Building Great Company Culture Through Dynamic Employee Experiences with Diane Yarborough from Cranberry Way

12/14/23 • 36 min

1 Listener

Diane Yarborough brought her enthusiastic personality to the show to talk with Rob and Lauren about the importance of having employees that are motivated and engaged with their work. Moreover, she discussed how some companies, including Disney, manage to create an exciting company culture for the best experience possible.
Many businesses talk about having a customer first focus - that's a great strategy. However, purely focusing on customers without thought as to the environment and morale of employees will often lead to failure. Diane how she started her firm, Cranberry Way, with the goal of guiding businesses in how to attain better employee morale and a positive company culture.
Some show highlights:
-Diane worked for Disney for almost 20 years and saw how they maintained one of the most successful venues in the World
-She works with Margaritaville and explains a few of the things that make them special during this episode including their unique marketing
-Diane originally met this show's cohost, Lauren Semko, at a speaking event at Coastal Carolina University
-Diane is passionate about helping young people to get to their next level
-Rob and Diane talked about internships for students and how those can help the student in their career (and can pay dividends for the company)
-There is great value in Team Building and we talked about applying those to business
-Great businesses are led by great employees and Diane's company shows ways to find exceptional talent, how to onboard employees correctly for their success and creating programs to keep motivation high.
We had a great time with Diane and felt her passion for making businesses thrive. We know you will all enjoy!
For more on Diane Yarborough and Cranberry Way, check here out at: Cranberry Way Home
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Previous Episode

The Tools to Planning a Better Future for Yourself with Michael Sokolik

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Michael Sokolik from Paradise Financial Strategies has had a great career as a business owner, networking guru and even as an entertainer (his Elvis Tribute performances are legendary). He’s also a good all around person that has dedicated his career to helping others to get ahead in life through his business and personal ambitions.

We enjoyed talking with Michael about his new venture and his methods of marketing, networking and community relations to get out the word on his business. He told us about his inspiration to help others because he has people he cares about that were struggling with planning. Thank you to Michael for the positive outlook – we hope you all enjoy it.

Some highlights from the Show:

-Michael was the Founder of Deaf Awareness Night at The Pelicans Ballpark. Having a hearing impaired child inspired he and his wife to bring joy to others through this special day at the ballpark

-He talks about how networking helps his business and he is currently the Chapter Leader for his GBN group.

-As an Ambassador for this Chamber of Commerce (the Myrtle Beach area) he helps other businesses to get involved in the community and the Chamber

-Michael is an award winning Elvis Tribute artist and has been entertaining others for years; he even performed in over 1,200 shows in one ten year span!

-As a performer, Michael talks about growing in his career and building confidence in doing what he loves

-He loves baseball and behind the scenes one of the people that serves as an inspiration is Derek Jeter

-In the world of Financial Planning he guides people through the process of selecting high quality products with a proven track record. He has methods to help people of all ages.

-In planning, a small effort today can make a huge positive difference in the future – we can all use a coach that has a game plan to help

-He recommends Treasure Principle as a book to read.

For more information on Michael or his company, please check him out at: https://paradisefinancialstrategies.com/the-team/

Next Episode

The Path to Becoming a Business Owner with Successful Entrepreneur, Roderick Mishoe, of Mishoe’s Mobile Gaming

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Roderick Mishoe from Mishoe’s Mobile Gaming stopped by the show to talk about his path to business ownership including coming up with the original idea, how he achieved fast success and innovating to keep his business growing.

For prospective business owners, you might be wondering where to start. The thought of owning a business can be exciting and scary all at once. We enjoyed having Roderick talk the original inspiration for creating his company and then the steps he took to get the business out to the public. In this show we talk everything from police life to working at the Coastal Carolina University football Fan Fest. As a person that loves his community he has always had a mindset of helping others be their best!

Some show highlights:

-Roderick is a military man and retired in 2014

-He was a police officer as well and talks about how he wanted to help people to get past a bad time and improve

-We talked about his time working with the Panthers and meeting people from Keyshawn Johnson to Christian McCaffrey

-One of his first ways he got his new company established was to join his local Chamber of Commerce in Conway

-Rob and Roderick first met at the Coastal Carolina University Fan Fest at Teal Town before the football games; they talked about the energy, CCU and entertaining the fans.

-Retro gaming is still a big market and has been part of his business strategy (where are our Mario and Zelda fans)

-Rob and Roderick both talked about how opposites attract in both personal life with their wife’s and in business with employees. Planned properly you can have the perfect team that covers for each other’s weaknesses and allows each other to maximize their strengths

-He talked about his passion to help kids and interactivity in gaming and learning

-We spoke about the introduction of VR into learning and entertainment including the use of Be Pro, Be Proud to give kids a chance to learn about construction

-Fortnite is one of the most popular games for kids currently

-Roderick is planning and innovating for 2024 – he describes a system he invested in that will give his customers a more immersive mobile gaming experiences

We hope you all enjoy the show!

For more on Roderick and Mishoe’s Mobile Gaming, please visit here: https://mishoesmobilegaming.as.me/schedule.php