The Craft of Speaking with Mark Scharenbroich

07/01/24 • 81 min

Public speaking is a skill that can be learned, developed, and even mastered. But the path toward mastery demands everything you’ve got: keen self-awareness, the humility to be a life-long student of the craft, and an unrelenting commitment to put in your time. Because more than anything, mastery requires putting in your "reps," delivering countless speeches in all kinds of venues to all kinds of audiences - for decades.

It's the costly nature of mastery that makes it so rare.

So when the opportunity comes along to talk with someone widely regarded by their peers as a master of their craft, you pull up a chair, lean in close, and take some serious notes.

That’s what I had the opportunity to do when I sat down with Mark Scharenbroich, an Emmy award-winning, Hall of Fame speaker (and personal hero of mine) who’s been tenaciously honing his craft for more than 40 years.

In this masterclass for speakers and presenters of every kind, Mark and I dive into:

00:00:19 // Tomfoolery and witty banter (and jackhammer sounds)
00:04:59 // Introducing Mark
00:08:40 // How much you should customize your speech for a particular audience or event.
00:15:36 // Why you must choose being clear over being clever.
00:32:20 // How to ensure your delivery reaches every person in an audience no matter the venue (from old school gyms to high-end auditoriums).
00:42:55 // How to answer the question: “Who comes first - the audience or the client?”
00:51:25 // How to create content your audience will actually remember long after you’ve left the stage.
00:56:15 // How to decide which kind of marketing is best for you.
01:00:17 // How to cultivate and protect your most important relationships while building a successful speaking business.
01:05:18 // How to successfully transition audiences (e.g., students to parents/teachers, education market to corporate)
01:11:59 // What characteristics make a speaker extraordinary?

Pull up your chair and get ready to jot down a notebook's worth of pages. You're about to become a genuinely better writer and speaker.

Enjoy!

-Josh

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Thanks as always to our sponsor, YOUTH SPEAKER UNIVERSITY. At YSU, you can learn how to launch and grow your speaking business, write and publish your book, and launch your online course! Watch the intro video NOW:

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CONNECT WITH MARK

Website: nicebike.com

LinkedIn: mark-scharenbroich-nice-bike

MUSIC

Flourish by Londau

FREE TRAINING: Learn how to grow your impact and income on stage, page, and screen at https://stagepagescreen.com

It's the costly nature of mastery that makes it so rare.

So when the opportunity comes along to talk with someone widely regarded by their peers as a master of their craft, you pull up a chair, lean in close, and take some serious notes.

In this masterclass for speakers and presenters of every kind, Mark and I dive into:

00:00:19 // Tomfoolery and witty banter (and jackhammer sounds)
00:04:59 // Introducing Mark
00:08:40 // How much you should customize your speech for a particular audience or event.
00:15:36 // Why you must choose being clear over being clever.
00:32:20 // How to ensure your delivery reaches every person in an audience no matter the venue (from old school gyms to high-end auditoriums).
00:42:55 // How to answer the question: “Who comes first - the audience or the client?”
00:51:25 // How to create content your audience will actually remember long after you’ve left the stage.
00:56:15 // How to decide which kind of marketing is best for you.
01:00:17 // How to cultivate and protect your most important relationships while building a successful speaking business.
01:05:18 // How to successfully transition audiences (e.g., students to parents/teachers, education market to corporate)
01:11:59 // What characteristics make a speaker extraordinary?

Pull up your chair and get ready to jot down a notebook's worth of pages. You're about to become a genuinely better writer and speaker.

Enjoy!

-Josh

***

CONNECT WITH MARK

Website: nicebike.com

LinkedIn: mark-scharenbroich-nice-bike

MUSIC

Flourish by Londau

FREE TRAINING: Learn how to grow your impact and income on stage, page, and screen at https://stagepagescreen.com

Previous Episode

Discover Your Core Message with Nicki Joiner

In order to grow your income and impact you need to identify and embrace your "core message."

A core message is like a life theme that is uniquely yours. It's formed by your experiences, temperament, talents, and gifts. If categories like topics, styles, and target audiences were flowers, your core message would be the root system connecting and feeding them all.

Some might call it your "why" or your "calling" or your "Inner Red Power Ranger" (just us?). Whatever you call it, you have to understand it so that your decisions can be guided by it and not by an anxious striving to pick the most marketable topic or technique.

Nicki Joiner understands the importance of identifying your core message. More importantly, she's in the thick of it herself. And her journey to identify it (and the insight she's gleaned along the way) are PURE GOLD.

In this episode, we'll get to the gold through:

00:00:35 // Witty banter & tomfoolery
00:04:45 // Introducing Nicki Joiner
00:11:11 // Discovering how "working on yourself" is critical to unveiling your core message
00:15:42 // Asking the question: How clear should your core message be before you're ready to go public with it?
00:20:00 // Finding the link between your core message and your decision-making
00:24:20 // Listening in on the back and forth between Nicki and Josh as they discuss the "Shipp-tastic Ultimate Venn Diagram of Feedback & Success" (Editor's note: title pending): a Venn Diagram with the potential to launch an overwhelmingly successful next chapter of your life and business (Editor's other note: Josh didn't make this claim but the editor does).

Nicki Joiner is a public speaker and consultant who helps people navigate diverse environments with confidence and understanding. She takes a practical approach to addressing some of the most pressing issues in companies and organizations across North America. Nicki regularly speaks about community-building, confidence, self-awareness, and inclusion with companies like NASA, Girls, inc ., Meeting Professionals International (MPI), and over sixty colleges and universities.

Join the conversation now and enjoy the pure gold that is Nicki Joiner!

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CONNECT WITH NICKI

Nicki's website: http://nickijoiner

Nicki on Insta: @thatsoniickki

MUSIC

Flourish by Londau

FREE TRAINING: Learn how to grow your impact and income on stage, page, and screen at https://stagepagescreen.com

Next Episode

Lessons from Uncertainty with Josh Shipp

Do you remember when the world nearly came to an end?

When most of us thought the whole “coronavirus thing” was going to be wrapped up in a couple of weeks? A month at the most?

Do you remember when there wasn't enough toilet paper to go around?

Or when you knew for sure you were going to lose your mind because your kids would now be “distance learning?” of

During that time most of us experienced significant upheaval in our work, our health, and our relationships — perhaps even our worldview. In many ways, we’re still picking up pieces and reimagining how we do life. Yet the truths we’ve been reminded of through so much loss, isolation, and worry continue to resound:

Relationships are what matters most.

Work that betters the lives of others is most satisfying.

Keep extra rolls of toilet paper stashed all over your house, all the time.

As speakers and writers, our work was especially upended by the pandemic. So what’s the best way forward, now that the world didn’t end?

Josh Shipp knows those challenges and questions well. In the middle of the pandemic, he was leading a speaking bureau for dozens of people who could no longer book gigs. Traveling was off the table. As was gathering in large groups for live presentations. Virtual presenting was new, awkward, and in sparse demand. The future was one big question mark.

Just a couple years later, however, the pendulum has swung the other way. Josh and his team can hardly keep up with the present demand for in-person presentations. In fact, his business has doubled, and is even adding speakers to the roster.

So how did Josh get HERE from THERE? What did he learn about himself and his business along the way? And what does he believe the future looks like for speakers and writers like YOU? You’re going to discover all that and more in this special episode of SP&S, guest-hosted by our good friend, Blake Fly.

In addition, you’ll learn:

00:02:16 // Tomfoolery and banter
00:07:38 // Introducing our guest host, Blake Fly
00:14:22 // One of the biggest personal challenges Josh faced in the pandemic
00:23:57 // How he leveraged his strengths (and weaknesses) to sustain and grow his business as the economy tanked
00:48:26 // What he learned from the pandemic that he believes can equip speakers and writers for whatever new challenges come along
00:55:56 // What Josh considers one of the biggest professional challenges we’re facing and how to overcome it
01:05:02 // The top 10 things he’s grateful for learning and applying through the pandemic, into the present, and beyond

Josh Shipp used to speak at 300+ events a year until he realized his bigger dream of leading a speaker’s bureau, writing books, coaching speakers, and spending more time with his family. He has hosted his own TV show, been celebrated and recommended by The Great O (Oprah), and recently started his own podcast. It’s called Stage, Page & Screen, and it’s time to crank it up.

We hope you enjoy this special, guest-hosted, deep-dive conversation as much as we enjoyed having it!

The SP&S team

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CONNECT WITH JOSH

MUSIC
Flourish by Londau

FREE TRAINING: Learn how to grow your impact and income on stage, page, and screen at https://stagepagescreen.com