieved on limited budget. He was recently named 'Grand Brand Genius of the Year' by Ad Week in the US, an award that followed Burger King being crowned Creative Marketer of the Year at Cannes in 2017.In this wide-ranging interview, Machado discusses:· Why the “great idea” is everything in marketing· The importance of having a challenger mindset· Why data-led companies don’t need marketers· His quest to convince people that fast-food is “not evil” · Why Burger King’s brand DNA justifies its purpose driven campaigns

Hosted on Acast. See acast.com/privacy for more information.