
Chris Do, Creative Director, Design Strategist, Educator, Coach: Part One
Explicit content warning
09/25/23 • 43 min
PART ONE: On this episode of the Kirk & Kurtts Design Podcast, we're joined by none other than Chris Do, a heavyweight in the design and branding game. If you've ever wondered how a personal feud could spawn an iconic car brand like Lamborghini, you'll want to hear this.
We also dive into Google's 10x rule—because in Silicon Valley, playing it safe is the riskiest move. And speaking of risks and rewards, we delve into the tricky terrain of packaging design. With consumers' attention spans shrinking, your product has a split second to make an impression on the shelf. Chris gives us the lowdown on how to do it right.
Ever think you're too introverted to take center stage? Chris Do's personal journey from behind-the-scenes to media frontman proves otherwise. We chat about the potent combination of storytelling and branding, particularly in the attention-scarce landscape we're navigating today.
Don't miss this thought-provoking conversation where we cover everything from crafting compelling narratives to standing out in an overcrowded market.
Learn more about Chris here:
https://thefutur.com/people/chris-do
Connect with Chris here:
https://www.linkedin.com/in/thechrisdo/
About Kirk and Andy.
Kirk Visola is the Creative Director and Founder of MIND THE FONTTM. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work http://www.mindthefont.com.
Andy Kurts is the Creative Director and Founder of Buttermilk Creative. He loves a good coffee in the morning and a good bourbon at night. When he’s not working on packaging design he’s running in the backyard with his family. Check out Buttermilk's work http://www.buttermilkcreative.com.
Music for Kirk & Kurtts intro & outro: Better by Super Fantastics
Show a little love. Share the podcast with those who may benefit. Or, send us a coffee:
Support the show
PART ONE: On this episode of the Kirk & Kurtts Design Podcast, we're joined by none other than Chris Do, a heavyweight in the design and branding game. If you've ever wondered how a personal feud could spawn an iconic car brand like Lamborghini, you'll want to hear this.
We also dive into Google's 10x rule—because in Silicon Valley, playing it safe is the riskiest move. And speaking of risks and rewards, we delve into the tricky terrain of packaging design. With consumers' attention spans shrinking, your product has a split second to make an impression on the shelf. Chris gives us the lowdown on how to do it right.
Ever think you're too introverted to take center stage? Chris Do's personal journey from behind-the-scenes to media frontman proves otherwise. We chat about the potent combination of storytelling and branding, particularly in the attention-scarce landscape we're navigating today.
Don't miss this thought-provoking conversation where we cover everything from crafting compelling narratives to standing out in an overcrowded market.
Learn more about Chris here:
https://thefutur.com/people/chris-do
Connect with Chris here:
https://www.linkedin.com/in/thechrisdo/
About Kirk and Andy.
Kirk Visola is the Creative Director and Founder of MIND THE FONTTM. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work http://www.mindthefont.com.
Andy Kurts is the Creative Director and Founder of Buttermilk Creative. He loves a good coffee in the morning and a good bourbon at night. When he’s not working on packaging design he’s running in the backyard with his family. Check out Buttermilk's work http://www.buttermilkcreative.com.
Music for Kirk & Kurtts intro & outro: Better by Super Fantastics
Show a little love. Share the podcast with those who may benefit. Or, send us a coffee:
Support the show
Previous Episode

Barney Abramson, Award-winning designer and creative leader
On this episode of the Kirk + Kurtts Design Podcast, we dive into the world of design with guest Barney Abramson. We kick off with the impact of fast-changing trends on branding and how social media is a game-changer. Then we dig into networking essentials for new designers, focusing on platforms like LinkedIn and Slack.
Barney also dishes on the mental toll the industry can take and shares tips for stress management. Tune in for a candid chat on design, networking, and mental well-being.
View Barney's work here:
https://barneyabramson.com/
Connect with Barney here:
https://www.linkedin.com/in/barneyabramson/
About Kirk and Andy.
Kirk Visola is the Creative Director and Founder of MIND THE FONTTM. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work http://www.mindthefont.com.
Andy Kurts is the Creative Director and Founder of Buttermilk Creative. He loves a good coffee in the morning and a good bourbon at night. When he’s not working on packaging design he’s running in the backyard with his family. Check out Buttermilk's work http://www.buttermilkcreative.com.
Music for Kirk & Kurtts intro & outro: Better by Super Fantastics
Show a little love. Share the podcast with those who may benefit. Or, send us a coffee:
Support the show
Next Episode

Chris Do, Creative Director, Design Strategist, Educator, Coach: Part Two
Ready for round two with Chris Do? Dive into the season finale of the Kirk + Kurtts Design Podcast where we unpack the magic of right-brain thinking. Ever felt stuck in a design rut? Chris explains how tapping into this intuitive, holistic approach can be the game-changer in navigating our intricate world.
But it's not all brain waves and creativity—relationships take center stage too. We dive into why connections in the creative sphere are about more than just networking; they’re the heart and soul of groundbreaking projects.
Between the insights, don't miss out on the light-hearted exchanges and wit that only Kirk, Kurtts, and Chris can serve up. As we wrap up Season 2, join us for a finale filled with knowledge, laughter, and a peek into the future of design.
Learn more about Chris here:
https://thefutur.com/people/chris-do
Connect with Chris here:
https://www.linkedin.com/in/thechrisdo/
About Kirk and Andy.
Kirk Visola is the Creative Director and Founder of MIND THE FONTTM. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work http://www.mindthefont.com.
Andy Kurts is the Creative Director and Founder of Buttermilk Creative. He loves a good coffee in the morning and a good bourbon at night. When he’s not working on packaging design he’s running in the backyard with his family. Check out Buttermilk's work http://www.buttermilkcreative.com.
Music for Kirk & Kurtts intro & outro: Better by Super Fantastics
Show a little love. Share the podcast with those who may benefit. Or, send us a coffee:
Support the show
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