Brandon Hernandez, Co-Founder/Partner Whole Brain Consulting, CPG operation insights

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In this riveting episode Kirk & Kurtts are joined by the all around rockstar Brandon Hernandez, Co-founder/Partner at Whole Brain Consulting and Board Member at Naturally Boulder. As the title states, while there is some shit given to Kirk, mostly we pick Brandon's wildly experienced brain about the importance of co-packing and setting your products up for scale.
The topics stray from design, but packaging designers should have a working knowledge of the product development process, including basic aspects of the co-packer relationship with their client.
Oh and we also discuss bourbons.
We hope you enjoy!
Brandon Hernandez
https://www.linkedin.com/in/brandon-hernandez-62867230/
Whole Brain Consulting
https://www.whole-brain-consulting.com/
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About Kirk and Andy:

Kirk Visola is the Creative Director and Founder of MIND THE FONTTM. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com.

Andy Kurtts is the Creative Director and Founder of Buttermilk Creative. He loves a good coffee in the morning and a good bourbon at night. When he’s not working on packaging design he’s running in the backyard with his family. Check out Buttermilk's work at http://www.buttermillkcreative.com.

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About Kirk and Andy.

Kirk Visola is the Creative Director and Founder of MIND THE FONTTM. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work http://www.mindthefont.com.

Andy Kurts is the Creative Director and Founder of Buttermilk Creative. He loves a good coffee in the morning and a good bourbon at night. When he’s not working on packaging design he’s running in the backyard with his family. Check out Buttermilk's work http://www.buttermilkcreative.com.
Music for Kirk & Kurtts intro & outro: Better by Super Fantastics
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