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The Agile Marketing Experience with Rocket Walk - Debunking the Top 3 Excuses for Not Implementing Agile

Debunking the Top 3 Excuses for Not Implementing Agile

The Agile Marketing Experience with Rocket Walk

01/02/20 • 29 min

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Co-founders of Rocket Walk, Alan Annis and Jessica Grayek, discuss and debunk the top 3 excuses they've heard (and given) for why a new system like Agile Marketing can't be implemented.
As a pioneer in Agile Marketing Project Management, Alan Annis has been developing new systems and process geared toward making Marketing team ultra-efficient. As a result, the Marketing teams he works with, have significantly less stress, better alignment with company strategy, stronger project prioritization, and increased team efficiency by up to 40%. In his Marketing career that spans over two decades, he has held multiple marketing leadership roles, excelled at strategic planning, brand development, and marketing technical products. He has been involved with several successful startups and has helped take one company from $18 million in annual sales to over $90 million, in just a few short years. Alan has also served as a Board Member & Marketing Chair for the Association for Strategic Planning, and has written eight books in his lifetime, including one that was featured on the Today Show.
If you'd like more information on Agile Marketing, or if you are interested in appearing as a guest on our show, please contact us at [email protected] or visit our website, www.rocketwalk.com

01/02/20 • 29 min

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