Today’s episode is a classic segment from GaryVeeTV! People as a collective had decided to put quality on a pedestal and demonize quantity saying that putting out a bunch of low-quality content is spammy and leaves negative perceptions. The problem with that though is, who decides what is quality content? Quality is a lot more subjective than quality. You could work on a video for months that someone may still dislike, or with that same amount of time you make 100 videos that are "quick" to make but now have 100 chances of appealing to somebody. Quantity allows you to be more contextual and gives you more chances to resonate with your audience where quality does not.
Enjoy! Let me know what you thought.
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01/08/22 • 6 min
4 Listeners
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