Streamlined Solopreneur: Tips to Help Solopreneurs Automate Their Business - How Creators can Find Hidden Profit in Their Business with Nev Harris

How Creators can Find Hidden Profit in Their Business with Nev Harris

07/25/22 • 62 min

Streamlined Solopreneur: Tips to Help Solopreneurs Automate Their Business

What’s the difference between making money on the side, and running a business? There are probably dozens of ways to answer that, but if I had to answer, I’d say that it has to do with how you manage your money. Early in the WordPress space, people were learning they could make money with their work, but we’re managing it properly. I think we’re seeing something similar in the creator space, so I’ve brought in Profit Expert Nev Harris to tell us the 4 ways to find hidden profit in your business and get your finances in order.

Top Takeaways:

People say, “you have to spend money to make money,” but Nev says, “spend smart money to make money.” Buying the latest and greatest CRM, microphone, or computer will actually make you money. But hiring a VA might.
You need to find profit in your business by getting out of the dark. Nev says you need to focus on 4 areas: Revenue, Profit, Expenses, and Efficient. Start slow and pick one per quarter.
When it comes to efficiency, If you’re spending too much time doing the work, you’re chasing pennies and leaving dollars on the floor. Get to a place where you only do what you need to do.

Show Notes:

Sponsored by: Nexcess | TextExpander | LearnDash

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Top Takeaways:

People say, “you have to spend money to make money,” but Nev says, “spend smart money to make money.” Buying the latest and greatest CRM, microphone, or computer will actually make you money. But hiring a VA might.
You need to find profit in your business by getting out of the dark. Nev says you need to focus on 4 areas: Revenue, Profit, Expenses, and Efficient. Start slow and pick one per quarter.
When it comes to efficiency, If you’re spending too much time doing the work, you’re chasing pennies and leaving dollars on the floor. Get to a place where you only do what you need to do.

Show Notes:

Sponsored by: Nexcess | TextExpander | LearnDash

★ Support this podcast ★

Previous Episode

Using Your Podcast for Lead Generation with Sam Munoz

A drum I’ve been beating for a while is you don’t need sponsors to make money podcasting. In fact, it might not even be the best way to make money. What if you had a product so perfectly aligned with the audience of your podcast, that you could get your listeners to buy it? That’s exactly what Sam Munoz does, and her approach to free content is admirable. If you have ANY business where you’re creating content, you need to hear this conversation. Plus, in Build Something More, Sam and I exchange stories about the time we wrote code for robots.

Top Takeaways:

It’s OK to get paid for your thoughts. Whenever Sam thinks about free content, she tries to connect it back to her paid offerings. After all, if you’re doing something for your business, what you’re doing should be in the service of making your business succeed.
You need to spend your time wisely. When you don’t have the margin to think about how your content, which is a lot of work, serves your business or your paid offerings. This hurts you, and your audience, who should benefit from your services.
Sam’s podcast serves as the top of the funnel for her mentorship. The audiences align perfectly, and her consistent call to action provides enough repetition for people to turn into students. This works perfectly for her because everything aligns so well!

Show Notes:

Sponsored by: Flexispot | Nexcess | LearnDash

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Next Episode

Finding and Converting Leads with Good Content with Anna Tutckaia

Grow your audience. Get leads. Sell your thing. Make money. This seems to be the formula for creators...but these are just nebulous ideas. How do we actually implement them? That’s what today’s guest, Anna Tutckaia, is here to talk about. She’s the Head of Marketing at ManyChat, and she’ll tell us all about how we can find leads by learning about our audience, how their virtual event garnered thousands of potential customers and helpful tools for personalization. In Build Something More, we answer the question, “Should you really move from Facebook to Circle?”

Top Takeaways

To find leads, you need to understand the product you’re selling and the audience you’re trying to sell to. You learn that by going where they hang out online and learning about their pain points, as well as their interests outside of your product.
Talking regularly to current and potential customers is a must. Conversations make them feel heard, and you can understand your messaging and improve your content.
Using automated tools to connect and serve customers can allow you to free up your time, answer common questions quickly, and even ask them pointed questions for better personalization, which in turn helps you get better leads and create impactful content.

Show Notes

Sponsored by: Moft | Nexcess | LearnDash

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