Goc O'Callaghan part 1 - Beyond the music: What festival design teaches us about crafting unforgettable experiences

We're taking you behind the scenes of an incredible journey, exploring the power of memorable experiences and the lessons we can learn from one of the major memory makers out there: music festivals. I had the pleasure of sitting down with Goc O'Callaghan, co-founder, owner, and festival director of the legendary ArcTanGent Festival in the UK.

This is a festival that started as a childhood dream in a bluebell forest and grew into a multi-award-winning independent festival. This is the first of a special two-part series in which Goc shares her story of building something extraordinary from the ground up. In this episode, we dive into those early days and the magic of creating memorable experiences.