SimpleBiz360™ Podcast

The best business results often come from simple concepts put into consistent action. My high school soccer coach made our defense-minded team run excessive sprints at the end of most practices. Why? Our leader claimed that superior conditioning would result in a bounty of victories during the last 15 minutes of each match. Sure enough, as a perennial top-ranked soccer program, 70%-80% of our victories materialized in the last 15 minutes of each contest. Coach was spot on! While our competition became tired, we were fresh, and able to out hustle our opponents. Running endless sprints was an integral, consistent, and relentless part of almost every practice. This exhausting routine enabled us to be high-achievers every year! Coach finally won a State Championship the year after I graduated. Like the soccer example, this “3 Biz Tips in 5 Minutes” show looks at a trifecta of "Radar Love" business actions that deliver high-percentage success. With unshakeable adoption, and routine execution, customers will rave about the three-prong service they experience. Install these suggestions with a relentless passion for consistent deployment, and then watch your company become a top-ranked business!

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Want better customer experiences? If so, then how about we start by examining the very packaging we use to get our products into the marketplace. How do our parcels really look when they hit front porches or receiving docks? It may seem trite on the surface, but we do send our customers perception-building messages, each time we ship a product. Stop and ask yourself one question. How many times have you received a delivery that was poorly prepared for the long, and sometimes rugged haul by carriers? My guess is that around 50% of those improperly packed deliveries contained damaged, or slightly impaired product. We encourage you to spend the next five minutes with us as we wrap a familiar topic with some fresh thinking. Sometimes, the answers are as simple as making sure the bananas are not at the bottom of the grocery bag! Healthy customer experiences start with the perception we wrap around our products. Enjoy!

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Giving sincere business compliments can kickstart healthy and productive relationships. The power of authenticity and genuineness are unspoken business qualities that are routinely overlooked. However, every generation seems to respond favorably to business professionals who consistently display these tenants. This show encourages us to harness the art of delivering accolades that matter to the receiver. We can set ourselves apart from the competition by highlighting a hard-earned achievement of our potential customer, and then expressing an authentic compliment that resonates with the recipient.

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Exceptional customer service starts with an understanding that the complexities of life are behind every business veneer we encounter. All business professionals have lives that can directly affect their work attitudes. As service providers, we don’t always know what our customers are encountering in their personal lives. In fact, we have no idea how good, or bad their day, week, month, or year is going. However, we can always be sensitive to the notion that they are navigating life challenges, and that some of these challenges may affect their professional disposition. With that in mind, we invite you to spend five minutes to examine, and consider how to weave these understandings into your service mindset.

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The former Lanier Business Products President, and Lanier Worldwide CEO shares valuable insights from his notable and distinguished career. Wesley tells short stories and offers takeaways about faith, family, work, life, character and the ability to release the CEO within! This interview clearly points to the career cornerstone that can create future leaders of great consequence. During our interview it became clear to me that Wesley is a man that smiles with his heart. We hope family, friends, past associates and young professionals will agree! Enjoy your time hearing the endearing, smart, witty and God-honoring words of Wesley Cantrell.

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