Sales Influence Podcast

In this Sales Influence Podcast, Barry Trailer of Sales Mastery and I jump into what's changed in the world of selling, what top performers are doing and yes, we define the relationship matrix.

LMS Sales Velocity Academy: http://www.SalesVelocityAcademy.com

MetaVerse Sales Training: http://www.SalesWorld.mv

Sales Keynote Speaker- Trainer: http://www.VictorAntonio.com

One of the worse things you can do to a productive salesperson is changing their compensation plan ESPECIALLY when they keep exceeding quota. www.VictorAntonio.com

When you're selling, part of positioning the value is help the customer understand the return on his investment, the timeline, and the overall cost. I cover all three in this Sales Influence podcast.

1. 🧠 Three types of non-buyers exist: unaware, aware but uninterested, and aware and interested but scared, each requiring a tailored sales approach.
2. 💡 Categorizing clients into these three buckets allows salespeople to effectively address specific barriers holding customers back from making a purchase.

1. 🎯 For unaware non-buyers, salespeople should focus on making them aware of their problems and the negative impact of not addressing them.
2. 💼 With aware but uninterested non-buyers, the key is to make them care about the consequences of not improving their situation.
3. 🛠️ To convert aware and interested but scared non-buyers, salespeople must provide a clear blueprint or steps for change, addressing concerns about data integrity and sales process interruptions.

Listen to this fascinating interview with Chorus.ai's CEO Roy Raanani who shares some stunning insights regarding sales conversations in this episode of the SIP podcast. This is part of my AI in Sales series.