#296: Customer Success for Brand Success with Scott Salkin of Gainsight
11/15/22 • 30 min
According to Gainsight’s 2022 Customer Success Index, companies that reported the highest net revenue retention rates (NRR) also reported investing 10% of their revenue in their customer success and customer success operations (or CS Ops) teams - which translates to the fact that investing in customer success increases both revenue and overall value of the business.
Today we’re going to talk about Customer Success Operations and the role it plays in the current success and future growth of companies.
To help me discuss this topic, I’d like to welcome Scott Salkin, SVP and GM, Gainsight Essentials at Gainsight.
RESOURCES
Learn more about Basecamp, including a free trial here: https://www.basecamp.com/agile
The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast
Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com
Get the latest news and updates on LinkedIn here:
https://www.linkedin.com/company/the-agile-brand/
For consulting on marketing technology, customer experience, and more visit GK5A:
The Agile Brand podcast is brought to you by TEKsystems. Learn more here:
https://www.teksystems.com/versionnextnow
Learn more about your ad choices. Visit megaphone.fm/adchoices
According to Gainsight’s 2022 Customer Success Index, companies that reported the highest net revenue retention rates (NRR) also reported investing 10% of their revenue in their customer success and customer success operations (or CS Ops) teams - which translates to the fact that investing in customer success increases both revenue and overall value of the business.
Today we’re going to talk about Customer Success Operations and the role it plays in the current success and future growth of companies.
To help me discuss this topic, I’d like to welcome Scott Salkin, SVP and GM, Gainsight Essentials at Gainsight.
RESOURCES
Learn more about Basecamp, including a free trial here: https://www.basecamp.com/agile
The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast
Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com
Get the latest news and updates on LinkedIn here:
https://www.linkedin.com/company/the-agile-brand/
For consulting on marketing technology, customer experience, and more visit GK5A:
The Agile Brand podcast is brought to you by TEKsystems. Learn more here:
https://www.teksystems.com/versionnextnow
Learn more about your ad choices. Visit megaphone.fm/adchoices
Previous Episode
#295: Engaging virtual meetings and events with Sam Kolbert-Hyle, Brandlive
Over the last couple of years, we’ve all been in a virtual meeting and probably felt a bit lost or disengaged from the conversation. But why do virtual meetings, webinars, and conferences have to be so... boring?
Today we’re going to talk about virtual meeting fatigue and how to create more engaging experience for employees and other audiences while staying virtual.
To help me discuss this topic, I’d like to welcome Sam Kolbert-Hyle, CEO of Brandlive.
RESOURCES
Learn more about Basecamp, including a free trial here: https://www.basecamp.com/agile
The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast
Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com
Get the latest news and updates on LinkedIn here:
https://www.linkedin.com/company/the-agile-brand/
For consulting on marketing technology, customer experience, and more visit GK5A:
The Agile Brand podcast is brought to you by TEKsystems. Learn more here:
https://www.teksystems.com/versionnextnow
Learn more about your ad choices. Visit megaphone.fm/adchoices
Next Episode
#297: Analytics and team performance with Steve Leeds, VP Business Analytics, Ironwood Pharmaceuticals
Today we’re going to talk about the power of using analytics to improve your company and team performance. To help me discuss this topic, I’d like to welcome Steve Leeds, Vice President of business analytics for Ironwood Pharmaceuticals and author of The Analytic Detective.
RESOURCES
The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast
Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com
Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/
For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com
The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow
Learn more about your ad choices. Visit megaphone.fm/adchoices
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