#3: Emmy Scarterfield of Emmy London, on Creative Design, Parenthood, Building a Luxury Brand With Her Husband and The Secret To Comfortable Wedding Shoes

10/10/23 • 119 min

The Love My Dress Podcast: Weddings, Business & Life

LOVEMYDRESS.NET // Emmy Scarterfield is Founder and Creative Director of Emmy London, a luxury lifestyle brand that creates the most beautiful bridal and event shoes and accessories. The Emmy London brand exemplifies beauty and comfort and Emmy is renowned for her immaculate and intricate attention to detail, bespoke craftsmanship and quintessential British style.
As well as her hugely successful online store and beautiful boutique on the Fulham Road in South Kensington, Emmy has also designed a line of jewellery that is exclusively available at British Jeweller's, H Samuel.
After graduating at the revered Cordwainers College in London, Emmy spent a transformative 5 years in Milan, where she honed her craft for design houses like Gorgio Armani and Bottega Veneta. Returning to the UK, she had an entrepreneurial lightbulb moment that lead to the establishment of her eponymous brand in 2004 - a brand that has since gone on to become synonymous with refined, luxury style and can often be seen worn by Royalty, celebrities - and, of course, a multitude of stylish Love My Dress brides.
Emmy is not only a visionary in the world of luxury bridal fashion; she is also a loving mum to twin teenage girls and dedicated partner to her husband Dickie, who plays a crucial role as the company's Managing Director.
We'll explore Emmy's path from her childhood in rural Somerset countryside, to the heart of the luxury fashion world where her business thrives today. We'll share her insights into entrepreneurship, creativity, parenthood, luxury shoe design and building a brand with a lasting impact.
TRIGGER WARNING
In this episode, we explore the loss of a parent, grief and childhood eating disorders. Please take care listening.
EMMY LONDON
emmylondon.com
@emmylondonofficial
@emmyscarterfield
LOVE MY DRESS
lovemydress.net
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@annabelbeeforth

DEAF?
You will find a full transcript of this episode here https://www.buzzsprout.com/2248154/website/background/edit (select the appropriate episode then tap the transcript tab).
PLEASE FOLLOW, RATE & REVIEW OUR PODCAST
Please kindly take a moment to subscribe to The Love My Dress Podcast today. And if you haven't already, I'd greatly appreciate your consideration in leaving a friendly review or rating. These small actions require mere seconds of your time but will play a vital role in enhancing our visibility on platforms like Spotify, Apple, and Google. Thank you so very much for your support and encouragement.

Previous Episode

undefined - #2: Joanna Brown on Authenticity in Wedding Photography, Redefining How Women Are Visually Represented, Being a Bride and Balancing Motherhood with Entrepreneurship

#2: Joanna Brown on Authenticity in Wedding Photography, Redefining How Women Are Visually Represented, Being a Bride and Balancing Motherhood with Entrepreneurship

LOVEMYDRESS.NET // Joanna Brown is a gifted British wedding photographer who resides in Brighton in the South East of England, and Normandy in France, where she's renovating a beautiful property, alongside her young son, Fox, and fiancé, Andrew.
Joanna has been photographing for the past 30 years and shooting weddings for the last 13 of these. We met online, shortly after Joanna entered the wedding scene, and then went on to meet in person and get to know each other better when we attended the wedding of a mutual friend and colleague. Eventually, we would work together when, 10 years ago, Joanna photographed the contents of my book, Style Me Vintage Weddings, published in 2013.
Joanna has come a long way since then - her body of work, which has been featured in Vogue, The Together Journal, The Lane and of course, Love My Dress, has evolved into a truly exquisite collection of art that sensitively, playfully and timelessly portrays the essence of human connection, life and the pure moments of the joy that unfold on a wedding day.
Jo’s passion for sharing how she sees the world is infectious. She said recently, “My art is basically my heart in physical form. As long as my heart is still beating then I will continue to make art.” And through her 13 years of creating art for couples in love, she has remained unwaveringly true to her authentic self and unique perspective on life.
In her own words, Jo is “committed to living a creative and abundant life full of colour, vibrance and adventure and carving out an unchartered path.” I am to have had the opportunity to have Jo share her wisdom, insights and personal story.
JOANNA BROWN:
joannabrownphotography.com
@joannabrownphotos
Also mentioned in this Podcast:
@counterpartphotos
John Dolan
LOVE MY DRESS
lovemydress.net
Shop
Podcast
Directory
@lovemydress
@annabelbeeforth
DEAF?
You will find a full transcript of this episode here (tap the transcript tab):
https://thelovemydresspodcast.buzzsprout.com/
PLEASE FOLLOW, RATE & REVIEW OUR PODCAST
Please kindly take a moment to subscribe to The Love My Dress Podcast today. And if you haven't already, I'd greatly appreciate your consideration in leaving a friendly review or rating. These small actions require mere seconds of your time but will play a vital role in enhancing our visibility on platforms like Spotify, Apple, and Google. Thank you so very much for your support and encouragement.

Next Episode

undefined - #4: Philip White, on The Role of A.I. in Wedding Photography & Videography, Social Media & Attention Spans, Family & Staying Grounded & How To Cope When Business is Quiet

#4: Philip White, on The Role of A.I. in Wedding Photography & Videography, Social Media & Attention Spans, Family & Staying Grounded & How To Cope When Business is Quiet

LOVEMYDRESS.NET // Philip White is a British wedding photographer and filmmaker, renowned for his breathtakingly beautiful documentation of luxury weddings and events all around the world.
With a clientele whose guest lists often include royalty, Hollywood A-listers and the occasional Spice Girl, Philip's 15-year career has seen him quietly capturing the private moments of some of the world's most famous faces.
Philip's rise to prominence in wedding photography and filmmaking isn't just a testament to his creative talent but also reflects the influence of his personal life. He lives in the North West UK and is surrounded by an abundance of nature that helps keep him rooted. He is loving husband to Kat and father to their two daughters. In his own words "We’re parents to the two most incredible young women. Jennifer, our impassioned academic with degrees from both Cambridge and Oxford and Alice, the most beautiful, artistic soul and hardest worker I know."
Philip's approach to documenting weddings is refreshingly unique. He favours minimalist equipment and works largely alone without a second shooter. As the wedding industry begins to embrace artificial intelligence, Philip stands firm in his unwavering conviction of the importance of human decision-making, intuition, and emotion.
Today, we're going to dive into the journey and mind of an artist and storyteller, whose career has been shaped not just by his extraordinary skill and creativity, but also by his profound need for authenticity and his natural ability to stay grounded through it all. I am thrilled to introduce you to the supremely talented and very lovely, Mr Philip White. Philip, welcome to the Love My Dress Podcast.
PHLIP WHITE
philipwhiteweddings.co.uk (weddings)
weddingindustrymasterclass.com (education)
@philipwhiteweddings
Youtube
LINKS TO OTHER CONTENT MENTIONED IN THIS EPISODE
- Photographer's Coffee Morning Podcast by Tom W
- Savannah Groves iPhone wedding videography - Philip White and Suzie Turner Couture's Cannes Film Festival award winning short film
- A Million Moments (a film produced by the What About Weddings campaign team during Covid)
LOVE MY DRESS
lovemydress.net
@lovemydress
@annabelbeeforth

DEAF?
You will find a full transcript of this episode here https://thelovemydresspodcast.buzzsprout.com (select the appropriate episode then tap the transcript tab).
PLEASE FOLLOW, RATE & REVIEW OUR PODCAST
Please kindly take a moment to subscribe to The Love My Dress Podcast today. And if you haven't already, I'd greatly appreciate your consideration in leaving a friendly review or rating. These small actions require mere seconds of your time but will play a vital role in enhancing our visibility on platforms like Spotify, Apple, and Google. Thank you so very much for your support and encouragement.

The Love My Dress Podcast: Weddings, Business & Life - #3: Emmy Scarterfield of Emmy London, on Creative Design, Parenthood, Building a Luxury Brand With Her Husband and The Secret To Comfortable Wedding Shoes

Transcript

ANNABEL (HOST)
Welcome to the Love My Dress podcast. I'm your host and founder of Love My Dress, Annabel Beeforth, and I'm so thrilled that you're here. This podcast is a tribute to the world of weddings and the people who make them happen. It has been created for anyone planning their wedding, for all wedding business owners, and anyone interested in the world of creative business entrepreneurship, whether you're deeply involved in the wedding industry on its periphery, or just generally c