Episode 4: David Borlack - Director of Promos & Incentives at PointsBet

05/02/24 • 68 min

Our first interview! We start off by discussing the recent Jontay Porter/Shohei Ohtani scandals before learning about David's background. We dive into how boosts/promos are created and why sportsbooks offer them. We also talk about what makes an ideal sportsbook customer and what makes customers choose to bet with one book over another. As always, we close with our ****caps of the week!

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Previous Episode

Episode 3: Market Efficiency, Synthetic CLV, and Bet Sizing

Daniel and Chone give their takes on sports betting market efficiency then offer their opinions on a couple hot debate topics in the +EV community: synthetic CLV and whether or not the Kelly Criterion is a reliable framework for bet sizing. There's plenty of disagreement between the hosts in this episode so we'd love to hear what our listeners think in the comments or on social media!