
How One Founder Engineered His Freedom from Back Office to a Multi-Million Pound Exit with Campbell Fraser
05/22/25 • 54 min
In this episode of the Consultancy Growth Podcast, I’m joined by Campbell Fraser, telecoms consultant turned founder, turn chairman for an honest conversation about growing, systemising, and successfully exiting his consultancy.
We unpack Campbell’s journey from working solo out of a client’s back office to leading a 40-person team and engineering a £ Multi-Million exit. He shares the unfiltered realities of delegation, firing a misaligned exec team, and why most founders wait too long to remove themselves from the business.
This is a masterclass in scaling up without burning out and in building a consultancy that works without you. If you’re a founder thinking about stepping back, selling, or just building with more freedom in mind, this is your playbook.
0:00 – Introduction to the Consultancy Growth Podcast
01:25 – From solo consultant to launching a full-service consultancy
04:51 – Why the early years were “say yes, figure it out later”
08:43 – How values and vision turned a scrappy team into a real company
12:12 – The first major mistake: hiring the wrong MD
17:48 – Firing your leadership team (and surviving it)
21:06 – Building an EOS-based business with operational maturity
26:14 – Becoming exit-ready: stepping back and making yourself redundant
31:40 – What PE buyers really want to see in a consultancy
36:22 – Dealing with the emotional side of letting go
42:17 – Advice for founders stuck in delivery
47:05 – Post-exit life and what’s next for Campbell Fraser
Host: Craig HerdGuest: Campbell Fraser
In this episode of the Consultancy Growth Podcast, I’m joined by Campbell Fraser, telecoms consultant turned founder, turn chairman for an honest conversation about growing, systemising, and successfully exiting his consultancy.
We unpack Campbell’s journey from working solo out of a client’s back office to leading a 40-person team and engineering a £ Multi-Million exit. He shares the unfiltered realities of delegation, firing a misaligned exec team, and why most founders wait too long to remove themselves from the business.
This is a masterclass in scaling up without burning out and in building a consultancy that works without you. If you’re a founder thinking about stepping back, selling, or just building with more freedom in mind, this is your playbook.
0:00 – Introduction to the Consultancy Growth Podcast
01:25 – From solo consultant to launching a full-service consultancy
04:51 – Why the early years were “say yes, figure it out later”
08:43 – How values and vision turned a scrappy team into a real company
12:12 – The first major mistake: hiring the wrong MD
17:48 – Firing your leadership team (and surviving it)
21:06 – Building an EOS-based business with operational maturity
26:14 – Becoming exit-ready: stepping back and making yourself redundant
31:40 – What PE buyers really want to see in a consultancy
36:22 – Dealing with the emotional side of letting go
42:17 – Advice for founders stuck in delivery
47:05 – Post-exit life and what’s next for Campbell Fraser
Host: Craig HerdGuest: Campbell Fraser
Previous Episode

He Turned a £3M Stale Consultancy Into a £24M Referral Machine with Mark Palmer
Mark Palmer shares how he transformed OEE Consulting from a £3 million business into a £24 million consultancy, earning recognition as one of the Sunday Times Top 100 Employers and winning the MCA Award for Client Service.
Mark highlights key inflection points in the business's growth, the importance of recruitment and team dynamics, and the need for a strong value proposition. He emphasises the significance of understanding client needs and delivering value.
00:00 Transforming Company Culture on Day One
10:23 Key Inflection Points in Business Growth
17:32 Navigating Challenges and Protecting Core Values
22:01 The Importance of Recruitment and Team Dynamics
29:11 Rethinking Business Development Strategies
34:44 Delivering Value and Understanding Client Needs
Connect with Mark Palmer
Connect with Craig Herd
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/the-consultancy-growth-podcast-630667/how-one-founder-engineered-his-freedom-from-back-office-to-a-multi-mil-91692335"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to how one founder engineered his freedom from back office to a multi-million pound exit with campbell fraser on goodpods" style="width: 225px" /> </a>
Copy