65. Why Matching Gifts Are Critical for Year-End [Year-End Fundraising 3 of 8]

In this episode of the Fundraising Masterminds Podcast, we're talking about why matching gifts are critical for the success of your year-end fundraising campaign. Tune in today to learn how to use matching gifts as a game-changer in your organization!

Join us as we discuss Jim's own experience over 15+ years of using matching gifts during events and campaigns alike. We'll be asking a lot of down-to-earth questions, such as what is a matching gift? Who should qualify for your match? And how in the world do you ask for matching gifts?

Find out whether or not you should even use a match at your event. Explore how to utilize a "conditional match" to increase your response rates. Learn how to determine your matching gift goal based on one simple formula. And discover why so many nonprofit leaders would rather face failure than get on the phone and talk to someone.

So whether you've tried matching gifts before or are new to the concept, this episode offers a plethora of actionable nonprofit tips and tricks regarding matching gifts. Tune in today to learn how to use matching gifts to provide hydraulics for your year-end campaign!

Remember to subscribe to our channel for more nonprofit development strategies - and don't forget to catch the next episode in the series: Writing Year-End Appeal Letters That Actually Work.

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NEED HELP WITH YOUR NONPROFIT?

Most nonprofits are under-funded. Even if you think your nonprofit is doing well, we've found you could be doing much better. However, most nonprofits don't have a clear development strategy that keeps them grounded. As a result, they "get creative" and "try new things" based on what is popular or trending, or they get comfortable with where they are at and don't realize the dangers they will be facing in just a few short years.

The Perfect Vision Dinner Course is a 20-week "live video" course that addresses this problem head on. The course was developed by Jim Dempsey after 38+ years as a Senior Development Director at Cru. After Jim had personally done over 2,500 vision dinners in his lifetime and raised over $1 billion worldwide, Jim and Jason have partnered together to bring you Fundraising Masterminds. Our first course, The Perfect Vision Dinner is a time-tested proven formula that will introduce our development system and grow your nonprofit to its maximum potential.

The course includes 20-hours of personalized development coaching from Jim Dempsey and Jason Galicinski and also includes a real-time community group where you have access to everyone attending the course and also our Masterminds throughout the course.

The goal for this course is to fully equip you with a Biblical basis for Development so that you can Win, Keep and Lift new partners to higher levels of involvement with your nonprofit.

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