#142 Jeff From the Atomic Bear: How This Survival Gear Brand Built a 7-Figure Business

11/17/22 • 34 min

#142 Jeff From the Atomic Bear: How This Survival Gear Brand Built a 7-Figure Business

Hey Budai Nation,

Welcome back to The Ecom Show. I’m your host Daniel Budai, and today I’ve got serial entrepreneur Jeff from The Atomic Bear joining us for a tell-all about how he managed to bootstrap his survival brand business and scale it to a steady seven-figure money maker.

The Atomic Bear is an e-commerce store that supplies safety gear ranging from tactical pens to survival bracelets and outdoor survival tools. They specialize in creating portable safety tools that help everyday folks prepare to survive the outdoors.

If you’re new here, here’s a quick recap of The Ecom Show.

The Ecom Show is a bi-weekly e-commerce podcast hosted by Daniel Budai. Daniel Budai is also the founder of Budai Media. (The agency that sponsors The Ecom Show.) Budai Media is a retention marketing agency that helps e-commerce brands grow with personalized email and SMS marketing strategies.

In the last 4 years, Budai Media has worked with over 125+ businesses and generated over 35M+ in additional sales revenue. Budai Media is committed to helping e-commerce business owners grow in every way possible, and this podcast is one of the many initiatives by the agency to work towards this goal.

In this episode, Jeff shares what the behind-the-scenes of running a seven-figure survival gear brand looks like. Tune in to learn more about:

✅Jeff’s Decision to Shut His First Business

✅The Idea Behind Atomic Bear

✅Why Jeff Wants to Downsize His SKUs

✅Atomic Bear’s Acquisition Strategy

✅How to Educate Customers About a Product in the Survival Gear Space

✅Jeff’s Advice to eCom Entrepreneurs Looking to Scale Their 6-Figure Business

If you enjoyed listening to this episode, make sure to let me know by leaving an honest review.

Visit Atomic Bear to learn more about its products and the story behind them.

https://www.theatomicbear.com/

You can find my agency and me by clicking on any of the links below.

Find me on LinkedIn:

https://www.linkedin.com/in/budaidaney/

Find me on YouTube:

https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ

Subscribe to my weekly newsletter, packed with the latest e-commerce buzz:

https://www.thebudaimedia.com/weekly-newsletter-signup

Check out some previous episodes:

https://www.thebudaimedia.com/podcast

Thanks for tuning in. We’ll see you back here next Tuesday.

Hosted on Acast. See acast.com/privacy for more information.

#142 Jeff From the Atomic Bear: How This Survival Gear Brand Built a 7-Figure Business

Hey Budai Nation,

If you’re new here, here’s a quick recap of The Ecom Show.

In this episode, Jeff shares what the behind-the-scenes of running a seven-figure survival gear brand looks like. Tune in to learn more about:

✅Jeff’s Decision to Shut His First Business

✅The Idea Behind Atomic Bear

✅Why Jeff Wants to Downsize His SKUs

✅Atomic Bear’s Acquisition Strategy

✅How to Educate Customers About a Product in the Survival Gear Space

✅Jeff’s Advice to eCom Entrepreneurs Looking to Scale Their 6-Figure Business

If you enjoyed listening to this episode, make sure to let me know by leaving an honest review.

Visit Atomic Bear to learn more about its products and the story behind them.

https://www.theatomicbear.com/

You can find my agency and me by clicking on any of the links below.

Find me on LinkedIn:

https://www.linkedin.com/in/budaidaney/

Find me on YouTube:

https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ

Subscribe to my weekly newsletter, packed with the latest e-commerce buzz:

https://www.thebudaimedia.com/weekly-newsletter-signup

Check out some previous episodes:

https://www.thebudaimedia.com/podcast

Thanks for tuning in. We’ll see you back here next Tuesday.

Hosted on Acast. See acast.com/privacy for more information.

Previous Episode

#141 Greg Meade From Crossnet: How Crossnet Invented a New Sport & Scaled It Using eCommerce

This is the first time ever in the history of The Ecom Show that we’ve got an inventor of not just a product or a brand but of a whole new sport joining us as a guest on the show.

Crossnet is the world’s first four square Volleyball net. Crossnet gives a fun spin to the classic beach game Volleyball by splitting the net into four sections. Not only does this allow for more players to participate individually, but it also increases the difficulty of the game by adding an element of surprise as to where the ball will land. Today we’ve got Greg Meade, the co-founder of Crossnet, joining us here to share the idea behind how they got started and their journey ever since.

The idea behind Crossnet came when brothers Chris and Greg reunited with their childhood best friend Mike and started reminiscing about their favorite childhood memories of playing four square and Volleyball. Drawing inspiration from both games, they decided to create a whole new sport and quickly developed a prototype that was well-received by their friends and family. There’s been no looking back after that. Since then, they’ve expanded into two new verticals of Crossnet soccer and a Crossnet that’s pool compatible.

Before we get the ball rolling on Crossnet’s story, here’s a little about us:

The Ecom Show is a bi-weekly e-commerce podcast sponsored by Budai Media. Budai Media is a retention marketing agency helping brands grow their revenue with personalized email and SMS marketing strategies. Budai Media has worked with over 125+ businesses and generated over 35M+ in additional revenue for the clients. The agency is also proud to be associated with Klaviyo as a Platinum Partner. This show is hosted by Daniel Budai, the founder and CEO of Budai Media.

Join us in this episode as Greg walks us through the following:

✅The Story Behind How Crossnet Invented a New Sport

✅How Crossnet Uses eCommerce to Skyrocket Their Sales

✅Crossnet’s Retention Marketing & Loyalty Program Strategy

✅The Platforms Crossnet Uses Grow Their Brand

✅Crossnet’s #1 Customers

✅Crossnet’s Vision for the Future

If you enjoyed listening to this episode, make sure to leave us a good review.

Want to get your hands on Crossnet? Visit their website:

https://www.crossnetgame.com/

You can also follow Greg to know more about their journey:

https://www.linkedin.com/in/gmeade/

To learn more about Daniel and Budai Media:

Find him on LinkedIn:

https://www.linkedin.com/in/budaidaney/

Follow him on YouTube:

https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ

Subscribe to our weekly newsletter, packed with the latest e-commerce buzz:

https://www.thebudaimedia.com/weekly-newsletter-signup

Check out some previous episodes:

https://www.thebudaimedia.com/podcast

Thanks for tuning in. We’ll see you back here this Thursday.

Hosted on Acast. See acast.com/privacy for more information.

Next Episode

#143 Kai Klement From Bonaventura: The Secret to Selling Successfully in Different Countries

Welcome to The Ecom Show!

Today’s episode is one that will interest all e-com entrepreneurs. We’re going to be diving deep into what it takes to sell your product in a global market. We’ve got Kai Klement, the Managing Director of Bonaventura joining us for this interesting discussion. Bonaventura is an Italian leather store that’s captured the interest of both Asian and European markets. Born in the fashion capital of the world, Bonaventura’s first physical store is based in Milan, Italy. Since then, they’ve launched 10 other physical outlets across Japan, with a huge flagship store as well.

Before we get started, we’d like to quickly introduce ourselves to all the new listeners out there!

The Ecom Show is a bi-weekly e-commerce podcast sponsored by the email retention marketing agency, Budai Media. This show is hosted by Daniel Budai, who is also the founder and CEO of Budai Media. The Ecom Show is a place for anyone interested in the world of e-commerce to learn more about the world of e-commerce from leading entrepreneurs, and experienced professionals from the industry.

If you’re keen on learning about retention marketing, we recently released a three-hour mini-course that contains all the info you need to get started. This mini-course comes packed with real-life case studies, proven strategies, and a ton of helpful resources from experienced email marketers. Find the mini-course here.

Join Kai and Daniel as they talk about Bonaventura’s journey from starting out as an artisanal Italian leather brand to building a cult following in the Japanese market. Here’s a preview of what’s to come in this episode:

✅Kai’s Professional Journey Before Bonaventura

✅How Kai Started Working as the Managing Director at Bonaventura

✅Selling in Asia vs Europe

✅Bonaventura’s Sales Focus: Amazon vs Shopify

✅Tips for Selling in European Countries

✅Tips for Selling in Asian Countries

✅Bonaventura’s Hero Product

✅Bonaventura’s #1 Marketing Channel

✅Kai’s Advice to Ecom Entrepreneurs for Crushing It This Black Friday and in 2023

If you enjoyed listening to this episode, make sure to let me know by leaving an honest review.

Click here to visit Bonaventura:

https://eu.bonaventura.shop/