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The Creative Influencer

The Creative Influencer

Jon Pfeiffer

The Creative Influencer is a weekly podcast where we discuss all things creative with an emphasis on Influencers. The podcast is hosted by Jon Pfeiffer, an entertainment attorney in Santa Monica, California. Jon interviews influencers, creatives, and the professionals who work with them. Learn more at Pfeiffer Law's Entertainment Law Blog
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Top 10 The Creative Influencer Episodes

Goodpods has curated a list of the 10 best The Creative Influencer episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The Creative Influencer for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The Creative Influencer episode by adding your comments to the episode page.

Mike Bienstock is the CEO of Semaphore, a premier business management and tax solution firm specializing in servicing digital creators.

Mike sits down with us to discuss how Semaphore evolved from a financial management firm to now serving as a one-stop-shop for creators and a leading influencer marketing agency. He shares his thoughts about the continued transformation of YouTube personalities into premier creative talent and offers a bold prediction about how new media will ultimately replace traditional media.

A full transcript of this episode is available at Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

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The Creative Influencer - Robert Kozinets: Influencer 101

Robert Kozinets: Influencer 101

The Creative Influencer

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09/12/19 • 43 min

Episode Fourteen of Season Two. We interview Robert Kozinets. Robert is the Jayne and Hans Hufschmid Chair in Strategic Public Relations and Business Communicationat USC Annenberg and teaches a class about influencer marketing. Rob has studied the topic since the early days of the internet and is currently writing the first ever college textbook on influencer relations. But don’t let the fact that Rob is a professor put you off; this is not a lecture.

Part one of a special two-part interview.

A full transcript of this episode is available at Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

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The Creative Influencer - How do I monetize my YouTube videos?
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07/10/19 • 3 min

Minisode Nine of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon walks through the steps to monetize YouTube videos (and the requirements for your channel before you can start).

A full transcript of this episode is available at Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

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The Creative Influencer - Ashley Felts: Advertising on Social Media
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06/19/19 • 55 min

Episode Eight of Season Two. We interview Ashley Felts. Ashley is the vice president of the digital division at Murphey O’Brien, an integrated public relations and digital advertising agency. Previously, she directed the digital marketing strategy for Land Rover and Jaguar, where she launched those brands’ global social media influencer program.

Ashley talks to us about what advertisers think about when they shape their influencer campaign strategy. She us tips for influencers aspiring to partner with luxury brands like those in her portfolio of clients, and she discusses her predictions for the future of influencer marketing campaigns.

A full transcript of this episode is available on Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

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The Creative Influencer - Gabbie Hanna: Faking Coachella

Gabbie Hanna: Faking Coachella

The Creative Influencer

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05/29/19 • 2 min

Minisode Six of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about whether influencer Gabbie Hanna will suffer any repercussions because she faked going to Coachella.

A full transcript of this episode is available on Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

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The Creative Influencer - News from YouTube?

News from YouTube?

The Creative Influencer

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09/05/19 • 3 min

Minisode Thirteen of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon discusses a recent survey that shows more teens get their news from YouTube than from traditional news media.

A full transcript of this episode is available at Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

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The Creative Influencer - Virtual Reality on YouTube

Virtual Reality on YouTube

The Creative Influencer

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06/11/19 • 2 min

Minisode Seven of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about the introduction of augmented reality on YouTube.

A full transcript of this episode is available on Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

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The Creative Influencer - The Student Athlete Influencer

The Student Athlete Influencer

The Creative Influencer

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12/19/19 • 3 min

Minisode Two of Season Three. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon discusses whether the NCAA is going to allow college football players to make money on YouTube and Instagram and the future prospect of the student athlete influencer.

A full transcript of this episode is available at Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

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The Creative Influencer - Brian Freeman: Nano-Influencer Marketing
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06/05/19 • 49 min

Episode Seven of Season Two. We interview Brian Freeman. Brian is co-founder and CEO of Heartbeat, a platform that engages nano-influencers to be Ambassadors for Brands that they use and love. Heartbeat works with over 300,000 nano-influencers and 200 brands including Netflix, goop and H&M.

Brian is a serial entrepreneur. From his company’s headquarters in Snapchat’s former Venice office, he shares his path from starting a dating app that had a viral following, to his pivot to creating the future of targeted marketing.

A full transcript of this episode is available on Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

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The Creative Influencer - Gigi Hadid - How can this be?

Gigi Hadid - How can this be?

The Creative Influencer

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04/17/19 • 3 min

Minisode Three of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about a lawsuit filed against Gigi Hadid regarding copyright infringement.

A full transcript of this episode is available on Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/

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FAQ

How many episodes does The Creative Influencer have?

The Creative Influencer currently has 165 episodes available.

What topics does The Creative Influencer cover?

The podcast is about Social, Brand, Lawyer, Instagram, Attorney, Film Interviews, Marketing, Media, Youtube, Streaming, Influencer, Gaming, Entertainment, Podcasts, Business, Twitter and Tv & Film.

What is the most popular episode on The Creative Influencer?

The episode title 'Season Eight—It’s Great!' is the most popular.

What is the average episode length on The Creative Influencer?

The average episode length on The Creative Influencer is 21 minutes.

How often are episodes of The Creative Influencer released?

Episodes of The Creative Influencer are typically released every 7 days, 6 hours.

When was the first episode of The Creative Influencer?

The first episode of The Creative Influencer was released on Jul 17, 2018.

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