
Future of Business: Changing the Game through Simplification
06/25/14 • 57 min
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Critical Thinking Part 2: To Tell the Truth
The buzz: Thinking. Increasingly, in-demand jobs require proficiency in critical thinking. Without it, how can a company validate the information it uses for decision making? Think about it. The experts speak. Dr. Mark Battersby, Professor: “Learning to think more critically involves developing practices that lead to more carefully thought-out, evidence-based decisions and judgments.” Dr. Sharon Bailin, Professor: “Critical thinkers are more committed to the process of being reasonable than to any particular view or position.” Shirley Calla, Masters Student: “I think the task of figuring out how to combine the best of conscious deliberation and instinctive judgment is one of the greatest challenges of our time” (Malcolm Gladwell). Emily Mui, SAP: “In this age of information overload and demand for instant response and gratification, it’s even more important to have good critical thinking skills so you can make good decisions.” Join us for Critical Thinking Part 2: To Tell the Truth.
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Frictionless Customer Experience: War Stories from the Trenches
Today’s buzz: Customer experience. Is technology the magic bullet to help you give customers everything they want and more – and thus ensure their loyalty? Not quite. Technology can indeed give you real-time insights to be relevant, to respond with agility and speed, to connect collaboratively and transact efficiently. But the perfectly seamless, frictionless customer experience can be elusive. The experts speak. Don Peppers, Peppers & Rogers Group: “Statistics show that customer loyalty is not well correlated with customer satisfaction. But customer disloyalty IS highly correlated with customer dissatisfaction.” Anthony Leaper, SAP: “Many companies believe technology is the only lubricant needed to enable a frictionless customer experience. The individual characteristics needed to deliver a frictionless experience are never consistent, so is its successful delivery to a customer simply guesswork or luck?” Join us for Frictionless Customer Experience: War Stories from the Trenches.
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