In this week's special episode, Anne and Ali sit down with Michael Evans, the creator of Ream- a subscription based platform made for authors by authors. Michael talks about his path to creating Ream, including the struggles he had along the way, that lead him to developing a space for authors to create community and cultivate superfans. They talk about performance marketing vs brand marketing, and the importance of building a community with your readers, rather than just selling to them. They also talk about changing your mindset to nurture the the community you have, build trust, and create an engagement loop, as well as maintaining a sustainable business and online presence.
To learn more about Michael and his story, check out his website.
You can learn more about Ream and find valuable author resources here, or start a Ream subscription account here.
And don't forget to check out the Subscriptions for Authors Facebook page.
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07/12/23 • 49 min
Sustainable Socials - Episode 36: Building Community with Michael Evans
Transcript
All right, hello. Welcome this week to sustainable socials, we have a very special episode this week. And I am really happy that I get to introduce Michael Evans, to our listeners today. Michael, good to be here. Michael is known to me, I got to know him as the co founder of REAM, which is a new subscription based service for authors made by authors for authors. But there is a lot more to Michael Evans. And I'm just going to stop talking. And I'm gonn
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