Miranda Barrett - Copywriting: What it is & Why it Sells - #34
11/19/22 • 33 min
Miranda Barrett is a former sports journalist turned copywriter who works with purpose-driven entrepreneurs ready to stand out and grow their business. She specializes in creating powerfully persuasive websites and case study copy for both B2B and B2C businesses. Her secret talent? Uncovering a good story helps businesses connect, captivate and convert on autopilot.
In this episode, we dive into COPYWRITING, what it is and how will help you build your stand out from your peers in the Holistic Nutrition world!
0:34 Intro
0:48 What is copywriting?
2:46 Power Of Storytelling
4:45 What is a case study?
8:20 Social Proof & Why it is important
9:55 Helpful Resource for Sales Team
14:57 Isn't "Evergreen" a type of tree?
16:56 How to find a good participant
18:11 How Can you repurpose them?
24:00 What should be included in a case study (just list out the top 5 things to touch on - don’t give away the secrets ;) )
25:15 How can a professional help with writing case studies?
30:10 Upcoming tools Miranda has for YOU
31:55 How to find Miranda online
Find Miranda at:
Instagram @copybymiranda
Facebook https://www.facebook.com/copybymiranda
If anyone is interested in snagging that e-book on the "16 Different Ways to Repurpose A Case Study" fire off an email that can be found on her website.
Website: www.mirandabarrett.com
WHO IS LYNNE?
Lynne is a nutrition business coach and the founder of the Holistic Nutrition Hub, an all-in-one consulting platform for nutrition professionals. Lynne helps beginner and established nutrition professionals build, grow and scale their nutrition businesses using tried and true strategies, both in person and online.
Reach out for a FREE 30-minute CONSULT today!
https://calendly.com/hnh-lynne/20min-1
NATURAL NUTRITION COURSES:
https://www.healthcoachcertificates.com
CONSULT ONLINE FOR 30-DAYS FREE: https://holisticnutritionhub.ca/membership
FOLLOW US ON INSTAGRAM:
https://www.instagram.com/holisticnhub
Miranda Barrett is a former sports journalist turned copywriter who works with purpose-driven entrepreneurs ready to stand out and grow their business. She specializes in creating powerfully persuasive websites and case study copy for both B2B and B2C businesses. Her secret talent? Uncovering a good story helps businesses connect, captivate and convert on autopilot.
In this episode, we dive into COPYWRITING, what it is and how will help you build your stand out from your peers in the Holistic Nutrition world!
0:34 Intro
0:48 What is copywriting?
2:46 Power Of Storytelling
4:45 What is a case study?
8:20 Social Proof & Why it is important
9:55 Helpful Resource for Sales Team
14:57 Isn't "Evergreen" a type of tree?
16:56 How to find a good participant
18:11 How Can you repurpose them?
24:00 What should be included in a case study (just list out the top 5 things to touch on - don’t give away the secrets ;) )
25:15 How can a professional help with writing case studies?
30:10 Upcoming tools Miranda has for YOU
31:55 How to find Miranda online
Find Miranda at:
Instagram @copybymiranda
Facebook https://www.facebook.com/copybymiranda
If anyone is interested in snagging that e-book on the "16 Different Ways to Repurpose A Case Study" fire off an email that can be found on her website.
Website: www.mirandabarrett.com
WHO IS LYNNE?
Lynne is a nutrition business coach and the founder of the Holistic Nutrition Hub, an all-in-one consulting platform for nutrition professionals. Lynne helps beginner and established nutrition professionals build, grow and scale their nutrition businesses using tried and true strategies, both in person and online.
Reach out for a FREE 30-minute CONSULT today!
https://calendly.com/hnh-lynne/20min-1
NATURAL NUTRITION COURSES:
https://www.healthcoachcertificates.com
CONSULT ONLINE FOR 30-DAYS FREE: https://holisticnutritionhub.ca/membership
FOLLOW US ON INSTAGRAM:
https://www.instagram.com/holisticnhub
Previous Episode
Amanda Horvath – Using Video To Grow Your Holistic Nutrition Business – #33
Amanda Horvath is a Video Strategist, YouTuber and Course Creator who teaches business owners how to leverage the power of video without breaking the bank or taking up tons of their time. She’s worked with top influencers and business owners to help them establish their personal brand and bring leads to their business. The best part? All her strategies can be executed using your phone! If you’re looking to use video in your strategy this year then you’ve just hit the jackpot.
EPISODE LINKS:Quick Start Guide to Video: www.amandahorvath.site/quickstartPatterns Exercise: www.amandahorvath.site/patternWebsite: www.amandahorvath.comInstagram: https://www.instagram.com/ahvisions/LinkedIn: https://www.linkedin.com/in/horvathamanda/YouTube: https://www.youtube.com/amandahorvath
TOPICS:0:00 – Start0:15 – Background4:45 – Why is video so important in 2021?11:22 – Best Platforms for video content?16:00 – Youtube30:00 – Most important step to get started with video?38:04 – Equipment46:14 – Rapid fire questions
Next Episode
Jordan Mara - A Body, Mind, Soil Approach - Mental Health & Gardening - #35
Meet Jordan, the visionary and worm lord (as he calls himself) behind Mind & Soil. Over the past 10 years, there were three key events that led to Jordan creating Mind & Soil, which has now grown (pun intended!!) into a collaboration between 3 business partners. The Mind & Soil team is working to bring awareness to the Mental Health Benefits of Gardening and the deeper healing & learning, that can be experienced while growing your own food and helping out the environment all in one go!
Some of the topics we cover:
How Jordan came to create a wellness-based business from on his own story & mental health journey
Our own gardening experiences
Our Mental health & wellness journeys
Business Mindset & Gardening - how this has helped us both!
Shared stories of how reconnecting with nature can help a person find balance in their life!
Find out about Mind & Soil ... https://www.mindandsoil.com/pages/about-us
WHO IS LYNNE?
Lynne is a nutrition business coach and the founder of the Holistic Nutrition Hub, an all-in-one consulting platform for nutrition professionals. Lynne helps beginner and established nutrition professionals build, grow and scale their nutrition businesses using tried and true strategies, both in person and online.
Reach out for a FREE 30-minute CONSULT today!
https://calendly.com/hnh-lynne/20min-1
NATURAL NUTRITION COURSES:
https://www.healthcoachcertificates.com
CONSULT ONLINE FOR 30-DAYS FREE: https://holisticnutritionhub.ca/membership
FOLLOW US ON INSTAGRAM:
https://www.instagram.com/holisticnhub
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