
Is a Holiday Marketing Campaign Right for Your Business?
Talk Copy to Me | Content + Copywriting Podcast12/12/24 • 24 min
Drowning in holiday marketing emails? Wondering if your small business should join the holiday promotional mayhem? While everyone else is rushing to create Black Friday deals and holiday promotions, you might be questioning if it's really worth the effort (and the cost).
This episode breaks down the real pros and cons of holiday marketing (without the sugar coating), plus creative alternatives if you decide to skip the seasonal rush. It's perfect for business owners who want to make smart decisions, not just follow the crowd. You'll learn how to evaluate if holiday marketing makes sense for your business and discover strategic alternatives that might work better for you.
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EPISODE 144.
Read the show notes and view the full transcript here: https://erinollila.com/holiday-marketing-for-small-businesses-episode/
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Here's info on your host, Erin Ollila
Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.
When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.
Stay in touch with Erin Ollila, SEO website copywriter:
• Learn more about Erin’s VIP intensive options if you’d like to learn more about how you can hire her to help you with your marketing efforts
• Visit Erin's website to learn more about her business, services, and products
• Come chat with Erin on Threads, Instagram, or LinkedIn
12/12/24 • 24 min
Talk Copy to Me | Content + Copywriting Podcast - Is a Holiday Marketing Campaign Right for Your Business?
Transcript
Ever feel like your inbox is drowning in holiday promotions? Like every business on the planet is screaming buy now! Limited time offer.
Today, we're tackling the big question. Should your business join in on holiday marketing? Or should you? Should you sit this one out? Hey friends, we've already made it into December and this episode came to me because I was sifting through my November emails and realized I had received so many Black
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