
#355: How I'd Start a Training Biz in 2020
Explicit content warning
10/30/20 • 40 min
I’ve been in the fitness industry for over 25 years. In all that time I’ve learned what works and what doesn’t for building a successful fitness business.
It’s taken me years of hard work, a sh*t ton of personal development, and a lot of overcoming setbacks and failures to get my business where it is now.
But what if I were just starting out today? What would I, in 2020 and beyond, do to build a successful fitness business? That’s the question at hand in this episode.
Because a lot of you are either wanting to get started or you’re in the early stages of building your own business, I know this episode is going to be incredibly helpful.
Listen now for the advice I wish I would have had 25 years ago...
This episode is brought to you by BiOptimizers. MassZymes is the most powerful protein-digesting enzyme on the market. The formula contains 100,000 HUTs of protease per capsule which increases absorption of key amino acids and optimizes the effectiveness of the protein you’re eating.
Go to bioptimizers.com/renegade for your special offer as a listener of the Renegade Radio Podcast.
This episode is also brought to you by Trifecta Nutrition. Make sticking to your nutrition plan simpler with organic, ready to eat and macro balanced meals shipped safely to your door!
Go to TrifectaNutrition.com/Renegade and use the code ‘RENEGADE’ to save 30% off your first order!
This episode is also brought to you by Cured Nutrition. Cured Rise is a caffeine-free daytime CBD nootropic supplement. Infused with 9mg of Broad Spectrum CBD extract, it encourages sustained wakefulness and focus and promotes stress resilience.
Cured Zen is a CBD sleep supplement that encourages relaxation, helps you ease away the stress of the day with all-natural ingredients and improves sleep quality.
Click HERE to get yours today and use the coupon code, “Renegade” for a 15% discount.
I’ve been in the fitness industry for over 25 years. In all that time I’ve learned what works and what doesn’t for building a successful fitness business.
It’s taken me years of hard work, a sh*t ton of personal development, and a lot of overcoming setbacks and failures to get my business where it is now.
But what if I were just starting out today? What would I, in 2020 and beyond, do to build a successful fitness business? That’s the question at hand in this episode.
Because a lot of you are either wanting to get started or you’re in the early stages of building your own business, I know this episode is going to be incredibly helpful.
Listen now for the advice I wish I would have had 25 years ago...
This episode is brought to you by BiOptimizers. MassZymes is the most powerful protein-digesting enzyme on the market. The formula contains 100,000 HUTs of protease per capsule which increases absorption of key amino acids and optimizes the effectiveness of the protein you’re eating.
Go to bioptimizers.com/renegade for your special offer as a listener of the Renegade Radio Podcast.
This episode is also brought to you by Trifecta Nutrition. Make sticking to your nutrition plan simpler with organic, ready to eat and macro balanced meals shipped safely to your door!
Go to TrifectaNutrition.com/Renegade and use the code ‘RENEGADE’ to save 30% off your first order!
This episode is also brought to you by Cured Nutrition. Cured Rise is a caffeine-free daytime CBD nootropic supplement. Infused with 9mg of Broad Spectrum CBD extract, it encourages sustained wakefulness and focus and promotes stress resilience.
Cured Zen is a CBD sleep supplement that encourages relaxation, helps you ease away the stress of the day with all-natural ingredients and improves sleep quality.
Click HERE to get yours today and use the coupon code, “Renegade” for a 15% discount.
Previous Episode

#354: Surviving Cancer with Beau Whitman
Beau Whitman is a former competitive athlete, fitness coach, and a cancer survivor.
After undergoing six major reconstructive surgeries he thought he had seen the toughest of times. However, in 2019 he was diagnosed with Stage III Germ Cell Cancer. He realized his entire athletic background was training him for this defining moment in his life.
Calling upon the lessons he learned from his past challenges, he shifted his mindset, put his head down and went to work overcoming his illness. Today he is cancer free!
Following his mantra, “Rebuilt to Inspire,” Beau’s passion has expanded from coaching injured athletes to helping cancer survivors reclaim their health and fitness.
Listen as we discuss:
- How did Beau first discover he had cancer? [1:54]
- How a shift in his mindset has helped him beat the disease. [6:33]
- Why he decided to create his own “cancer survivors” training program. [11:16]
- What does his training programs for cancer patients look like? [15:23]
- “The Dive” - Beau’s 6 steps for overcoming any obstacle. [18:25]
- His favorite recovery methods and why he pulled the “cancer card” to get a puppy. [34:17]
- What’s up with Beau’s color coded sticky notes? [37:05]
This episode is brought to you by Cured Nutrition. Cured Rise is a caffeine-free daytime CBD nootropic supplement. Infused with 9mg of Broad Spectrum CBD extract, it encourages sustained wakefulness and focus and promotes stress resilience.
Their newest product, Aura, is the only supplement formulated to heal, seal, & protect your gut. It safeguards your gut lining, encourages a healthy gut microbiome, boosts immune function, improves nutrient absorption, reduces bloat, and improves your mood.
Click HERE to get yours today and use the coupon code, “Renegade” for a 15% discount.
This episode is also brought to you by Trifecta Nutrition. Make sticking to your nutrition plan simpler with organic, ready to eat and macro balanced meals shipped safely to your door!
Go to TrifectaNutrition.com/Renegade and use the code ‘RENEGADE’ to save 30% off your first order!
Next Episode

#356: Jen Widerstrom of The Biggest Loser & American Gladiator
Jen Widerstrom is one of the most bada$$ and successful women in the fitness industry today. She’s also one of the kindest, most genuine and likeable people you’ll ever meet.
Inspired by her dad, Jen fell in love with fitness at an early age. Her passion for training led her to LA where she became an American Gladiator and eventually took over for Jillian Michaels on TV’s, “The Biggest Loser”.
She’s an incredible coach and highly sought after personal trainer and the proud owner of her newest passion project, GetUP CBD.
In this episode we cover making 2020 a GREAT year, the often overlooked keys to success, how to be the happiest, most authentic version of yourself, and so much more!
Listen as we discuss:
- Why 2020 has been a GREAT year for Jen. [4:40]
- How did she first discover her passion for fitness? [8:07]
- The benefits of training that go beyond looks and performance. [11:05]
- When did she know fitness was the right career for her? [12:05]
- How did she end up being cast on American Gladiators? [13:27]
- Why a sign from “above” convinced her to stay in LA. [16:51]
- How she got started coaching and grew her private training business. [19:17]
- Hustle isn’t enough - the keys to incredible success. [21:55]
- Why “be yourself” is so much more than a cliche. [21:55]
- Her thoughts on the downside of social media. [29:29]
- How quarantine improved her relationships and made her happier. [33:40]
- Her thoughts on narrowing her circle, losing friendships, and being better because of it. [35:21]
- The challenge of stepping into the spotlight where Jillian Michaels once stood. [39:38]
- Jen’s advice for fitness pros who are just starting out. [46:33]
- What does her business look like now? [48:23]
- Her new company and passion project, GetUP CBD. [53:32]
- How does Jen train now? [55:28]
- What does she do to bounce back from a bad day? [1:04:27]
- How she decides what she will and will not say “yes” to. [1:09:18]
- Why she is most excited about herself right now. [1:11:57]
This episode is brought to you by Belcampo. Food quality matters, especially when it comes to the meat you eat! Belcampo’s farms produce only the highest quality grass-fed, grass-finished meat. Their beef, lamb, pork and poultry is certified organic and humanely raised on a climate positive farm.
Go to Belcampo.com/Jay and use the coupon JAY10 to save 10%.
This episode is also brought to you by Cured Nutrition. Cured Rise is a caffeine-free daytime CBD nootropic supplement. Infused with 9mg of Broad Spectrum CBD extract, it encourages sustained wakefulness and focus and promotes stress resilience.
Cured Zen is a CBD sleep supplement that encourages relaxation, helps you ease away the stress of the day with all-natural ingredients and improves sleep quality.
Click HERE to get yours today and use the coupon code, “Renegade” for a 15% discount.
This episode is brought to you by Trifecta Nutrition. Make sticking to your nutrition plan simpler with organic, ready to eat and macro balanced meals shipped safely to your door!
Go to TrifectaNutrition.com/Renegade and use the code ‘RENEGADE’ to save 30% off your first order!
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