205. The Indirect Benefits of Podcasting

Hosting a podcast isn’t about encouraging listeners to buy from you. Yes, it’s nice when that happens, but that’s not the goal. The goal is to nurture your audience. The people who have already found you and who want to learn and grow with the information you’re providing every week.

That said, podcasting is a long game. And it can feel like no one is listening or taking action. That makes it challenging to get motivated to record each week.

But when you think about the indirect benefits of podcasting, the benefits you may not think about, this is the podcast episode for you.

Every time you sit down behind the microphone, you’re reaping the rewards of your work. You just need to know what to look for!

Mentioned in This Episode

• Episode 179: How to Be a Better Podcast Guest
• Join Podcast Ease