![The Content Marketing Playbook - Advertising Vs. Educating with Content](https://storage.googleapis.com/goodpods-images-bucket/episode_images/935db88e3b33485a485c1ffd47c39cd607308bd7e783094fe0d5f8093bc19ebf.avif)
When most people think of "marketing" the first thing that comes to mind is "advertising." The interesting thing is that advertising is only it's own silo in the realm of marketing. On the flip side, educational content can be such a deeper way to connect with your audience and eventually convert them.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/contentmarketingplaybook/message11/26/19 • 15 min
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