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Seriously in Business: Brand + Design, Marketing and Business - 179: Rebranding Mistakes that Cost you Time and Money (and a Professional Brand)

179: Rebranding Mistakes that Cost you Time and Money (and a Professional Brand)

Seriously in Business: Brand + Design, Marketing and Business

08/26/24 • 15 min

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Feeling like your current brand just isn't hitting the mark anymore? Maybe you jumped into a rebrand too quickly, or perhaps your business has evolved and your branding hasn't caught up. Trust me, you're not alone!

In this episode, I'm sharing common rebranding mistakes that could cost you time and money—and even leave your business looking unprofessional. Don’t worry, I've got some golden nuggets of wisdom to help you avoid these pitfalls and get your rebranding journey on the right track!

From understanding the importance of clarity in your brand vision to the significance of not overcomplicating your design, and why you should never just blindly follow trends—I'm covering it all. Plus, I’ll share why it’s crucial to focus on more than just your logo and how strategic planning can make all the difference in a successful relaunch.

If you're ready for some real talk on rebranding and want to ensure you do it right this time, then this episode is for you.

P.S. If the whole DIY rebranding thing feels a bit overwhelming, don’t worry—you don’t have to go it alone. Join me in The Co+Creation Design Club where we can design your logo (and ALLL the graphics your business needs) together! FIND OUT MORE: www.whitedeer.com.au/club

08/26/24 • 15 min

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