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The Disruptive Voice

Clay Christensen's Forum for Growth and Innovation at the Harvard Business

The Disruptive Voice explores the theories of Disruptive Innovation across a broad set of industries and circumstances with academics, researchers, and practitioners who have been inspired and taught by Harvard Business School Professor Clayton M. Christensen, who was one of the world’s top experts on growth and innovation. For more information, email fgi@hbs.edu. BSSE = Building and Sustaining a Successful Enterprise, Professor Clayton M. Christensen's signature course at the Harvard Business School and a breeding ground for many of the ideas shared in this podcast.

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07/09/18 • 14 min

We sat down with Bob Moesta, the President and CEO of The ReWired Group, and pioneer of the Jobs To Be Done Theory. The topic: spotting and strategizing around non-consumption. Through this lens companies can see where they can enter a market and compete against...nothing!

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In 2009, at a time when The Atlantic was a 152 year old publication known chiefly for its erudite monthly magazine, Bob Cohn joined as Editor of Atlantic Digital. A career journalist, he arrived at The Atlantic five years into a fifteen year wave of disruption that shuttered the doors of some 1,800 local newspapers across the United States. Under Bob’s leadership, digital publishing thrived at The Atlantic, and he was named Co-President & COO in 2013 and President in 2016.

Bob is hosted on this podcast episode by Derek van Bever, Director of The Forum for Growth & Innovation, and it was recorded in late November of 2019, while Bob was a Resident Fellow at the Institute of Politics at the Harvard Kennedy School of Government, where he taught a semester long series called “Journalism and Politics in an Age of Disruption.”

Bob and Derek discuss the structure of the media industry and the fallout of disruption over the last 20 years, the circumstances which enabled The Atlantic to transition from a print monthly to a digital daily, and habits for responsible media consumption. Bob stepped down from his presidency at The Atlantic in 2019 and has just been named President/Managing Director of The Economist.

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This week on The Disruptive Voice, we are joined in the studio by Hari Nair, a longtime member of Clay World and one of the original members of the Innosight Asia team. Hari’s career has been focused on overcoming the challenges to innovation, in organizations large and small. Among the many projects and ventures he has pursued, he was deeply involved in the design and rollout of the chotuKool, a market-creating innovation in India that we have profiled in a BSSE case study. Hari has much to teach on how to use Jobs theory to shape product innovation efforts, and on how to spot non-consumption. He offers some advice to entrepreneurs wishing to understand the cues and clues to next-generation products and services. Hari has been on campus for the past year as a member of the school’s Advanced Leadership Initiative, and it is a great pleasure to share what he has learned about innovation, and about targeting non-consumption, with all of you.

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It’s the most wonderful time of the year but for many high school seniors it means one thing: college application deadlines! This week on The Disruptive Voice, as millions of students hit “submit”, we’ve invited Bob Moesta and Michael Horn to The Forum to discuss why we go to college in the first place. They’ve recently released an excellent, highly-readable book called “Choosing College” that uses Jobs To Be Done-based research to examine why people hire education and how to choose it. You can further explore their findings at Choosing College.

Michael received his MBA from HBS in 2006 and, since then, has worked closely with Professor Christensen on disruption in education, including as Co-Founder of The Christensen Institute. He's currently the Head of Strategy & Senior Partner Entangled Group and is Chief Strategy Officer & Principal Consultant at Entangled Solutions. Bob is a Disruptive Voice podcast veteran and, along with Prof Christensen, is co-architect of the Jobs To Be Done theory. He is also President & CEO of the The ReWired Group and moonlights as a guest lecturer at Harvard Business School, MIT Sloan, and the Kellogg School at Northwestern. Bob and Michael are hosted this week by Chris Diak, an M.Div. candidate at Harvard Divinity School and one of our newest members here at The Forum for Growth & Innovation.

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43. Why Did You Hire HBS?

The Disruptive Voice

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12/01/19 • 34 min

The holidays are always a time of reflection and here at The Forum we’re looking inward to understand why people hire Harvard Business School to earn an MBA. Derek van Bever, Director of The Forum for Growth & Innovation, is joined in the studio by Community Manager, Katie Zandbergen, and Research Associate, Iulia Mogosanu, to discuss a research project they’ve undertaken using the Jobs To Be Done approach pioneered by Bob Moesta and Clayton Christensen. This research was carried out as part of a JTBD Toolbox initiative that The Forum team is working on for those interested in learning more about the practicalities of conducting Jobs-based consumer research. In this episode, we discuss the six steps outlined in the JTBD Toolbox, which will be released later this academic year; the process of conducting Jobs interviews; and three Jobs for which students and professionals hire Harvard Business School.

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This week on The Disruptive Voice we bring you a conversation between Cliff Maxwell and Ned Calder on the electrification of the auto industry -- or, more broadly, the mobility industry -- using the theories of Disruption and Jobs To Be Done. As a partner at Innosight, where he has worked for over a decade, Ned has consciously applied these theories in his work in the high tech, automotive, aerospace, and defense sectors. His wealth of experience in the tech world also stems from his time with NASA and Atlas Scientific, where he worked prior to joining Innosight. Cliff Maxwell is a newly minted MBA candidate at Harvard Business School who most recently served as Clayton Christensen’s Chief of Staff and as a Product Manager at the Clayton Christensen Institute, where he worked on projects related to educational technology. We’re delighted to bring you this timely conversation on the push to electrify vehicles, the disruptive forces shaping the mobility industry, the prospects for autonomous vehicles, and the role of companies like Rivian.

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2020 is nearly upon us and here at The Forum we’re delighted to welcome the new year with Jessica O. Matthews, Founder & CEO of Uncharted Power. Jessica, a member of the HBS Class of 2014 and a BSSE alumna, is working to transform the global energy system into a renewable, smart, and distributed network of clean energy technology. A prolific inventor and entrepreneur, she was named one of Forbes’ 30 Under 30 and is listed on 11 patents and patents pending for technologies relating to energy generation, transmission, and storage. In this episode, Jessica discusses the challenges associated with our aging power grid infrastructure; the impact of her dual US/Nigerian citizenship on design strategies; viable options for energy generation, storage, and transmission; and the smart technologies that she and her team are working to develop at Uncharted Power.

She is hosted by Katie Zandbergen, Community Manager at The Forum for Growth & Innovation. Katie holds a DPhil in Comparative Social Policy from the University of Oxford and is a regular host of The Disruptive Voice.

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10/08/19 • 46 min

This week on The Disruptive Voice, Derek van Bever is joined in the studio by venture capitalists Nate Redmond and Britt Danneman, of Alpha Edison, to discuss trust as a business model, as an asset, and as the foundation for new market innovation. Earlier this year, Nitin Nohria, Dean of Harvard Business School, wrote in the Financial Times that HBS and other business schools need to play a vital role in "molding leaders who deserve the world's trust." At The Forum for Growth & Innovation, we're responding to Dean Nohria's gauntlet by studying business models built on risk-shifting and by starting discussions about the role of trust and ethical leadership in business. We hope you'll enjoy this timely and thought-provoking conversation!

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This week on The Disruptive Voice, Shaye Roseman, a former Research Associate at The Forum for Growth & Innovation and a current MBA candidate at Harvard Business School, is joined in the studio by Bob Moesta and Ryan Singer. Bob is a regular on the podcast and is a principal co-architect of the theory of "Jobs To Be Done". Ryan has worked at Basecamp for over 15 years and has been involved with projects spanning UI design, strategy, and product development. He is currently Head of Strategy at the company. Together, Bob, Ryan and Shaye discuss the ways Jobs Theory can be employed as a tool for consumer research, on the one hand, and product development, on the other. In particular, they focus on the trials and travails of software development.

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Here at Harvard Business School, we are mourning the recent passing of Professor Clayton Christensen. As many listeners will know, Clay died in late January following complications from leukemia. Our hearts go out to all who knew and were touched by him, and we feel that now, more than ever, we must press on, sharing his life’s work. Therefore, we are heartened to bring you this conversation with one of Clay’s brightest students: Horace Dediu. Horace is an analyst who studied disruption with Clay at The Christensen Institute. He's now leading a new revolution in how we transport ourselves: the micromobility revolution. He's the Co-Founder and Chief Strategy Officer at BOND Mobility, he co-founded a community-building and content-generating organization called Micromobility Industries, and he's an Analyst at Asymco. In his work, he draws on the theories of Disruption and Jobs To Be Done to target new and low-end markets. In fact, Horace contends that fully half of all driven miles in the United States will be substituted with micromobility-enabled options in the future! He is hosted in this fascinating and timely conversation by Katie Zandbergen, the Community Manager at The Forum for Growth & Innovation.

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FAQ

How many episodes does The Disruptive Voice have?

The Disruptive Voice currently has 106 episodes available.

What topics does The Disruptive Voice cover?

The podcast is about Economics, Business, Entrepreneurship and Management.

What is the most popular episode on The Disruptive Voice?

The episode title '21. Bob Moesta: Spotting Non-Consumption' is the most popular with 1 listens and 1 ratings.

What is the average episode length on The Disruptive Voice?

The average episode length on The Disruptive Voice is 34 minutes.

How often are episodes of The Disruptive Voice released?

Episodes of The Disruptive Voice are typically released every 18 days, 2 hours.

When was the first episode of The Disruptive Voice?

The first episode of The Disruptive Voice was released on Jan 27, 2016.

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