Savvy Marketing for Small Business
Samantha
Savvy Marketing for Small Business: Quick, Simple Tips for Busy Entrepreneurs Looking to Boost Sales and Master the Art of Marketing is your go-to podcast for easy, actionable marketing tips designed to fit your busy schedule.
Join us each week for bite-sized episodes packed with practical strategies and insights that you can implement on the go. Whether you're a seasoned business owner or just starting out, join us each week for quick tips on everything from social media marketing and content creation to branding and audience engagement.
Tune in for expert guidance from Samantha (who has over 20 years experience in the field!) that will help you grow your business without sacrificing your valuable time. Let us help you elevate your marketing game, one minute at a time!
Want more EASY marketing tips? Join our FB Community @ https://www.facebook.com/groups/marketingmadeeasywithsamantha
To connect with Samantha, visit www.samanthasheppardconsulting.com or email [email protected]
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Top 10 Savvy Marketing for Small Business Episodes
Goodpods has curated a list of the 10 best Savvy Marketing for Small Business episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Savvy Marketing for Small Business for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Savvy Marketing for Small Business episode by adding your comments to the episode page.
How to Set up a Solid Marketing Foundation for More Sales (1)
Savvy Marketing for Small Business
07/02/24 • 20 min
In today's episode, we dive into the importance of having a solid foundation for your marketing plan. It's hard to know what to do (and not do) when it comes to marketing your business.... and it's even harder to understand when you think you're doing all the right things but you are still not producing conversations and sales with your audience.
Listen in as I dive into the 3P's of Marketing Framework and how easy it is to build your entire marketing plan on SOLID ground. These simple pillars will take your marketing from dazed and confused to clarity and growth!
This is where it all starts. Having a solid marketing foundation and strategy as a business owner is like having a GPS for your business journey. Without it, you’re just wandering around, hoping to stumble upon success. A well-crafted marketing plan built on the right foundation not only helps you target the right audience but also ensures you're not wasting time and resources barking up the wrong trees.
(Plus, in a world where everyone is vying for attention, a smart strategy gives you the edge to stand out, attract customers, and ultimately, drive those sales!)
It's time to ditch the guessing game and time to start marketing like the savvy business owner you are. Let's get started!
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Have questions or topics YOU want to learn about? Send me an email to [email protected]
Want daily tips and marketing ideas? Join my FB Group - Marketing Made EASY - https://www.facebook.com/groups/marketingmadeeasywithsamantha
Mentioned in episode: BrandBuilderAI (my CRM and automation site) https://brandbuilderai.com/homepage?am_id=samantha265
Mastering the 4 E’s of Content (13)
Savvy Marketing for Small Business
10/07/24 • 14 min
In this episode of Savvy Marketing for Small Business, we explore the 4 E’s of content: Emotion, Entertainment, Education, and Enemy.
Learn how to connect with your audience emotionally, keep them engaged with entertaining content, provide valuable education, and unite them against a shared challenge.
These four elements will help you create more impactful content that boosts engagement and converts followers into loyal customers. Tune in for actionable tips to supercharge your marketing!
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Have questions or topics YOU want to learn about? Send me your thoughts and suggestions to [email protected]
Join my FB Group - Marketing Made EASY for Women in Business: https://www.facebook.com/groups/marketingmadeeasywithsamantha
How to Build Trust and Credibility Online (6)
Savvy Marketing for Small Business
08/12/24 • 18 min
In today’s digital age, trust and credibility are the currency of online business.
Without them, your marketing efforts are like shouting into the void.
In this episode of Savvy Marketing for Small Business , we dive into the top 5 proven strategies to build trust and credibility with your online audience. Whether you’re just starting out or looking to strengthen your brand, these tips are essential for establishing a loyal customer base and driving sales.
Tune in to learn why trust is the foundation of lasting success and how you can start building it today!
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Daily Marketing Activities (DMA's): https://drive.google.com/file/d/1mZtblGZYqpwltiqW2rcPN1hfBp2DPvPK/view?usp=sharing
Have questions or topics YOU want to learn about? Send me your thoughts and suggestions to [email protected]
Join my FB Group - Marketing Made EASY for Women in Business: https://www.facebook.com/groups/marketingmadeeasywithsamantha
Why Using Social Proof In Your Content is Important (7)
Savvy Marketing for Small Business
08/22/24 • 17 min
In this episode of Savvy Marketing for Small Business, we explore the power of social proof and testimonials in boosting your brand’s credibility. Learn how testimonials build trust, reduce skepticism, and showcase real results that connect emotionally with your audience.
We’ll also discuss why sharing social proof online can boost engagement, increase conversions, and enhance your brand’s reputation. Plus, find out how featuring diverse client stories can broaden your appeal. Tune in to discover why social proof is a must-have for your marketing strategy!
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Have questions or topics YOU want to learn about? Send me your thoughts and suggestions to [email protected]
Join my FB Group - Marketing Made EASY for Women in Business: https://www.facebook.com/groups/marketingmadeeasywithsamantha
How to Stay Focused as a Busy Entrepreneur (and get more results!) (8)
Savvy Marketing for Small Business
08/26/24 • 13 min
In this episode of Savvy Marketing for Small Business, we tackle one of the biggest challenges in sales and entrepreneurship—staying focused amidst the chaos.
Discover how to streamline your focus and boost productivity without burning out by mastering the art of 90-minute sprints, creating your ideal work environment, and committing to small, consistent disciplines.
Whether you’re juggling multiple tasks or feeling overwhelmed by your to-do list, these strategies will help you regain control and achieve big results through simple, actionable steps. Tune in and transform the way you work!
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Have questions or topics YOU want to learn about? Send me your thoughts and suggestions to [email protected]
Join my FB Group - Marketing Made EASY for Women in Business: https://www.facebook.com/groups/marketingmadeeasywithsamantha
Top 10 Tips for Using Social Media Marketing to Grow Your Business (9)
Savvy Marketing for Small Business
09/09/24 • 30 min
In this episode of Savvy Marketing for Small Business, we're diving into the top 10 essential tips for mastering social media marketing!
Whether you're just starting out or looking to refine your strategy, these tips are designed to help business owners thrive online. We’ll cover how to choose the right social media platform for your brand, the secret behind attraction marketing, and why the 80/20 rule is often misunderstood.
Learn how to post with purpose, embrace your brand, and build meaningful connections through interaction. Plus, we’ll discuss the importance of consistency, mindset, and the power of sharing rather than telling. Tune in and get ready to elevate your social media game!
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Have questions or topics YOU want to learn about? Send me your thoughts and suggestions to [email protected]
Join my FB Group - Marketing Made EASY for Women in Business: https://www.facebook.com/groups/marketingmadeeasywithsamantha
Mastering the Mompreneur Balance: Calendars, Delegation, and Finding Joy with Cindy Witteman (18)
Savvy Marketing for Small Business
11/11/24 • 21 min
In this episode of Savvy Marketing for Small Business, I sit down with Cindy Witteman to tackle one of the biggest challenges facing mompreneurs: balancing life as both a mom and a business owner.
Cindy shares her practical insights on organizing your calendar in a way that respects both family and work commitments, helping you stay on top of priorities without feeling overwhelmed. We also dive into the power of delegating and outsourcing — why it’s essential, what tasks to consider handing off, and how it can free up your time for what truly matters.
Finally, Cindy shares her approach to enjoying the journey, finding joy in the small wins, and staying connected to the big picture, even in the midst of daily chaos. Tune in to discover actionable tips and inspiration for building a life and business you love!
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Connect with Cindy below:
➡️ Website: CFViews.com
➡️ Non Profit: DrivingSingleParents.org
➡️ FORCE Magazine: https://sites.cfviews.com/force-magazine
➡️ BOOK - Is Manifesting Bullshit? - https://sites.cfviews.com/ismanifestingbullshit2paperback-book-
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Have questions or topics YOU want to learn about? Send me your thoughts and suggestions to [email protected]
Join my FB Group - Marketing Made EASY for Women in Business HERE
Book your complimentary 30 Minute Strategy Session with Samantha HERE:
https://samanthasheppardconsulting.com/freeconsultoptin
Why Knowing Your Target Customer is the Key to Marketing Success in 2025 (25)
Savvy Marketing for Small Business
12/31/24 • 21 min
Unlock the secret to marketing success in 2025! In this episode of Savvy Marketing for Small Business, we dive into why understanding your target customer is essential. Learn how to define your ideal audience, validate your assumptions with actionable research, and tailor your marketing strategies to connect smarter, not louder.
Plus, get tips on creating a customer avatar and personalizing your approach to maximize results. Ready to make 2025 your best year yet? Tune in and transform your marketing game!
As mentioned in this episode, this prompt makes it SUPER easy ⬇️
ChatGPT Client Avatar Prompt:
"Please scan my website and get familiar with my products: YOUR WEB ADDRESS. I have a [what it is] company that provides a [product] to [who you serve]. We specialize in [what you do] using [how you do it] so they [big benefit]. We also [what else you do] so they don't [pain point of your avatar]. By using our [service/product], they [big huge benefit or benefits]. Please write up a thorough customer avatar. Dig deep into their pain points and why it is a struggle. Detail what additional problems/struggles they are experiencing because of this. What thoughts is the business owner thinking as a result of this problem/pain/struggle?"
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Have questions or topics YOU want to learn about? Send me your thoughts and suggestions to [email protected]
Join my FB Group - Marketing Made EASY for Women in Business HERE
Book your complimentary 30 Minute Strategy Session with Samantha HERE:
https://samanthasheppardconsulting.com/freeconsultoptin
How to Get Endless Referrals (28)
Savvy Marketing for Small Business
01/20/25 • 21 min
Savvy Marketing for Small Business is your go-to podcast for quick, actionable tips to boost sales and master marketing without the overwhelm.
In this episode, I'm sharing a workshop that I did inside my FB Group - Marketing Made EASY for Women in Business - where we’re tackling the #1 reason businesses miss out on referrals: lack of follow-up.
You’ll learn how to build a simple, repeatable follow-up system that keeps you top of mind, builds stronger relationships, and sets you apart from the competition. Whether you’re a seasoned pro or just getting started, this episode will show you how to create a referral pipeline that practically runs itself. Don’t leave your referrals to chance—press play and learn how to keep them coming!
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Have questions or topics YOU want to learn about? Send me your thoughts and suggestions to [email protected]
Join my FB Group - Marketing Made EASY for Women in Business HERE
BrandBuilderAI - CRM + Marketing Tool (all in one!) - Click HERE
Creating Your Marketing Flow - How to Move Leads Through Your System (5)
Savvy Marketing for Small Business
08/05/24 • 19 min
Welcome to another episode of Savvy Marketing for Small Business!
Today, we're diving into creating your marketing flow and moving leads through your system with ease. I'll be sharing three simple steps to make this process smooth and effective, eliminating the awkwardness of asking for the sale and converting leads into clients.
Tune in to discover how to streamline your marketing efforts, nurture your prospects, and boost your conversion rates. Whether you're just starting out or looking to refine your strategy, this episode is packed with actionable tips to help you master your marketing flow and grow your business.
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As mentioned in show:
BrandBuilderAI (CRM + Automation platform)
Have questions or topics YOU want to learn about? Send me your thoughts and suggestions to [email protected]
Want daily tips and marketing ideas? Join my FB Group - Marketing Made EASY for Women in Business: https://www.facebook.com/groups/marketingmadeeasywithsamantha
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FAQ
How many episodes does Savvy Marketing for Small Business have?
Savvy Marketing for Small Business currently has 43 episodes available.
What topics does Savvy Marketing for Small Business cover?
The podcast is about Branding, Marketing, Social Media Marketing, Podcasts, Small Business, Business and Marketing Strategy.
What is the most popular episode on Savvy Marketing for Small Business?
The episode title 'Podcast Intro - what do expect here' is the most popular.
What is the average episode length on Savvy Marketing for Small Business?
The average episode length on Savvy Marketing for Small Business is 19 minutes.
How often are episodes of Savvy Marketing for Small Business released?
Episodes of Savvy Marketing for Small Business are typically released every 7 days.
When was the first episode of Savvy Marketing for Small Business?
The first episode of Savvy Marketing for Small Business was released on Jun 24, 2024.
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