245 || Listeners Ask: What are the Best Ways to Grow Revenue? || Jenn Jett Barrett
The Devoted Dreamers Podcast07/13/22 • 45 min
Do you have a burning question that feels too small to ask?
I have a really special episode for you today, thanks to a previous guest Jenn Jett Barrett who came on the show first in 2016 (ep 16) and then again in March 2022 for my financial series. In that most recent episode (#234, which was filled with amazing ideas for funding our dreams), Jenn offered to do a follow-up Zoom call to help a few of listeners with their questions on this topic.
Trauma integration practitioner Mandy Mae Johnson was the first to respond when I put out the call in my private Facebook group, and she admits that her question felt too small to ask, but she asked it anyway. (Can I pause a sec to say how proud I am of Mandy for doing that!?) More about her segment of the episode below.
Another listener Hannah Pierrou joins us as well for this conversation. She’s a photographer, designer, illustrator and children’s book author. She brings her question to Jenn about how to sell more of her children’s books.
Jenn responds to Hannah with insights on:
- Dedicating marketing dollars to activities with the highest return on investment, including how to get more of her books into boutique stores,
- Up-leveling her website messaging and putting buttons for revenue generating activities front and center on the home page,
- Creative ways to connect with her ideal customer and show how other families are engaging with the books, and
- Building an email marketing strategy now to prepare for a future podcast launch.
For Mandy’s part of our conversation, she is looking for creative ideas of additional revenue streams that could offset her one-on-one trauma integration practice. Jenn shares her thoughts related to:
- Collaborating with other organizations that have like interests,
- Creating an evergreen course for ideal clients at an entry-level price point,
- Website updates to clearly explain her best offers on the front page,
- Reaching clients who may not be ready for 1:1 services, and
- Steps to determine if nonprofit status is the way to go.
There are so many ideas packed into this 45-minute conversation! Even if your dream is completely different from the pursuits Hannah and Mandy are working on, I have some questions for you at the very end to help you process and apply what you’ve heard to your own God-shaped dream.
I hope you’ll set aside at least 10 minutes after listening to this one for journaling and to consider how one of more of Jenn’s ideas could work for you. Then, come on over to the Facebook group and share what came up for you!
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07/13/22 • 45 min
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