Episode 24: The quickest way to make your writing better

05/31/22 • 14 min

Let's de-mystify the world of writing - I want to make it super simple for you to write better copy and content for your business, without the faff. And the number one best way of doing that? By writing more simply! Simplifying your writing style will help your audience connect better with your writing, because they have to work less hard. Find out how to simplify your writing in this episode of Creative Slurp.

So here are the steps to making your writing simple:

Start with a structure
Use simple, short sentence structures and the active tense
Substitute complex words and jargon, with simpler words
Do a simplification audit when you're done - and see if you can simplify what you've written further.

Make things super simple for your customers, and they will love you for it, understand what you're trying to say and be more likely to buy from you.

My mini-course - 'Be Copy Confident' teaches you how to use a structure to make writing simple in less than an hour.

Enrol now here to transform the way you write for your business.

Story Slurp is hosted, produced and edited by Victoria Brown.

LINKS:

Get your Brand Story Canvas here.
Get on the Brand Story Clarity Challenge wait list here.
Find out how we can help you tell your story here.

So here are the steps to making your writing simple:

Start with a structure
Use simple, short sentence structures and the active tense
Substitute complex words and jargon, with simpler words
Do a simplification audit when you're done - and see if you can simplify what you've written further.

Make things super simple for your customers, and they will love you for it, understand what you're trying to say and be more likely to buy from you.

My mini-course - 'Be Copy Confident' teaches you how to use a structure to make writing simple in less than an hour.

Enrol now here to transform the way you write for your business.

Story Slurp is hosted, produced and edited by Victoria Brown.

LINKS:

Get your Brand Story Canvas here.
Get on the Brand Story Clarity Challenge wait list here.
Find out how we can help you tell your story here.

Previous Episode

Episode 23: How a blog changed my life

I absolutely LOVE blogs - starting mine in 2019 changed my life - it led to a trip to Paris, building a business I adore and creating an amazing community, which I love supporting.

Here's why you should start a blog:

It can lead to amazing opportunities.
It can help keep your website up to date and keep Google happy.
It can help with Search Engine Optimisation and key-wording.
It can help you to answer common customer questions.
It can build your authority in your space and your customers' trust in you.

To start a blog - make it simple! Either use the existing blog on your business website, or start a Wordpress one, but above all, keep it consistent. As it's only by blogging consistently that you can get results.

If you struggle with writing blog posts, and find it takes a long time, look at my new mini-course - Be Copy Confident - which will teach you how to easily structure your posts to make them super simple to write! You can get it here.

And if you want a blog, but you don't have the time, then check out my done-for-you blog writing service. Contact me at [email protected] for all the details!

Story Slurp is hosted, produced and edited by Victoria Brown.

LINKS:

Get your Brand Story Canvas here.
Get on the Brand Story Clarity Challenge wait list here.
Find out how we can help you tell your story here.

Next Episode

Getting publicity for your business with Lucy Werner

Have you ever wondered how to (or even whether you should) get PR for your business? What is PR anyway? PR and branding expert Lucy Werner (author of Hype Yourself and Brand Yourself and Founder of The Wern PR agency) gives her top tips on how to get publicity for your small business.

Find out more about Lucy here.

Story Slurp is hosted, produced and edited by Victoria Brown.

LINKS: