When to Launch Your Customer Advocacy Program

How do you know it’s the right time to start a customer advocacy program? How can you tell if a customer is ready to participate? What can you learn when asking them to join your program? To help answer these questions, we welcome a seasoned customer advocacy expert to The Advocacy Channel for our 10th episode.

How to identify when to start your customer advocacy program

Pablo Fernandes is the Product Manager and Head of Consulting Services for Customer Advocacy at Wings4U, an organization that helps B2B tech companies close more deals faster by leveraging the voice of their customers. Host Will Fraser chats with Pablo about identifying your advocates and how to measure the impact and success of your program.

Connect with Pablo on LinkedIn: https://www.linkedin.com/in/pablofernandesbr/

Connect with us:

• Get more customer marketing insights and strategies at ⁠impact.com/blog/
• Connect with host Will on LinkedIn: ⁠www.linkedin.com/in/wifraser/⁠

Have a question? Suggestion? Email us at [email protected]