Social Media Voices of Influence

Since 2005, Shel Israel has interviewed more than 400 people in 40 countries. His conversations have included politicians, IT guys, and homeless people. To say the least, Shel has seen the impact of social media. Listen in as Shel shares his experience and gives business owners advice about how to be safe, transparent and effective in social media.

Tami Magaro is an award winning director and editor in the digital media community. Having come to social media in 2009, Tami is in a unique position to see the advantages and impacts social media is having on radio and television. Join us as Tami shows how easy it is to produce and publish your own audio and video content. She'll also share tips on how to make your content visually appealing, what to look for in a media production company, and where to put your content on the net.

When Google wanted to explain online marketing to the top brands in the world, they brought Mitch Joel to the Googleplex in Mountain View, California. Marketing Magazine dubbed him the "Rock Star of Digital Marketing" and called him, "one of North America's leading digital visionaries." In 2006 he was named one of the most influential authorities on Blog Marketing in the world. Mitch Joel is President of Twist Image - an award-winning Digital Marketing and Communications agency. In 2008, Mitch was named Canada's Most Influential Male in Social Media, one of the top 100 online marketers in the world, and was awarded the highly-prestigious Canada's Top 40 Under 40. On Social Media Voices of Influence, Mitch is sharing his knowledge of social media - and how to use it well - for local business owners. Join us as Mitch explains * Why social media is valuable to your customers * How to use Social Media for personal and business branding * When you became a publisher and didn't know it

Michael is the founder of the Social Media Examiner online magazine and the White Paper Source forum. He is also the author of "Writing White Papers: How to Capture Readers and Keep Them Engaged." I had an opportunity to speak with Michael in early 2009 when he first started looking a social media. At the time, he was lukewarm toward the idea of social media being particularly useful. Today, Michael has a Managing Editor and an assistant working on The Social Media Examiner, and receives high-quality guest posts from several writers. Join us as Michael shares his journey to discovering the value of social media. You'll see how he went from skeptic, to user, to Executive Editor of a blog with an Alexa rating of 29,579.

Jessica Swanson specializes in showing small business owners how to take advantage of free marketing methods. Her firm, Shoestring Marketing, has shown hundreds of entrepreneurs and small business owners how to capitalize on the free social media marketing tools available. Join us Wednesday, February 10 at Noon Eastern as Jessica shares her secrets and strategies. We'll be discussing the value of a blogsite for your business, how to manage your social media time, and how to make the all-important conversations happen.