The Art of Collaborative Selling in the Digital Age with Fred Copestake

In this episode of The Digital Manufacturer, host Mark Flynn is joined by Fred Copestake, founder of Brindis, a sales consultancy focused on modern collaborative selling.
Join them as they discuss:

• The current state of sales in manufacturing and engineering firms
• Innovative approaches to outreach and customer engagement
• The importance of understanding customer problems before pitching products
• Leveraging digital tools and AI in the sales process
• The value of cross-functional collaboration in sales
• Strategies for effective proposal creation and presentation
• The shift from product-centric to outcome-focused selling
  

Fred Copestake is the founder of Brindis, a sales consultancy specialising in modern collaborative selling. He has trained over 10,000 salespeople in 36 countries and is an expert in developing sales teams for engineering and manufacturing businesses. Fred is also the author of "Selling Through Partnering Skills" and "Hybrid Selling," and hosts The Sales Today podcast.
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References:

Fred Copestake LinkedIn Profile: https://www.linkedin.com/in/fredcopestakeThe Digital Manufacturer is handcrafted by our friends over at: fame.so