
Doris Li, Bastion China - Million Dollar Retail Advice for business owners
06/27/19 • 6 min
Could this be a million dollars worth of marketing advice in a 7 minute video? Find out as I interview Doris Yunzhou Li from Bastion China, at the recent Australia China Business Council and BDO in Australia 'Future of Retail' event;
From the Australian place in the global payment market to New Retail, market surprises for big brands, the coming wave of Chinese tourists rising from 1.4 million per annum to 4 million by 2020, brand building, the tourist customer life cycle and the inflection points you can leverage, changes in perception of Australian products and what content is working..
If you learnt something, please leave a comment, press like and give this a share - It really helps me to keep bringing you more interviews! :)
Thanks to all the presenters, including Mark Schiavello, Locky Ge, Lei (Raymond) Ma, Dean Griggs, Paul Stagg plus Beverley Pinder who's interview is releasing this week.
Big thanks to Virginia Birrell, Sarah Ristrom and their teams for their supporting to bring you more educational, challenging and inspiring content.
If you enjoyed this content, please give it a like, leave a comment, subscribe for more and share the video - it really means a lot to see your support coming in :)
Smarter Impact is hosted by http://linkedin.com/in/philipbateman and produced by http://bravocharlie.global
Bravo Charlie specialise in targeted video communication for impact investors and their portfolios, using marketing, business development, investing and production skills to engage stakeholders and amplify returns.
At the apex of social change, we exist as the possibility of world leaders in business, politics and society being engaging, powerful communicators, and work to accelerate the transition of our world into a more environmentally aware, sustainable and loving place.
Our best work is done with companies at a tipping point, with strong offerings, ready to launch into the next stage of their greatness. The outcomes of our effort are a more harmonious society, empowering people with the resources and capabilities to lead good lives.
We specialise in:
- Documenting your Impact Measurement and Management
- Making complex businesses and technologies simple to understand
- Coaching senior executives to deliver at their best on camera
- Creating compelling pitches and content, to support Seed/series funding and IPOs
- Crafting digital marketing systems, engagement and growth strategies
- Capturing the passion of your team and clients
For the latest insights on leadership, impact investing, global challenges, business strategy and storytelling, make sure to join me on LinkedIn, and get the newsletter, Smarter Impact - Every Thursday!
Could this be a million dollars worth of marketing advice in a 7 minute video? Find out as I interview Doris Yunzhou Li from Bastion China, at the recent Australia China Business Council and BDO in Australia 'Future of Retail' event;
From the Australian place in the global payment market to New Retail, market surprises for big brands, the coming wave of Chinese tourists rising from 1.4 million per annum to 4 million by 2020, brand building, the tourist customer life cycle and the inflection points you can leverage, changes in perception of Australian products and what content is working..
If you learnt something, please leave a comment, press like and give this a share - It really helps me to keep bringing you more interviews! :)
Thanks to all the presenters, including Mark Schiavello, Locky Ge, Lei (Raymond) Ma, Dean Griggs, Paul Stagg plus Beverley Pinder who's interview is releasing this week.
Big thanks to Virginia Birrell, Sarah Ristrom and their teams for their supporting to bring you more educational, challenging and inspiring content.
If you enjoyed this content, please give it a like, leave a comment, subscribe for more and share the video - it really means a lot to see your support coming in :)
Smarter Impact is hosted by http://linkedin.com/in/philipbateman and produced by http://bravocharlie.global
Bravo Charlie specialise in targeted video communication for impact investors and their portfolios, using marketing, business development, investing and production skills to engage stakeholders and amplify returns.
At the apex of social change, we exist as the possibility of world leaders in business, politics and society being engaging, powerful communicators, and work to accelerate the transition of our world into a more environmentally aware, sustainable and loving place.
Our best work is done with companies at a tipping point, with strong offerings, ready to launch into the next stage of their greatness. The outcomes of our effort are a more harmonious society, empowering people with the resources and capabilities to lead good lives.
We specialise in:
- Documenting your Impact Measurement and Management
- Making complex businesses and technologies simple to understand
- Coaching senior executives to deliver at their best on camera
- Creating compelling pitches and content, to support Seed/series funding and IPOs
- Crafting digital marketing systems, engagement and growth strategies
- Capturing the passion of your team and clients
For the latest insights on leadership, impact investing, global challenges, business strategy and storytelling, make sure to join me on LinkedIn, and get the newsletter, Smarter Impact - Every Thursday!
Previous Episode

Peter Konstek, Transmin - Semi-autonomous cross-continental control tech
Join me at the International Mining and Resources Conference (IMARC) as I control a semi-autonomous rock-breaker over 3,406 kilometres away, and talk with Peter Konstek from Transmin.
With equipment in 50 countries, we go into the evolution of the technology, the business case for automation and the sweet spot for generating value, along with the uptake from customers including BHP, Fortescue Metals Group, Rio Tinto and Newcrest Mining.
Peter would like to thank the good people at IMARC for putting on such a great event, and to all the attendees who came up to have go at breaking rocks.
Have you got a need for improving the efficiency of your operation? Transmin Pty Ltd have the answers - send a message through or learn more at their website - http://transmin.com.au !
Thank you to the team from the Australia China Business Council Victoria division, ShineWing Australia, Lauren Prater, Platform Communications Pty Ltd and IMARC for the opportunity to bring you the latest in business and technology news.
Shout out to Mel Gray from SilverFox consulting, I nearly got the tag line from his business card right, it's actually 'You can buy experience!' - pretty close :)
If you enjoyed this content, please give it a like, leave a comment, subscribe for more and share the video - it really means a lot to see your support coming in :)
Smarter Impact is hosted by http://linkedin.com/in/philipbateman and produced by http://bravocharlie.global
Bravo Charlie specialise in targeted video communication for impact investors and their portfolios, using marketing, business development, investing and production skills to engage stakeholders and amplify returns.
At the apex of social change, we exist as the possibility of world leaders in business, politics and society being engaging, powerful communicators, and work to accelerate the transition of our world into a more environmentally aware, sustainable and loving place.
Our best work is done with companies at a tipping point, with strong offerings, ready to launch into the next stage of their greatness. The outcomes of our effort are a more harmonious society, empowering people with the resources and capabilities to lead good lives.
We specialise in:
- Documenting your Impact Measurement and Management
- Making complex businesses and technologies simple to understand
- Coaching senior executives to deliver at their best on cam
For the latest insights on leadership, impact investing, global challenges, business strategy and storytelling, make sure to join me on LinkedIn, and get the newsletter, Smarter Impact - Every Thursday!
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Rob Gell AM, ReThink Sustainability - Challenges & opportunities of our lifves
"You're entitled to your own beliefs, but not your own facts" - dive into the failure of Triple Bottom Line, smashing through 2 degrees in climate warming, RE & EV100 targets, sustainable development goals, the futility of strategy and planning compared to setting targets based on time and available resources, then acting, a world running out of water, the motivation to act as an individual, the reality that Victoria's coal energy generation stands no chance of being extended compared to the renewals coming online, the vast array of beneficial technology in front of us and what we really need to do by 2030 regarding our cities... and more!
SDG via https://sustainabledevelopment.un.org/
RE100 - http://there100.org/
EV100 - https://www.theclimategroup.org/proje...
Net Zero Carbon Buildings - https://www.worldgbc.org/news-media/W...
Mr Rob Gell is an environmental geographer and communications specialist, Founder and Executive Director of http://www.rethinksustainability.com.au, the http://www.bhivegroup.com.au and also a director of https://greencowater.com
Mr Gell is a Fellow of the Royal Geographical Society and an Inaugural Fellow of the Environment Institute of Australia and New Zealand, a member of the Melbourne Sustainable Society Institute Advisory Board, was a member of the Victorian Coastal Council from 2000 to 2018, he was a director of Greening Australia for thirteen years, seven years as Victorian President and three years as national President concluding in 2011 and for eleven years the Chair of the Mornington Peninsula and Westernport Biosphere (UNESCO) Reserve Foundation Ltd until 2014.
In a previous life Rob presented weather information for thirty-one years on commercial television.
He is also a published author and a photographer and a Life Australia Day Ambassador. On Australia Day 2014 he was made a Member (AM) in the General Division of the Order of Australia for significant service to conservation, to the protection of coastal and marine environments, and to the
For the latest insights on leadership, impact investing, global challenges, business strategy and storytelling, make sure to join me on LinkedIn, and get the newsletter, Smarter Impact - Every Thursday!
Smarter Impact - Doris Li, Bastion China - Million Dollar Retail Advice for business owners
Transcript
Hello again, Folks. Philip Bateman, Bravo Charlie here with Doris Li, who's the General Manager of Bastion China and has been the moderator at our Australia China Business Council, Future of Retail event. Doris, what were you excited about from the panel? What did you hear?
- I think it's a really good mix of speakers today and everyone's coming from a different background, and talking about the same thing, retail in Australia. We work with lots of retail clients ourselves and it's very ben
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