How and When to Revamp Your Brand on LinkedIn: Our Struggles, Mistakes Not To Make and Best Tips to Get Traction Faster
12/01/22 • 21 min
1 Listener
IN THIS EPISODE:
This week, if you're just starting out or it's time to revamp your brand for the new year (or anytime really), we share our rebrand struggles, new strategies, and actionable tips to get out there with clarity, confidence, and control of your brand on LinkedIn and beyond.
BUY YOUR COPY: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth. Available in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
THE BACKSTORY
Michelle B Griffin and Michelle J Raymond met on LinkedIn through the power of commenting in December 2020. Together they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn with their personal branding and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own.
Learn and sign up as a member at MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US:
Michelle B. Griffin is an international personal branding strategist who has devoted her career to connecting people, growing communities, and building brands. Through her personal branding consultancy, she equips subject-matter experts with the training they need to increase their visibility and enhance their reputation while making an impact and profiting from their expertise. She is a frequent speaker, guest contributor, and host of Personal Brand Impact, a top-ranked personal branding podcast by Feedspot.
LinkedIn: https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal Branding Community, The #365 Creators: https://michellebgriffin.com/the365creators/
Michelle J. Raymond is a globally recognized expert on LinkedIn Company Pages and Business Growth Strategist. Through her company Good Trading Co. she shares her 15+ years of sales and almost 10 years of social selling on LinkedIn experience to help small business owners stand out and attract opportunities to grow their businesses.
LinkedIn: https://www.linkedin.com/in/michelle-raymond-goodtradingco/
Website: https://goodtradingco.com.au/
Join Michelle's "Cheer Squad for Good" LinkedIn Group for women who own businesses. https://www.linkedin.com/groups/14049931/
IN THIS EPISODE:
This week, if you're just starting out or it's time to revamp your brand for the new year (or anytime really), we share our rebrand struggles, new strategies, and actionable tips to get out there with clarity, confidence, and control of your brand on LinkedIn and beyond.
BUY YOUR COPY: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth. Available in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
THE BACKSTORY
Michelle B Griffin and Michelle J Raymond met on LinkedIn through the power of commenting in December 2020. Together they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn with their personal branding and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own.
Learn and sign up as a member at MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US:
Michelle B. Griffin is an international personal branding strategist who has devoted her career to connecting people, growing communities, and building brands. Through her personal branding consultancy, she equips subject-matter experts with the training they need to increase their visibility and enhance their reputation while making an impact and profiting from their expertise. She is a frequent speaker, guest contributor, and host of Personal Brand Impact, a top-ranked personal branding podcast by Feedspot.
LinkedIn: https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal Branding Community, The #365 Creators: https://michellebgriffin.com/the365creators/
Michelle J. Raymond is a globally recognized expert on LinkedIn Company Pages and Business Growth Strategist. Through her company Good Trading Co. she shares her 15+ years of sales and almost 10 years of social selling on LinkedIn experience to help small business owners stand out and attract opportunities to grow their businesses.
LinkedIn: https://www.linkedin.com/in/michelle-raymond-goodtradingco/
Website: https://goodtradingco.com.au/
Join Michelle's "Cheer Squad for Good" LinkedIn Group for women who own businesses. https://www.linkedin.com/groups/14049931/
Previous Episode
How to Start Building Your Brand: We Detail Our Four-Step System to Double Your Growth on LinkedIn (and Beyond)
IN THIS EPISODE:
This week's episode is a SPECIAL ENCORE presentation from the Australian/New Zealand Launch of The LinkedIn Branding Book. In the past four episodes, we chatted about each step and week is all the entire framework, all four phases of our Brand Squared SystemTM debuting in The LinkedIn Branding Book to amplify your personal brand and multiply your business brand.
BUY YOUR COPY: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth. Available in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
THE BACKSTORY
Michelle B Griffin and Michelle J Raymond met on LinkedIn through the power of commenting in December 2020. Together they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn with their personal branding and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own.
Learn and sign up as a member at MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US:
Michelle B. Griffin is an international personal branding strategist who has devoted her career to connecting people, growing communities, and building brands. Through her personal branding consultancy, BRANDthority, she equips subject-matter experts with the training they need to increase their visibility and enhance their reputation while making an impact and profiting from their expertise. She is a frequent speaker, guest contributor, and host of Personal Brand Impact, a top-ranked personal branding podcast by Feedspot.
LinkedIn: https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal Branding Community, The #365 Creators: https://michellebgriffin.com/the365creators/
Michelle J. Raymond is a globally recognized expert on LinkedIn Company Pages and Business Growth Strategist. Through her company Good Trading Co. she shares her 15+ years of sales and almost 10 years of social selling on LinkedIn experience to help small business owners stand out and attract opportunities to grow their businesses.
LinkedIn: https://www.linkedin.com/in/michelle-raymond-goodtradingco/
Website: https://goodtradingco.com.au/
Join Michelle's "Cheer Squad for Good" LinkedIn Group for women who own businesses. https://www.linkedin.com/groups/14049931/
Next Episode
How to Become Self Aware to Build Your Personal and Business Brand Identity and Make a Bigger Impact (and Income) on LinkedIn
IN THIS EPISODE:
This week, we get a bit personal and peel back the layers as we share our self-awareness revelations to help you know yourself more. Why does this matter? To become CLEAR and REAL. If you're holding back, not giving 100 percent of yourself, or not aligning with who you truly are, your brand is not going to resonate and relate as best it can, or worse you won't take action to catch the opportunities you deserve.
BUY YOUR COPY: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth. Available in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
THE BACKSTORY
Michelle B Griffin and Michelle J Raymond met on LinkedIn through the power of commenting in December 2020. Together they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn with their personal branding and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own.
Learn and sign up as a member at MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US:
Michelle B. Griffin is an international personal branding strategist who has devoted her career to connecting people, growing communities, and building brands. Through her personal branding consultancy, BRANDthority, she equips subject-matter experts with the training they need to increase their visibility and enhance their reputation while making an impact and profiting from their expertise. She is a frequent speaker, guest contributor, and host of Personal Brand Impact, a top-ranked personal branding podcast by Feedspot.
LinkedIn: https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal Branding Community, The #365 Creators: https://michellebgriffin.com/the365creators/
Michelle J. Raymond is a globally recognized expert on LinkedIn Company Pages and Business Growth Strategist. Through her company Good Trading Co. she shares her 15+ years of sales and almost 10 years of social selling on LinkedIn experience to help small business owners stand out and attract opportunities to grow their businesses.
LinkedIn: https://www.linkedin.com/in/michelle-raymond-goodtradingco/
Website: https://goodtradingco.com.au/
Join Michelle's "Cheer Squad for Good" LinkedIn Group for women who own businesses. https://www.linkedin.com/groups/14049931/
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