306 - The Psychology of Scarcity: A Masterclass with Chris Do
Explicit content warning
09/04/24 • 8 min
1 Listener
Creating Scarcity for Digital Products: How to Generate Demand
In this solo episode, Chris Do discusses innovative strategies for creating demand and scarcity for digital products, even when supply is seemingly infinite. Drawing on insights from Daniel Priestly, Chris explains the importance of setting hard caps on product availability and the psychological effects of scarcity on consumer behavior. He also shares practical tips for implementing waitlists and enrollment caps to maintain high value and demand for products. Tune in to learn how to effectively market your digital offerings and optimize consumer interest.
Check out The Futur:
➤ Website | Courses | LinkedIn | Podcasts
➤ Instagram | Facebook | Twitter | TikTok | YouTube
Check out Chris Do:
➤ Website | LinkedIn | Facebook | Instagram | Twitter
➤ TikTok | Threads | Zaap | Clubhouse | Behance
Grab your FREE ticket to join Design Camp here!
Happening September 10–13.
There are 20+ talks you can watch for FREE. But you’ll want to upgrade to the Boss Bundle $88 AUD (about $59 USD) which will get you access to 4 VIP talks (with Chris Do, Paula Scher, Kristy Campbell and James Barnard), live panel discussion, lifetime access to recordings, and over $3000 worth of content.
When you use my affiliate link to snag your free ticket and consider upgrading to the Boss Bundle, I earn a small commission. This helps me continue creating awesome free content for you. Thanks in advance for using my affiliate link!
Learn more about your ad choices. Visit podcastchoices.com/adchoices
Creating Scarcity for Digital Products: How to Generate Demand
In this solo episode, Chris Do discusses innovative strategies for creating demand and scarcity for digital products, even when supply is seemingly infinite. Drawing on insights from Daniel Priestly, Chris explains the importance of setting hard caps on product availability and the psychological effects of scarcity on consumer behavior. He also shares practical tips for implementing waitlists and enrollment caps to maintain high value and demand for products. Tune in to learn how to effectively market your digital offerings and optimize consumer interest.
Check out The Futur:
➤ Website | Courses | LinkedIn | Podcasts
➤ Instagram | Facebook | Twitter | TikTok | YouTube
Check out Chris Do:
➤ Website | LinkedIn | Facebook | Instagram | Twitter
➤ TikTok | Threads | Zaap | Clubhouse | Behance
Grab your FREE ticket to join Design Camp here!
Happening September 10–13.
There are 20+ talks you can watch for FREE. But you’ll want to upgrade to the Boss Bundle $88 AUD (about $59 USD) which will get you access to 4 VIP talks (with Chris Do, Paula Scher, Kristy Campbell and James Barnard), live panel discussion, lifetime access to recordings, and over $3000 worth of content.
When you use my affiliate link to snag your free ticket and consider upgrading to the Boss Bundle, I earn a small commission. This helps me continue creating awesome free content for you. Thanks in advance for using my affiliate link!
Learn more about your ad choices. Visit podcastchoices.com/adchoices
Previous Episode
305 - Creating Community in Design - With Anna Dower and Emma Kate
Empowering Female Designers
In this special episode of The Futur Podcast, host Chris Do converses with Anna Dower and Emma Kate, founders of the Designer Boss Summit. They share their journey from graphic designers to successful mentors, revealing how they launched an empowering online summit for designers worldwide. Amid discussions on overcoming imposter syndrome, fostering community, and leveraging AI, they emphasize the importance of asking for opportunities and collaborating authentically. Their story is an inspiring testament to resilience, innovation, and the power of female entrepreneurship in the design industry.
Sign up for your FREE ticket to Design Camp here!
When you use my affiliate link to snag your free ticket and consider upgrading to the Boss Bundle, I might earn a small commission. This helps me continue creating awesome free content for you. Thanks in advance for using my affiliate link!
Check out today's guests, Anna Dower and Emma Kate:
➤ Facebook Group | Website | Designer Boss Instagram
➤ Anna on Instagram | Emma on Instagram
Check out The Futur:
➤ Website | Courses | LinkedIn | Podcasts
➤ Instagram | Facebook | Twitter | TikTok | YouTube
Check out Chris Do:
➤ Website | LinkedIn | Facebook | Instagram | Twitter
➤ TikTok | Threads | Zaap | Clubhouse | Behance
Learn more about your ad choices. Visit podcastchoices.com/adchoices
Next Episode
307 - Crafting Value: Design, Principles, and Change - with John Roescher
Reimagining Creativity
In this episode, Chris Doe interviews John Roescher, founder of Raw Materials, a unique design company. John delves into his journey from founding Handsome to creating Raw Materials, highlighting the challenges of scaling a design agency while staying true to creative principles. He shares insights on fostering a culture of creativity, the importance of aligning with core beliefs, and navigating the evolving landscape of the design industry. Tune in to hear John's vision for the future of design and the lessons he's learned along the way.
Check out today's guest, John Roescher:
➤ Instagram | Website | Twitter | LinkedIn
Check out The Futur:
➤ Website | Courses | LinkedIn | Podcasts
➤ Instagram | Facebook | Twitter | TikTok | YouTube
Check out Chris Do:
➤ Website | LinkedIn | Facebook | Instagram | Twitter
➤ TikTok | Threads | Zaap | Clubhouse | Behance
Learn more about your ad choices. Visit podcastchoices.com/adchoices
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