Less words, more action: Developing a high performing marketing team

In this episode, we sit down with Toni Westlake, Head of Brand and Marketing at Big Red Group – the powerhouse behind some of your favourite experience brands like RedBalloon and Adrenaline. Toni shares game-changing tips on how to restructure a marketing team for both quick wins and long-term success, and reveals how to make brand tracking your secret weapon in boardroom conversations. We hope you enjoy!