How Art Biz Success Is Evolving in 2020 (#42)

01/30/20 • 45 min

Art Biz Success has been around since 2002, but we have probably undergone more changes in our business in the last two years than in the previous ten years combined.

In this episode I'm joined by team member Kristen O'Neill as we walk you through the biggest changes. They're all based on three major insights I had during a self-reflective process.

I enjoy working live and in person. I like to travel and hold the energy of a large group throughout a workshop. This can be exhausting, but it also feeds me. And I think I’m good at creating an excellent experience for workshop participants. I learn more when I’m there in person. However, I don’t enjoy launching ads, emails, and promotions to try to fill a room and being on the hook for thousands of dollars to a venue.

To satisfy this part of me, I'm organizing half-day marketing plan workshops throughout the country in 2020. You can find out how to invite me to your city here: https://artbizsuccess.com/art-marketing-workshops. And see where my scheduled workshops are taking place here: https://artbizsuccess.com/marketing-workshop-registration.

I enjoy helping ambitious artists who have a solid studio practice. I enjoy helping them shore up their foundation or review everything they have in place as they prepare for growth and are ready for a new phase in their artist journey.

My super power is helping artists create sustainable business systems that can support long-term growth. I do not enjoy working with wishy-washy artists who kinda sorta maybe think they might want to do something with their art. There are creativity coaches and therapists to help with that. It’s not my gift.

I've spent the better part of 2 decades perfecting the Art Career Success System and believe strongly that it can give you a strong business foundation. See http://artcareersuccesssystem.com.

I most enjoy working with artists who are more advanced in their careers. They have their foundation in place and are thinking beyond entry forms and juried shows. They’re carefully crafting their career course, and I’m good at helping them develop creative business strategies that can support their growth.

I also know that artists get further faster when they are part of a community of like-minded artists. For this reason, I have created small group virtual masterminds for artists who are focused on sales, teaching, or community projects. See https://artbizsuccess.com/artist-masterminds.

Thank you for letting me share this news with you. It means a lot that you're here and stick with me through the changes.

Find Kristen O'Neill at https://kristenoneillart.com/ and @kristenoneillart on Instagram.

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Music for the podcast is by Wildermiss: http://Wildermiss.com.

Read the show extensive notes, see photos, and leave a comment at https://ArtBizSuccess.com/podcasts (episode 42).

***

Follow me on Instagram @AlysonStanfield

Facebook @ArtBizSuccess

#ArtBizSuccess

If you have enjoyed this or other podcasts, I would so appreciate it if you would leave a rating and comment on Apple Podcasts or wherever you get your podcasts. It really helps!

Art Biz Success has been around since 2002, but we have probably undergone more changes in our business in the last two years than in the previous ten years combined.

In this episode I'm joined by team member Kristen O'Neill as we walk you through the biggest changes. They're all based on three major insights I had during a self-reflective process.

I enjoy working live and in person. I like to travel and hold the energy of a large group throughout a workshop. This can be exhausting, but it also feeds me. And I think I’m good at creating an excellent experience for workshop participants. I learn more when I’m there in person. However, I don’t enjoy launching ads, emails, and promotions to try to fill a room and being on the hook for thousands of dollars to a venue.

I enjoy helping ambitious artists who have a solid studio practice. I enjoy helping them shore up their foundation or review everything they have in place as they prepare for growth and are ready for a new phase in their artist journey.

I've spent the better part of 2 decades perfecting the Art Career Success System and believe strongly that it can give you a strong business foundation. See http://artcareersuccesssystem.com.

I most enjoy working with artists who are more advanced in their careers. They have their foundation in place and are thinking beyond entry forms and juried shows. They’re carefully crafting their career course, and I’m good at helping them develop creative business strategies that can support their growth.

Thank you for letting me share this news with you. It means a lot that you're here and stick with me through the changes.

Find Kristen O'Neill at https://kristenoneillart.com/ and @kristenoneillart on Instagram.

***

Music for the podcast is by Wildermiss: http://Wildermiss.com.

Read the show extensive notes, see photos, and leave a comment at https://ArtBizSuccess.com/podcasts (episode 42).

***

Follow me on Instagram @AlysonStanfield

Facebook @ArtBizSuccess

#ArtBizSuccess

If you have enjoyed this or other podcasts, I would so appreciate it if you would leave a rating and comment on Apple Podcasts or wherever you get your podcasts. It really helps!

Previous Episode

Art Safaris and Consistent Promotion with Alison Nicholls (#41)

Alison Nicholls leads Art Safaris in South Africa for National Geographic. The two back-to-back sessions sell out every year, and she loves teaching in this environment.

Alison gives equal weight to her field sketches and studio work, and has begun to believe that the field sketches are almost more important.

She is a Signature member of Artists For Conservation and the Society of Animal Artists, a member of the Explorers Club, and an artist member of the Salmagundi Club.

In this episode of the Art Biz Podcast, Alyson talks with Alison about how the Art Safaris came about and how she uses social media, video, blogging, and her newsletter to attract students months in advance.

See Alison's art: https://artinspiredbyafrica.com/

Find out about the Art Safaris: https://artinspiredbyafrica.com/art-safaris/

Follow her on Instagram: https://www.instagram.com/artinspiredbyafrica/

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This episode is sponsored by my signature business-building program, the Art Career Success System, a program I have perfected for more than 17 years working with artists.

All of the lessons you learn in the Art Career Success System are tasks you will do over and over again throughout your art business and career. That’s why it’s a SYSTEM.

In the ACSS you will build a strong foundation using my video and audio lessons, worksheets, and transcripts. And you will be part of a community of artists who are forward-thinking and forward-moving.

Join us now and get your business in shape. See http://artcareersuccesssystem.com.

***

Music for the podcast is by Wildermiss: http://Wildermiss.com.

Read the show notes, see photos, and leave a comment at https://ArtBizSuccess.com/podcasts (episode 41).

***

Follow me on Instagram @AlysonStanfield

Facebook @ArtBizSuccess

#ArtBizSuccess

If you have enjoyed this or other podcasts, I would so appreciate it if you would leave a rating and comment on Apple Podcasts or wherever you get your podcasts. It really helps!

Next Episode

Turning Journaling into Audio for Your Art Show with Cathy Read (#43)

One of the most important lessons in my course, Magnetic You, involves meditating on your art. You read that right. Meditating on your art. ****I insist that art speaks when you give it the time and space to tell you its story. Then you have to capture that story in a journaling process. In the spring of 2018, Cathy Read worked her way through this course, and wrote pages and pages about a new body of work. Then she got an idea from another lesson in Magnetic You to leverage all of that writing she had done.

It didn’t just stay in a notebook or in a file somewhere in the dark depths of her computer. Nooooo. She put it to work and turned her written stories into audio for an exhibition.

The leap Cathy took from written word to audio involves a different way of thinking. It’s much like how museums consider programming their shows. They don’t simply put up the art along with nearby labels. They have docents who lead tours, scholars who give presentations, activities to expand on a theme, and audio for telling stories.

In this episode, Cathy and I talk about how she created a process for this, how it worked out, and what she'd do differently next time.

See Cathy's art: https://cathyreadart.com/

Follow her on Instagram: https://www.instagram.com/cathyreadart.com

Find examples of Cathy's labels with QR codes along with episode 43 on the podcast site: https://artbizsuccess.com/audio-for-art-show-podcast.

****

This episode is sponsored by my signature business-building program, the Art Career Success System, a program I have perfected for more than 17 years working with artists.

All of the lessons you learn in the Art Career Success System are tasks you will do over and over again throughout your art business and career. That’s why it’s a SYSTEM.

Join us now and get your business in shape. See http://artcareersuccesssystem.com.

***

Music for the podcast is by Wildermiss: http://Wildermiss.com.

Read the show notes, see photos, and leave a comment at https://ArtBizSuccess.com/podcasts (episode 43).

***

Follow me on Instagram @AlysonStanfield

Facebook @ArtBizSuccess

#ArtBizSuccess

If you have enjoyed this or other podcasts, I would so appreciate it if you would leave a rating and comment wherever you get your podcasts. It really helps!