
EP23 - "Everything will get easier if..." (Part 1 of a series)
Explicit content warning
07/01/16 • 30 min
2015 was the best ever for Amy's SaaS business Freckle, with $625k of gross receipts, and so far we’re on track to hit close to $800k annual run rate (ARR) before this year is out. Those are some big numbers, but we didn’t start out there, and it hasn’t been all smooth sailing.
In this episode we talk about the first of Five things I wish I’d known when I started Freckle, things that would have made my life so much more profitable and pleasurable.
Up first is "There is always another inflection point coming" aka the myth that "everything gets easier when..."
In this episode, we cover:
- Why this original article seemed to catch on like wildfire
- How to avoid post-launch depression
- Ways to keep making money until your SaaS is paying the bills
- Amy's favorite acorn squash recipe & Rudy's Rutabaga Rule
- ...and a lot more
Listen up, and subscribe to get the next episode:
Teams are NOT 'just add water'
Hosted on Acast. See acast.com/privacy for more information.
2015 was the best ever for Amy's SaaS business Freckle, with $625k of gross receipts, and so far we’re on track to hit close to $800k annual run rate (ARR) before this year is out. Those are some big numbers, but we didn’t start out there, and it hasn’t been all smooth sailing.
In this episode we talk about the first of Five things I wish I’d known when I started Freckle, things that would have made my life so much more profitable and pleasurable.
Up first is "There is always another inflection point coming" aka the myth that "everything gets easier when..."
In this episode, we cover:
- Why this original article seemed to catch on like wildfire
- How to avoid post-launch depression
- Ways to keep making money until your SaaS is paying the bills
- Amy's favorite acorn squash recipe & Rudy's Rutabaga Rule
- ...and a lot more
Listen up, and subscribe to get the next episode:
Teams are NOT 'just add water'
Hosted on Acast. See acast.com/privacy for more information.
Previous Episode

EP22 - How to make an offer they can't refuse (Outreach Masterclass with Kai Davis)
When Kai Davis sends you an email, there's a good chance he's asking for something. Amazingly...he does it without looking like a total jerkface. Is he some sort of wizard of persuasion? No, no. He has a process.
Kai is an outreach consultant - which we'll let him describe in this "live masterclass."
But you're going to want to listen to this episode because unlike prior Masterclasses where Amy and I coached one of our students, Kai is actually coaching ME (Alex) through building an outreach strategy to get our new Year of Hustle Roadmap in front of new audiences.
Let Kai break it down one step at a time - and then you can use these strategies next time you're trying to get a guest spot on someone's blog or podcast, get a testimonial, or simply ask a colleague for a favor.
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Next Episode

EP24 - Teamwork is harder than you think (Part 2 of a series)
In this episode we talk about the second of five things I wish I’d known when I started Freckle, things that would have made my life so much more profitable and pleasurable.
Adding people - partners, employees, contract staff - is one of the hardest parts of growing a business. It doesn't get talked about enough, and partly, because it's hard to talk about openly.
In this episode we talk about the reasons why working with people falls apart so often and some things we've learned along the way to make wise decisions when adding people to the team.
Subscribe here or at http://unicornfree.com for new episodes of Stacking the Bricks every Friday!
Hosted on Acast. See acast.com/privacy for more information.
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