Seriously in Business: Brand + Design, Marketing and Business
White Deer, Jacqui Naunton
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Top 10 Seriously in Business: Brand + Design, Marketing and Business Episodes
Goodpods has curated a list of the 10 best Seriously in Business: Brand + Design, Marketing and Business episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Seriously in Business: Brand + Design, Marketing and Business for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Seriously in Business: Brand + Design, Marketing and Business episode by adding your comments to the episode page.
199: Turn Instagram Posts into Profit - Design Strategies Every Business Needs
Seriously in Business: Brand + Design, Marketing and Business
01/27/25 • 13 min
Your graphics aren't just pretty pictures; they're the MVPs of your sales team! In this episode of Seriously In Business, I'm breaking down 3 game-changing design strategies to make your Instagram posts profitable. Trust me, you don't wanna miss out—otherwise, you'll be stuck spinning your wheels while others are racing ahead.
In this episode, we're diving into:
Making Your Designs Easy to Consume: Discover how easy-to-read, strategic designs can captivate your audience and turn them into customers. (Carousels may just become your new best friend!
Carousel Conversion Formula: Learn my proven formula for Instagram carousels that guides your audience from curiosity to conversion. Yep, it's that organized!
The Power of Shareable Content: Want your posts to reach more eyeballs? Make them shareable! I'll share tips on how to do this effectively.
Plus, stick around till the end to find out how you can get live access and support from me on your Instagram posts. If you're tired of your brand looking chaotic and craving some strategic, professional magic, this episode is your golden ticket.
Let's make your brand not just look good, but work good. Tune in now!
Tutorial on adding links on Instagram: https://www.youtube.com/watch?v=KIf1lLOuM_U
Want to try ManyChat to automate your IG comments to easily share links? https://manychat.partnerlinks.io/1n4c2tt4t99a
Watch on YouTube: https://youtu.be/gX5CGCPF43g
Read on the Blog: https://whitedeer.com.au/ep199/
WORK WITH JACQUI:
// DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb
// The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub
// Design Studio: If you’re after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio
186: Brand + Marketing EXPERTS Reveal Their Secrets! LIVE Podcast with Guest Host Hazal Ozturk
Seriously in Business: Brand + Design, Marketing and Business
10/15/24 • 58 min
Ever wondered why nailing your brand can sometimes feel like cracking a secret code?
Well, you're in luck because this episode is packed with the expert insights you need to transform your brand from ‘meh’ to marvellous!
Join Hazal and Jacqui for a LIVE recording of The Seriously in Business Podcast!
Get your brand, business and design questions answered! We cover everything from Instagram aesthetic, worst business investments, email open rates, brand mistakes and more!
Connect with Hazal: https://heyhazal.com/
WORK WITH JACQUI:
// DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb
// The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub
// Design Studio: If you’re after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio
184: Balancing Motherhood and Business: a 6-Month-Old, a Toddler and My Biggest Launch Ever
Seriously in Business: Brand + Design, Marketing and Business
09/30/24 • 30 min
Imagine this: toting a baby around while having your most successful launch in your 10 years in business. Sounds like a wild dream, right? Well, six months into juggling a new-born and a thriving business, I’m living proof that it’s possible.
In this episode, I’m sharing the real-deal insights of living this beautiful, chaotic dream *chaotic being the key word*. If you’re thinking about balancing a thriving business with the joys (and chaos) of motherhood, I'd be honoured to share some of my experience with you.
Six months into this mum-of-two life, I've had some big realisations. Imagine finishing a presentation at 11pm the night before you're presenting it to the biggest online audience of your life, with a 4 month old you'll then be up feeding during the night—yep, that happened—and it was amazing!
We’ll chat about why I chose the stay-at-home mum and biz owner combo, and I'll share some critical questions I’ve been asking myself to make sure my business stays sustainable—things like limiting client intakes and re-evaluating my social media strategy.
To all the business mothers (and mothers-to-be) out there, this episode is for you!
MATERNITY LEAVE PODCAST: https://whitedeer.com.au/maternity-leave/
WORK WITH JACQUI:
// DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb
// The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub
// Design Studio: If you’re after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio
210: Actually Sell Your Course with These Secrets to Converting Sales Page Design with Kate Scott
Seriously in Business: Brand + Design, Marketing and Business
04/21/25 • 31 min
Your sales page can make or break your course launch — so how do you make one that actually sells?
In this episode, I’m joined by the amazing Kate Scott from Launch Out LoudTM, and we’re diving into how to design a sales page that works FOR you. With years of experience as a course creator and website designer, Kate shares tangible tips and clever tricks for designing a page that converts.
If you’ve ever wondered if your sales page is too long, too plain, or too confusing... this is the episode for you.
Plus, Kate and I are both speaking at the Launch Out Loud Summit, a FREE event packed with gold for course creators. April 30 - May 2! Get your tree ticket here: https://launchoutloud.peachs.co/a/jacqui-naunton
In this episode, we cover:
Why most sales pages aren’t converting — and how to fix it
The ideal layout and flow of a high-converting sales page
The one colour mistake people make on their buttons
How to make your testimonials actually work for you
Practical design tips to improve your site’s accessibility and hierarchy
🎉 Grab your FREE ticket to the Launch Out Loud Summit: 👉 https://launchoutloud.peachs.co/a/jacqui-naunton
WATCH, READ & CONNECT:
Watch on YouTube: https://www.youtube.com/@jacquinaunton
Read on the Blog: https://whitedeer.com.au/podcast
ABOUT KATE:
Kate Scott is the founder and creative director of Launch Out LoudTM, a fun, fresh, and fabulous template shop that caters to online course creators and design-conscious entrepreneurs. With over 7 years of experience as a web designer and 4 years of experience as a course creator, Kate specialises in crafting high-converting websites and marketing assets that make her clients unforgettable. Her template customers have been featured in Forbes, Inc., Vanity Fair, The New York Times, and more. When she’s not knee-deep in design projects, Kate loves sharing what she’s learned to help other business owners make their dreams a reality!
CONNECT WITH KATE:
Join us at the summit!! https://launchoutloud.peachs.co/a/jacqui-naunton
https://instagram.co/launchoutloudco
WORK WITH JACQUI:
// DIY Design My Biz: https://whitedeer.com.au/diy-dmb
// The Co+Creation Design Club: https://whitedeer.com.au/designclub
// Design Studio: https://whitedeer.com.au/designstudio
191: Transforming Followers into Subscribers: Email List Growth through Instagram with Charlyn Ooi
Seriously in Business: Brand + Design, Marketing and Business
11/18/24 • 32 min
Ever feel like you're pouring your heart into Instagram but not getting those dreamy results?
In this episode, I chat with the fabulous Charlyn Ooi all about leveling up your marketing game by not just focusing on Instagram, but also building a solid email list.
Imagine finally being able to convert those double-tappers and comment-dropper followers into loyal clients and customers! 🙌 We dive into nifty strategies like using strategic lead magnets that solve specific problems (hello, instant value!) and using automated tools like ManyChat to make your life oh-so-easy (and create quicker conversions). Charlyn also shares her golden tips on adding personal touches and keeping engagement ongoing, even if you're a busy bee.
In this episode, we discuss:
- The magic of lead magnets and how they can transform your followers into email subscribers
- Automating your initial responses and staying engaging with tools like ManyChat
- Personalising your communication to stand out in the crowded online marketplace
- Strategic tips for sharing and updating your lead magnets to maximise their reach
- The balance between giving value and leaving your audience wanting more (trust me, it’s a fine art!)
Charlyn, a seasoned business coach for dietitians and nutritionists, drops so many gems, and I can't wait for you to hear them! Whether you're just starting out or looking to refine your existing strategies, this episode is packed with actionable insights and a whole lot of personality.
TRY MANYCHAT HERE (affiliate link): https://manychat.partnerlinks.io/1n4c2tt4t99a
ABOUT CHARLYN:
Charlyn Ooi is a Dietitian turned Business & Marketing Coach who specializes in helping Dietitians & Nutritionists build profitable online practices. She started her dietitian private practice in Perth with a vision to help thousands of people with gut issues, and in just two years, she achieved this goal, growing her online practice to multiple six figures, serving clients worldwide through her hybrid program model.
With a thriving Instagram community of over 80k followers, Charlyn now mentors other health professionals to start, grow and scale their freedom-filled online practice. She has guided over 750 practitioners in packaging their expertise online, empowering them to work smarter, create a bigger impact, and scale their business beyond hourly rates.
Outside of work, Charlyn is an avid traveler, wife, and mummy to her 8-year-old girl. Recently, she moved to Malaysia after calling Perth home for 20 years. And like many dietitians, she's a foodie at heart.
CONNECT WITH CHARLYN:
Website: www.charlynooi.com
Facebook: @charlynooi
Instagram (Coaching): @charlynooi
Instagram (VA Agency): @virtualassistants.co
Podcast: The Nutrition Business Show
FREE RESOURCES & TRAINING
👉 50 Instagram Reel Ideas
👉 Free Training: 5 Steps to $5k Months
👉 Sign Clients Fast Guide
WORK WITH JACQUI:
// DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb
// The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub
// Design Studio: If you’re after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio
194: Top Design Trends of 2025: Creating a Million-Dollar Visual Brand
Seriously in Business: Brand + Design, Marketing and Business
12/09/24 • 19 min
Ever wonder what truly makes a million-dollar brand stand out? What elevates then and sets them apart from the rest?
In this episode, we dive deep into the top design trends going into 2025 that will make your business look as shiny as a million bucks, helping you attract premium clients.
This is the 4th and final part of our series on million-dollar brands. So far, we've busted myths, discussed common traits, and even gotten into equipping your team to create stellar branding. Watch the whole series here: https://www.youtube.com/playlist?list=PLlkZ8zWZqkWYKkoFp6jzCX4LXx0h-THKE
Today, though—we're getting super nitty-gritty with examples galore! We chat about everything from trendy minimalist designs to how to get your fonts all clean, crisp, and contrasty. Plus, ever thought about using emojis to add a touch of personality to your brand? Yup, that's in here too.
Watch on Youtube/view examples on my blog here: www.whitedeer.com.au/podcast/ep194
Plus, see all of my examples and the credit they deserve on Pinterest here: https://au.pinterest.com/jacquinaunton/million-dollar-brand-trends/
PS. Elevate your brand beyond the trends with my help inside The Co+Creation Design Club. APPLY NOW: https://whitedeer.com.au/designclub
WORK WITH JACQUI:
// DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb
// The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub
// Design Studio: If you’re after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio
207: Batching, Branding and Bad Cross-stitch: The Unexpected Shifts Transformed Her Business Journey with Denise Duffield Thomas
Seriously in Business: Brand + Design, Marketing and Business
03/31/25 • 49 min
There are podcast episodes that leave you with a few helpful tips... and then there are episodes that leave you rethinking your whole business (in the best possible way).
My conversation with money mentor, author, and iconic chill-business queen Denise Duffield-Thomas was one of those.
From the importance of personal branding to letting go of unnecessary stress (yes, even ugly cross-stitch projects), Denise shared her honest, hilarious, and refreshingly practical take on what it really means to build a successful, chilled business.
About Denise:
She helps entrepreneurs like you charge premium prices, release the fear of money and create First Class lives.
Her books Lucky Bitch, Get Rich, Lucky Bitch, and her newest Chill and Prosper https://www.denisedt.com/prosper give a fresh and funny roadmap to living a life of abundance without burnout.
Her Money Bootcamp https://www.denisedt.com/offer has helped over 8,500 students from all around the world.
She’s a lazy introvert, a Hay House author and an unbusy mother of 3. She owns a rose farm and lives by the beach in sunny Australia.
WATCH, READ & CONNECT
Watch on YouTube: https://youtu.be/EZJ94c3enLU
Read on the Blog: https://whitedeer.com.au/ep207/
WORK WITH DENISE:
Website: www.denisedt.com
Instagram: https://www.instagram.com/denisedt/
Facebook: https://www.facebook.com/denisedt
WORK WITH JACQUI:
// DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb
// The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub
// Design Studio: If you’re after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio
203: Minimalist Mindset for DIY Canva Graphics: Less Time, More Results
Seriously in Business: Brand + Design, Marketing and Business
02/24/25 • 13 min
Ever feel like you're drowning in a sea of fonts and colours on Canva? Trust me, I get it – designing for your biz can turn into a circus if you're not careful. 🎪 That's why in this episode, we're diving into how a minimalist mindset can transform your design chaos into strategic simplicity!
I’m sharing five things to cut back on and five things to focus more time on to make your DIY designs not only easier on the eyes but quicker to create (and actually help to GROW your business)! From streamlining your Insta game to embracing the magic of white space, it’s all about getting that big bang for your buck in both time and impact.
🔥 Want branding to feel easier AND more effective? Join my free masterclass: ‘Design Tools to Get to $100k+ Online in 2025.’
Inside, I’ll walk you through:
✅ The templates you need to save time.
✅ How to create high-converting graphics that grow your business.
✅ Smart design hacks to eliminate overwhelm.
Save your seat: www.whitedeer.com.au/designmasterclass
WATCH, READ & CONNECT
Watch on YouTube: https://youtu.be/69VJEWP9oOw
Read on the Blog: https://whitedeer.com.au/ep203/
WORK WITH JACQUI:
// DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb
// The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub
// Design Studio: If you’re after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio
179: Rebranding Mistakes that Cost you Time and Money (and a Professional Brand)
Seriously in Business: Brand + Design, Marketing and Business
08/26/24 • 15 min
Feeling like your current brand just isn't hitting the mark anymore? Maybe you jumped into a rebrand too quickly, or perhaps your business has evolved and your branding hasn't caught up. Trust me, you're not alone!
In this episode, I'm sharing common rebranding mistakes that could cost you time and money—and even leave your business looking unprofessional. Don’t worry, I've got some golden nuggets of wisdom to help you avoid these pitfalls and get your rebranding journey on the right track!
From understanding the importance of clarity in your brand vision to the significance of not overcomplicating your design, and why you should never just blindly follow trends—I'm covering it all. Plus, I’ll share why it’s crucial to focus on more than just your logo and how strategic planning can make all the difference in a successful relaunch.
If you're ready for some real talk on rebranding and want to ensure you do it right this time, then this episode is for you.
P.S. If the whole DIY rebranding thing feels a bit overwhelming, don’t worry—you don’t have to go it alone. Join me in The Co+Creation Design Club where we can design your logo (and ALLL the graphics your business needs) together! FIND OUT MORE: www.whitedeer.com.au/club
190: What All Million-Dollar Brands Have in Common ⚡️ 5 Design Must Knows
Seriously in Business: Brand + Design, Marketing and Business
11/11/24 • 19 min
Ever wonder what it really takes to build a million-dollar brand? Or maybe you’re curious about why some brands just seem to have that “it” factor that makes them impossible to ignore. Well, you're in the right place!
In this episode, we're diving into the magic behind million dollar brands and what five (plus one bonus) traits they all have in common.
I’ve got insights, tips, and a bit of controversy to spice things up. If you're ready to take your brand to the next level, stick around because I've got the secrets you need to hear. Trust me, you don’t want to miss this!
FREE 10-MINUTE IG MAKEOVER//
Got 10 minutes? Perfect—because that’s all you need to give your IG feed a premium-level makeover! I want to give you a free guide to walk you through three insider tweaks to creating a feed that feels authentic yet polished, weaving in your brand effortlessly, and boosting your posts with pro design tricks. Head to www.whitedeer.com.au/IGmakeover and grab the '10-Minute IG Makeover Free ‘guide—let’s turn your feed into a sales machine!
Want to work with me in The Co+Creation Design Club and stop wasting you and your teams time on graphics that slow your business down? Our next intake starts soon!! https://whitedeer.com.au/designclub
Watch or view example images: https://whitedeer.com.au/common-million/
WORK WITH JACQUI:
// DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb
// The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub
// Design Studio: If you’re after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio
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FAQ
How many episodes does Seriously in Business: Brand + Design, Marketing and Business have?
Seriously in Business: Brand + Design, Marketing and Business currently has 211 episodes available.
What topics does Seriously in Business: Brand + Design, Marketing and Business cover?
The podcast is about Graphic Design, Instagram, Marketing, Social Media, Entrepreneur, Entrepreneurship, Design, Business Advice, Facebook, Podcasts, Small Business and Business.
What is the most popular episode on Seriously in Business: Brand + Design, Marketing and Business?
The episode title '177: First 5 Steps BEFORE Rebrand - Setting the Foundations for a Lasting and Impactful Brand' is the most popular.
What is the average episode length on Seriously in Business: Brand + Design, Marketing and Business?
The average episode length on Seriously in Business: Brand + Design, Marketing and Business is 26 minutes.
How often are episodes of Seriously in Business: Brand + Design, Marketing and Business released?
Episodes of Seriously in Business: Brand + Design, Marketing and Business are typically released every 7 days.
When was the first episode of Seriously in Business: Brand + Design, Marketing and Business?
The first episode of Seriously in Business: Brand + Design, Marketing and Business was released on Nov 6, 2020.
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