
41: {Interview} Pivoting in Your Career with Sallie Holder
Explicit content warning
02/13/24 • 19 min
Have you ever felt stuck in your professional career? At some level, I think we all have. Sallie is an amazing example of someone who went to law school to be an attorney, had a very successful career as an employment lawyer, but felt called to do something completely different. In today's episode, we talk through listening to your inner voice, being okay with hearing no and gaining the confidence and having the right mindset to pivot in your career.
Sallie Holder, Greenville, SC-native and Founder + CEO of The BRIMM - The Beyond Rock Middle Movement, is a passionate leader who thrives on helping like-minded entrepreneurs realize and ultimately achieve their true potential. Sallie’s expertise does not solely lie in mentoring business owners; her unique background qualifies her as one of the most distinctively decorated business coaches in the southeast.
Prior to founding The BRIMM, a premier business coaching community for female
entrepreneurs, Sallie graduated from Vanderbilt University in Human & Organizational
Development, received a law degree with a specialty in labor and employment law, advised some of the biggest companies in the world during her 10-year law career, and served as the Chief Operating Officer for six different companies. It was in these various roles that Sallie found her true passion for business coaching and felt called to provide the secrets of how larger companies found success.
Dynamic, engaging, and passionate are some of the many ways to describe Sallie as a leader. She has the uncanny ability to uncover the real things holding business owners back, even when they may not be aware of them themselves. She can pinpoint hurdles specific to each client and provide practical training and realistic steps to overcome them. Her unmatched holistic coaching style has fostered a resilient and engaged community of like-minded entrepreneurs that help empower each other.
Throughout her career, Sallie has received various achievements and accolades. In 2016, Sallie was awarded the “Jumpstart Award” for helping the highest number of people successfully launch their business during the fiscal year, and in 2021, she was named one of GSA Business Report’s Women of Influence. Also in 2021, USA Today named Sallie’s book Hitting Rock Middle one of the top-rated books th
LINKS TO FREEBIES BELOW:
WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow your LinkedIn account HERE
ABOUT THE HOST:
Former Executive Recruiter turned LinkedIn Expert & Entrepreneur. I'm here to show you that you can do it too! I help women how to start, grow and scale their personal brand and business on LinkedIn. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my LinkedIn Digital Marketing Agency. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara.
This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.
Connect with me on LinkedIn HERE and follow the podcast page HERE
IG @cpennington55
Buy ChilledVino HERE
I'm so happy you are here!! Thanks for listening!!!
Have you ever felt stuck in your professional career? At some level, I think we all have. Sallie is an amazing example of someone who went to law school to be an attorney, had a very successful career as an employment lawyer, but felt called to do something completely different. In today's episode, we talk through listening to your inner voice, being okay with hearing no and gaining the confidence and having the right mindset to pivot in your career.
Sallie Holder, Greenville, SC-native and Founder + CEO of The BRIMM - The Beyond Rock Middle Movement, is a passionate leader who thrives on helping like-minded entrepreneurs realize and ultimately achieve their true potential. Sallie’s expertise does not solely lie in mentoring business owners; her unique background qualifies her as one of the most distinctively decorated business coaches in the southeast.
Prior to founding The BRIMM, a premier business coaching community for female
entrepreneurs, Sallie graduated from Vanderbilt University in Human & Organizational
Development, received a law degree with a specialty in labor and employment law, advised some of the biggest companies in the world during her 10-year law career, and served as the Chief Operating Officer for six different companies. It was in these various roles that Sallie found her true passion for business coaching and felt called to provide the secrets of how larger companies found success.
Dynamic, engaging, and passionate are some of the many ways to describe Sallie as a leader. She has the uncanny ability to uncover the real things holding business owners back, even when they may not be aware of them themselves. She can pinpoint hurdles specific to each client and provide practical training and realistic steps to overcome them. Her unmatched holistic coaching style has fostered a resilient and engaged community of like-minded entrepreneurs that help empower each other.
Throughout her career, Sallie has received various achievements and accolades. In 2016, Sallie was awarded the “Jumpstart Award” for helping the highest number of people successfully launch their business during the fiscal year, and in 2021, she was named one of GSA Business Report’s Women of Influence. Also in 2021, USA Today named Sallie’s book Hitting Rock Middle one of the top-rated books th
LINKS TO FREEBIES BELOW:
WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow your LinkedIn account HERE
ABOUT THE HOST:
Former Executive Recruiter turned LinkedIn Expert & Entrepreneur. I'm here to show you that you can do it too! I help women how to start, grow and scale their personal brand and business on LinkedIn. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my LinkedIn Digital Marketing Agency. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara.
This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.
Connect with me on LinkedIn HERE and follow the podcast page HERE
IG @cpennington55
Buy ChilledVino HERE
I'm so happy you are here!! Thanks for listening!!!
Previous Episode

40:{Interview} Embracing Change with Amy Horner, CPA, MBA
Are you experiencing a season of change? Maybe you are bored in your current role and open to new opportunities or know that you've maxed out where you are at. In today's episode change expert and entrepreneur Amy Horner and I talk through how to embrace change with stride.
Amy is a strategic change and organizational transformation expert. She is also a mentor, board member, and doctoral student.
Before founding True Nine, she was the COO and CFO for multiple organizations, guiding them through periods of intense change. In these roles, she led strategic planning and innovation initiatives that resulted in diversified revenue streams, new and expanded service offerings, better brand awareness, increased market share, a more engaged workforce, and improved financial results.
"As a strategy consultant, I can broaden my impact by simultaneously supporting several clients to define and pursue their future success."
In addition to working with clients on strategic planning and organizational transformation, or as Fractional COO, Amy is a dynamic keynote speaker. Her audiences are motivated by her experiences in change leadership, network cultivation, and goal-setting strategies.
Amy is a True Nine, having worn the number throughout her soccer career. Her passion for the ultimate success of a team, on-field experiences, and ability to remain calm under pressure are prevalent in her client relationships, collaborative approach to strategy development and execution, and quick instincts when presented with challenges or opportunities.
Recognized by Ignition's Top 50 Women in Accounting and by LinkedIn as a Top Leadership Voice, she delights in sharing her experiences for the professional development and career advancement of others.
Amy earned her Bachelor's in Accounting from Indiana University of Pennsylvania, where she was a student-athlete on the first PSAC Championship Women’s
Start your podcast today!Interested in starting a podcast, but don't know where to start? Check out Riverside.fm. It's easy!
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
LINKS TO FREEBIES BELOW:
WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow your LinkedIn account HERE
ABOUT THE HOST:
Former Executive Recruiter turned LinkedIn Expert & Entrepreneur. I'm here to show you that you can do it too! I help women how to start, grow and scale their personal brand and business on LinkedIn. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my LinkedIn Digital Marketing Agency. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara.
This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.
Connect with me on LinkedIn HERE and follow the podcast page HERE
IG @cpennington55
Buy ChilledVino HERE
I'm so happy you are here!! Thanks for listening!!!
Next Episode

42: {Interview} Negotiating Your Next Job Offer with Keri-Lynne Shaw
Are you interested in learning how to negotiate your next salary increase? That's a no brainer! If you are in process of making a job change, chances are you are leaving money on the table. Learning now to negotiate more money, more benefits and more time off is literally a game changer.
In today's episode I have Keri-Lynne Shaw with me. Keri-Lynne is a fractional Chief People Officer and Founder of her company The Salary Bump. She partners and advises companies on topics like Strategic Hiring, Growth Impact and Tailoring Teams for ultimate success!
The Salary Bump is her newest program offering intensive 1:1 coaching and digital courses to help YOU learn all of the negotiation tactics. With less than 15% of candidates negotiating their offers, she recognized a critical need for empowerment. Leveraging her experience, Keri-Lynne has made it her mission to equip job seekers with the knowledge and tactics they need to not just succeed, but to excel to your fullest potential!
Click HERE for more on The Salary Bump!
Follow- Keri-Lynne Shaw on LinkedIn HERE
This is an episode you do not want to miss!
Interested in starting a podcast, but don't know where to start? Check out Riverside.fm. It's easy!
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
LINKS TO FREEBIES BELOW:
WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow your LinkedIn account HERE
ABOUT THE HOST:
Former Executive Recruiter turned LinkedIn Expert & Entrepreneur. I'm here to show you that you can do it too! I help women how to start, grow and scale their personal brand and business on LinkedIn. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my LinkedIn Digital Marketing Agency. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara.
This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.
Connect with me on LinkedIn HERE and follow the podcast page HERE
IG @cpennington55
Buy ChilledVino HERE
I'm so happy you are here!! Thanks for listening!!!
The Feminine Founder - 41: {Interview} Pivoting in Your Career with Sallie Holder
Transcript
Caroline (00:02.513)
Welcome to Femden Founder, where we talk all things recruiting, hiring, business, and entrepreneurship. I'm Carolyn Pennington, your host. Today I have Sally Holder with me. Sally is a former attorney turned business coach and the founder of the Brem. So welcome, Sally.
Sallie Holder (00:20.47)
Thank you, Caroline. I'm so excited to be here.
Caroline (00:24.733)
So I'd love to hear your story. You went to law school in South Carolina and you were an attorney
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/the-feminine-founder-328633/41-interview-pivoting-in-your-career-with-sallie-holder-47948993"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to 41: {interview} pivoting in your career with sallie holder on goodpods" style="width: 225px" /> </a>
Copy