Making disabilities your super power w/ Keyen Lage

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03/04/21 • 60 min

Successful Life Podcast

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Keyen Lage; leadership coach

Today’s Episode Summary:

My guest, Keyen, is a leadership coach but before starting his coaching business he was an athlete and a national football player. Due to an accident, he sustained some serious injuries and lost his ability to play football forever. After this catastrophic incident, he transitioned to his second life and started a new journey with a new purpose.

Keyen says that his limitation gave him fulfillment because a lot of people are chasing their dreams and trying to accomplish their dreams, but they are forever operating in the position of finding identity in the pursuit of their dreams. Throughout their life, they keep finding their identity and their happiness becomes dependent on their identity, achievements, and success. They don’t feel independent and it becomes very difficult for them to live a contented life.

We, human beings, attach so many identities to ourselves that are actually limiting our potential and growth and it becomes very difficult for us to separate them from us. We attach ourselves too much to the earthly titles that if these titles are snatched away from us we become sad. We think we are nothing without these titles and identities. Keyen promotes the idea of ‘being ok with being in a place without titles’. He says that your identity and happiness shouldn’t be wrapped up by your success.

There is nothing wrong with achieving success but we take the extra pressure of success by considering it as our only point of survival. This idealization of success not only creates stresses in our lives but it also affects our process of success. We, human beings, are very hard on ourselves. We pressurize ourselves to achieve more and more and there is no finish line. We motivate ourselves with the belief of ‘Do or Die’ that shows how addicted we are to succeed.

Addiction has different faces. In-fact, there are 2 categories of addiction. One category involves addiction of drugs, porn, alcohol, sex, etc. While other category includes addiction of achievements, addiction of success, addiction of helping others, addiction of religion, etc. The second category is more dangerous than the first category because the rate of people in this category is more than the other one. But we don’t feel these are also addictive behaviors because society glorifies them. Society does not see that the other side of this submission or idealization is a lot of sadness.

To live a contented, happy, and successful life we need to detach our happiness from these identities and change the programming that society has inculcated in our brains. We need to live our life without being so concerned about the definitions of success created by society and we need to

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Keyen Lage; leadership coach

Today’s Episode Summary:

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Previous Episode

Marketing vs. Branding w/ Ruben Alvarez

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Ruben Alverez; Digital Marketing and Branding Specialist.

Today’s Episode Summary:

How you are marketing and branding your business determines if your business will be successful or not. The right marketing and branding strategies contribute to the overall growth of your business and without focusing on them, you cannot get your business right. My guest, Ruben Alverez, is a marketing and branding expert and today we are having conversation about the role of marketing and branding in growing a business.

Marketing and branding are two very important factors and everything else in the business depend on them. Branding is important to a business because of the overall impact it makes on your business. It changes how people perceive your brand and increases your brand awareness. However, digital marketing helps you to reach more people and ultimately helps you to generate more sales. So, whether you are a small business, startup, partnership or corporation, marketing and branding are equally important for you. You need both strategies to take your business to the next level and if you will miss any one of them, the outcome will not be as desired.

Ruben also talks about the concept of money leverage and time leverage. As a business owner, your focus should be to maximize your business without investing your time. It is not viable for a business owner to wear multiple hats so, hire someone else instead of doing everything on your own. Hiring the right person for your work saves your time and it also saves you from unnecessary stress. Hiring the right fit for your work is an investment and if you don't do that and you try to do everything on your own then your business will not go anywhere.

Moreover, we are having conversation about the podcasting model. The beauty of the podcasting model is that it is an evergreen model. It does not require your focus all the time rather it works on its own. You just put your content and it works for you with the passage of time without your involvement.

An important strategy for a podcaster is to relate his own story in the podcast. Ruben suggests that if you are a podcaster, you should not relate your story over and over again in the same fashion because your audience will get bored of you. You can relate your story multiple times but with a new spice and along with different information. Ruben is explaining in detail how you can make your story engaging. To know the details of podcasting and the right marketing and branding strategies, listen to the podcast till the end.

What You Will Learn from this Episode:

What is marketing and branding and why they are so important for your business?
Digital marketing vs. digital

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Next Episode

Creating your success w/ Jessica McLaren

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Guest Profile:

Jessica McLaren; Owner of the company “Next Level Life”, Family and relationship coach, and a community builder.

Today’s Episode Summary:

Today’s guest, Jessica McLaren, transitioned from being a principal teacher to an entrepreneur. She came into the world of entrepreneurship to create an impact on the world and she is doing that very beautifully. Jessica is traveling around the world to help other people to elevate their level of success. Today Jessica is sharing with us her thoughts on becoming an entrepreneur, her travel experience during the pandemic, and her journey of personal transformation.

A lot of people look at entrepreneurs and fascinate their lives and fame but they don’t see their immense hard work. They just see the tip of an iceberg and assume that entrepreneurs have a lot of money and they can do whatever they want to do. But the truth is, being an entrepreneur is not as easy as it appears. It is a difficult path and it is almost synonymous with going through a grind. But if you are an entrepreneur by your choice and you are doing something that you love - regardless of how many hours you are putting in - and your work is truly aligned with your core values then you don’t feel the hard work. Rather you willingly put hours into your work.

Jessica says that to achieve success in life you don’t need to live the way society expects you to live. You don’t need to do a 9 to 5 job, you don't need to earn a certain level of income to be happy, and you don't need to retire at a certain age - work as many days as you want. Live your life the way you want to live it and make your own decisions because we achieve success only when we live authentically as our true selves, at our soul level, and in alignment with our true mission, purpose, and passion in life. But if we put our energy into something that doesn't relate to us then we cannot be successful.

Don’t avoid or suppress your emotions because emotion is a powerful tool and every human emotion serves a greater purpose. Moreover, live in the present moment and don’t bother yourself about the past because you cannot change it. Let your past go and enjoy your present. You cannot change your past but you can manipulate your future through visualization and manifestation. Also, don’t try to control the uncontrollable events of your life and surrender in front of uncontrollable things and then see the magic.

Listen to the podcast to learn in detail how all of these things work together and take you toward success. Tune in and enjoy the conversation.

What You Will Learn from this Episode: