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The CRM Sushi Podcast, With Inbound Marketing Expert Wes Schaeffer The Sales Whisperer® - Get the Best Infusionsoft Help Desk + Messaging With FuseDesk

Get the Best Infusionsoft Help Desk + Messaging With FuseDesk

10/14/19 • 40 min

The CRM Sushi Podcast, With Inbound Marketing Expert Wes Schaeffer The Sales Whisperer®

http://www.thesaleswhisperer.com/blog/topic/podcast

http://MakeEverySale.com

  • Hear Jeremy Shapiro's entrepreneurial journey on The Sales Podcast
  • Help desk + messaging platform
    • Inbound emails
    • Inbound SMS
    • Support cases
    • Live chat
    • Email broadcasts
  • Emails coming into your work/personal email is a nightmare
  • You can't scale by forwarding your emails to your support staff
  • Shared email addresses can't prioritize or track who replied
  • Transition
    • Your team
    • Your customers
If you don't take great care of your customers...someone else will." ~Kate Zabriskie
  • Great customer service is a profit center.
If I had an hour to solve a problem and my life depended on it, I would use the first 55 minutes determining the proper questions to ask." ~Albert Einstein
  • Who does FuseDesk help?
    • Visibility and insights for Business owners
    • Accountability for team
    • Ease of use for customers
  • Login with your Infusionsoft/Keap user ID
  • Create Cases with Infusionsoft Campaign Builder
  • Works with many membership sites
  • Two simple views for your team
    • Case Queue
    • Actual Case
  • Automate the flow of support emails
  • Templates for quick replies with merge fields
  • Color-code age of tickets
  • Auto-follow-up with customers to measure how you're doing
  • Earn your "Commitment To Excellence" badge
  • Apply Case Tags to trigger detailed automation
  • Route VIPs
  • Integrates with Slack to keep team updated
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http://www.thesaleswhisperer.com/blog/topic/podcast

http://MakeEverySale.com

  • Hear Jeremy Shapiro's entrepreneurial journey on The Sales Podcast
  • Help desk + messaging platform
    • Inbound emails
    • Inbound SMS
    • Support cases
    • Live chat
    • Email broadcasts
  • Emails coming into your work/personal email is a nightmare
  • You can't scale by forwarding your emails to your support staff
  • Shared email addresses can't prioritize or track who replied
  • Transition
    • Your team
    • Your customers
If you don't take great care of your customers...someone else will." ~Kate Zabriskie
  • Great customer service is a profit center.
If I had an hour to solve a problem and my life depended on it, I would use the first 55 minutes determining the proper questions to ask." ~Albert Einstein
  • Who does FuseDesk help?
    • Visibility and insights for Business owners
    • Accountability for team
    • Ease of use for customers
  • Login with your Infusionsoft/Keap user ID
  • Create Cases with Infusionsoft Campaign Builder
  • Works with many membership sites
  • Two simple views for your team
    • Case Queue
    • Actual Case
  • Automate the flow of support emails
  • Templates for quick replies with merge fields
  • Color-code age of tickets
  • Auto-follow-up with customers to measure how you're doing
  • Earn your "Commitment To Excellence" badge
  • Apply Case Tags to trigger detailed automation
  • Route VIPs
  • Integrates with Slack to keep team updated

Previous Episode

undefined - Pipedrive CRM on The CRM Sushi Podcast

Pipedrive CRM on The CRM Sushi Podcast

http://www.thesaleswhisperer.com/blog/topic/podcast

http://MakeEverySale.com

  • Have a CRM that your salespeople want to use and are not nagged to use and update that actually helps them sell
  • First CRM made by salespeople for salespeople
  • Customizable pipeline stages
  • Integrates with e-commerce
  • Integrates with quoting tools
  • Can be used as a project management tool
  • Can create multiple pipelines by vertical or industry
  • Integrate email with Gmail, Outlook, POP, IMAP
    • Build templates and email sequences
    • Track opens and clicks
    • Scheduling
  • Progress
    • Dashboard
    • Reports
    • Goals
  • Import contacts via CSV
  • Great on-boarding
  • No fee if you need help and you meet certain requirements
  • 10 years in business with no big prices increases
  • Not an email marketing tool, per se, but it does integrate with ESPs
  • Use an integration for round robin lead assignment
  • Great mobile app
  • Chat and phone support

Next Episode

undefined - Sales Nexus CRM Craig Klein on The CRM Sushi Podcast

Sales Nexus CRM Craig Klein on The CRM Sushi Podcast

Get the show notes and bonuses for all episodes here.

Join The Cool Kids Club

  • Formerly in sales and frustrated with ACT! and Salesforce in the energy sector in Houston
  • Moonlighted on the side while developing his CRM and launched in 2003
  • He targeted the big CRM—ACT!—and offered an online home for companies using ACT!
  • Helped those users transition
  • Average customer lifetime for a SaaS CRM is only 28 months
  • Buyers get distracted by the bells and whistles of the new CRM
  • You need to get your salespeople to use the CRM
  • What do you need to know about your customers?
  • "Why do you need to spend this money in the first place?"
  • The marketing automation industry has done a disservice to sales teams over the last decade
  • We try to "warm up" leads for salespeople and then marketing washes their hands
  • But sometimes it takes longer to close due to nothing the salesperson did or didn't do
  • Which department is most important: sales or marketing?
  • Most people have haphazard sales processes
  • Includes marketing automation
  • There is a lot of low-hanging fruit in your database of old leads
  • If your list size is 2,000 and you have an average sale of $2,000 you'll make an extra $8,000 per month, every month you stay in touch
  • Write down your customer's pains and send an email addressing each of those pains
  • Works in all browsers
  • Mobile app has business card scanner
  • Great reporting/dashboard
  • Leave a voice note that is transcribed automatically onto the contact record
  • Get all of the show notes for every episode of The Sales Podcast with Wes Schaeffer, The Sales Whisperer®. Use these resources to grow your sales: Check out early episodes of The Sales Podcast:

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